Black Friday is November 27, 2020. Taking place after the US Thanksgiving holiday, this is the ultimate bargain hunter’s holiday. With lockdown 2.0 in full swing across the UK, Black Friday 2020 is a strictly online-only event. So enjoy avoiding the crowds and shopping from your couch while drinking a cup of tea – and use our ultimate guide to shopping online during Black Friday in the UK to score the best deals of the year.
We’ll be updating this page LIVE during Black Friday, so if you’re on the hunt for a great deal, be sure to bookmark this page.
Big brands and big deals: Black Friday UK sales 2020
Best Black Friday deals 2020 UK – Live now!

Exclusive
Exclusive: 20% off multivitamin hydration tablets
Phizz 2-in-1 multivitamin hydration tablets contain 19 essential vitamins and minerals and hydrate you up to 3x faster than water alone. Use this exclusive discount code to get 20% off your order at Phizz! T&Cs apply.
Exclusive

Exclusive
Exclusive: Extra 10% off tops
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Top up your wardrobe this season with MG's huge range of women’s tops. Get an extra 10% off Tops (excludes sale) from Missguided with our exclusive discount code! T&Cs apply.
Exclusive

Exclusive
Exclusive: £15 off when you spend £60
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Update your wardrobe now and use our exclusive discount code to score a £15 discount at boohoo when you spend £60 or more. T&Cs apply.
Exclusive

Exclusive
Exclusive: 15% off your order!
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Get an extra 15% off your purchase at Bondara with this exclusive voucher code. Don't wait, shop now! T&Cs apply.
Exclusive

Get up to £250 off a Samsung soundbar with a Samsung TV purchase
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Get up to £250 off a Samsung soundbar today when you buy a selected Samsung TV! Grab a bargain today with Littlewoods. T&Cs apply.

Popular!
Save up to 25% on selected Beats headphones
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Shop Headphones that will give you luxurious design flair and high-quality audio. Save up to 25% on selected Beats by Dr Dre Beats Studio headphones now at Very! T&Cs apply.
Popular!

Spring sale! Up to 60% off everything at PLT!
Bag a fashion bargain in the PrettyLittleThing big spring sale and get up to 60% off loads of great lines today. Happy shopping! T&Cs apply.

New customers!
New customer: 20% off everything over £30 on your first order
Ends
ASOS rewards new customers with a special welcome treat. Place your very first order today and use this discount code to get 20% off everything over £30 on your first order at ASOS! T&Cs apply.
New customers!
FULL LIST: All Black Friday 2021 deals now live:
Black Friday is officially here! We’ve scoured the UK’s most popular retailers (and some lesser-known ones too) and gathered together all the very best Black Friday deals available in the UK today, November 27. Shop our top picks below start your saving now!
Buy now pay later with Clearpay at JD Sports Buy everything you need at JD Sports and pay later in four easy chunks using Clearpay. T&Cs apply.
Up to £100 off top brand TVs Enjoy up to £100 off a brand new TV from John Lewis! T&Cs apply. Save up to £40 on Nikon cameras Looking for a new camera? Score a great deal on a brand new Nikon and get up to £40 off your order! T&Cs apply. Nintendo Switch Lite just £199 Get a Nintendo Switch Lite from Argos now for just £199. T&Cs apply. 20% off bestselling paperbacks
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Welcome to the Paperback Paradise! Shop Waterstones selection of favourite paperbacks and get up to 20% off! T&Cs apply. Exclusive: First box for £12
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Use our exclusive discount code to get your first box from Glossybox for just £12! T&Cs apply. Save 20% on your first order at Mankind! Love shopping at Mankind? Enter this code at the checkout now and get 20% off your first order! T&Cs apply. Save up to £70 off Selected Mobiles, Tablets and Smart Watches
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Save up to £70 off selected Mobiles, Tablets and Smart Watches at Very today! Grab a bargain now. T&Cs apply. 2 for £25 T-shirts Get 2 gorgeously geeky T-shirts for just £25 at Zavvi today! Add them to your basket and the discount will be applied automatically. T&Cs apply Free Standard delivery on orders over £50 Who doesn't love free delivery? Simply make an order of £50 or more and get your John Lewis delivery for free. T&Cs apply. Get £5 off when you sign up to the Tredz newsletter Get £5 off orders over £30 when you sign up to the Tredz newsletter. T&Cs apply.
Best offers from eBay for subscribers Sign up to eBay newsletters and receive exclusive offers. T&Cs apply. Maternity: Dress your bump in style with Missguided Browse Missguided's latest maternity styles and keep your bump on the cutting edge of fashion!. T&Cs apply. Charlotte Tilbury from just £10 Discover Charlotte Tilbury’s makeup magic and skincare secrets, from flawless airbrush makeup, to the iconic, dreamy Pillow Talk shade that has taken over the world! T&Cs apply Master comfort and style with women’s loungewear edit! From petite loungewear to plus size for the curvier babes, PLT has got you covered with the ultimate in lounge clothing. Make comfort your main priority with this essential range of women's loungewear sets. T&Cs apply. Up to £140 off iPhones! Shop Littlewoods' great offers and get up to £140 off iPhones including iPhone XR and iPhone 7! T&Cs apply. Missguided Beauty is here! Explore the new range of MG Beauty! 100% vegan and cruelty free. Flawless finish, every shade for every skin. Shop now! T&Cs apply. Up to 60% off fragrance Shop fragrances including DKNY, Michael Kors and Elizabeth Arden and get up to 60% off! T&Cs apply. NYX Professional Makeup range from £7 Discover NYX Professional Makeup & beauty products today at Littlewoods and shop all of the new products, best sellers plus much more! T&Cs apply. £50 off selected Nikon cameras Looking for a new camera? Check out these Nikon models from Littlewoods and get up to £50 off now! T&Cs apply. Up to £170 off Apple MacBook Air Laptops Shop Apple MacBook Air laptops from Littlewoods and get up to £170 off the RRP! Shop now. T&Cs apply 10% student discount Calling all students! Shop at Schuh right now and enjoy a 10% discount just for you! T&Cs apply. Get up to 50% off jewellery and watches at Argos Whether you're looking for the perfect gift for your loved one or just a little treat to yourself, Argos has what you need. Shop now and save! T&Cs apply. 2 for £23 on selected t shirts Choose any two geeky t-shirts from My Geek Box today and get them both for just £23! T&Cs apply. 50% off everything
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Get 50% off absolutely everything at Ego Shoes! Pick up a treat today. T&Cs apply. 50% off + extra 20% student discount Let Ego Shoes take care of your student budget with their extra 20% discount for all students! T&Cs apply.
35% off GLOSSYBOX Skincare
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Get 35% off the entire vegan, cruelty free and environmentally friendly range for a limited time only. T&Cs apply. Get big savings with LEGO daily deals Shop LEGO deals to score amazing discounts on toys, sets and gifts! T&Cs apply. Up to 70% off in the sale! Get up to 70% off in the Mountain Warehouse sale this season. Enjoy discounts on loads of products and get the latest styles for less. T&Cs apply. Students: 12.5% off Yankee Candle and WoodWick Candle Stretch out that student loan just a little bit further with this student offer from Yankee candle. T&Cs apply. Save up to 20% on selected products at HQhair
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Looking for a bargain? Shop at HQhair now to save up to 20% on selected products including GHD and Redken! T&Cs apply. Save £5 off 1 bag Get £5 off selected coffees’ at Pact Coffee now! T&Cs apply. £20 off full price Nomination when you spend over £99
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Save £20 off full price Nomination when you spend £99 or save £30 when you spend £149 at The Jewel Hut! T&Cs apply.
10% Student Discount Calling all students! Shop now at Accessorize to enjoy a 10% discount just for you! T&Cs apply. Free delivery on all orders Shop at Vans today and get your order delivered for free! T&Cs apply. Sale! Up to 50% off selected lines
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Sale time is here! With up to 50% off selected lines across most popular ranges. Whether you're looking for baby's first Pushchair to quality Nursery Furniture & Interiors. T&Cs apply. £10 off orders over £75
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Get £10 off your order when you spend £75 or more! Just enter this discount code at the Fragrance Direct checkout to claim. T&Cs apply Discover unique gifts at Not On The High Street Browse thousands of creative gifts, unique homeware and fashion items now at Not On The High Street. T&Cs apply. Women's running shoes from £38.50 Stretch out, lace up, get running with ASICS women’s running shoes. Whether you’re training for a long-distance competition or just need something to take you on your loop round the park. Shop now! T&Cs apply 20% off beauty gift sets Get up to 20% off gift sets at House of Fraser right now. T&Cs apply. Get great deals on outdoor gear from Regatta Discover the best prices on top quality outdoor gear at Regatta today! T&Cs apply. 10% student discount Calling all students! Shop Feelunique now and enjoy a 10% discount! T&Cs apply. 25% student discount Stand out from the crowd with the new Logitech G gaming accessories. and save 25% off your order now! T&Cs apply. Explore 1,000s of styles under £10 Shop more than a thousand lines at boohooMAN and score items for less than £10. T&Cs apply. Save up to 20% on your first order at Beauty Expert! Use this discount code at the checkout to get up to 20% on your first order at Beauty Expert. Grab a beauty bargain today! T&Cs apply. £5 off first orders over £50 with newsletter sign-ups Save £5 on your order when you sign up to the Chain Reaction Cycles newsletter. T&Cs apply. iPhone 11 for just £36 per month Get your hands on the latest Apple technology and get a brand new iPhone 11 at Carphone Warehouse! T&Cs apply. Sale: Up to 60% off
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Footasylum Sale! Featuring up to 60% off top brands including Adidas, Nike, Tommy Jeans, Nicce, Guess and many more across footwear and apparel! T&Cs apply. Get 15% off when you refer a friend Lets spread the love for delicious tea and coffee! Tell your friends about Whittard of Chelsea and get 15% off your next order. T&Cs apply. 10% student discount Calling all students! Get 10% student discount at Karen Millen now. T&Cs apply. 10% student discount Calling all students! Shop at Gillette now and enjoy 10% off your order. T&Cs apply. Spa days for 2 from £39 Treat a loved one to a relaxing spa day, but don't pay full price. Check out the great discounts on offer at Buyagift. T&Cs apply. First Glossybox for £11!
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For a limited time only use this code at the Glossybox checkout and get your first box for just £11! Don't miss out! T&Cs apply. Free standard delivery on orders over £30 Spend £30 or more at Urban Outfitters and enjoy having your order delivered for free! T&Cs apply. Save up to £200 off selected SONY Bravia Smart 4K TVs Shop at Curry's PC World now and get up to £200 off selected SONY BRAVIA Smart 4K TVs with Google Assistant! T&Cs apply. 10% off everything!
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Shop personalised gifts for your loved ones and get 10% off your order using this discount code. T&Cs apply. Subscribers save 10% Calling all Funk Pop collectors! Make sure you're a subscriber and get your next funkos for less! T&Cs apply.
JD Sports
Pay later!
Get deal
Pay later!
John Lewis & Partners
Argos
Argos
Waterstones
Glossybox
Exclusive
Exclusive
Mankind
Top deal!
Top deal!
Very.co.uk
Zavvi
John Lewis & Partners
Free delivery!
Free delivery!
Tredz
eBay
Missguided
Maternity
Get deal
Maternity
ASOS
PrettyLittleThing
Loungewear!
Get deal
Loungewear!
Littlewoods
Missguided
New in!
New in!
Littlewoods
Littlewoods
Littlewoods
Littlewoods
Huge
Huge
Schuh
Students
Get deal
Students
Argos
My Geek Box
Ego Shoes
Ego Shoes
Glossybox
Lego
Mountain Warehouse
Yankee Candle
Students
Get deal
Students
HQhair
Pact Coffee
The Jewel Hut
Accessorize
Students!
Get deal
Students!
Vans.co.uk
Mamas & Papas
Fragrance Direct
Super!
Super!
Not on the High Street
Asics
House of Fraser
Regatta
Feelunique
Students
Get deal
Students
Logitech
Students
Get deal
Students
boohooMAN
Beauty Expert
Top deal!
Top deal!
Chain Reaction Cycles
Carphone Warehouse
Footasylum
Hot!
Get deal
Hot!
Whittard of Chelsea
Karen Millen
Students
Get deal
Students
Gillette
Students
Get deal
Students
Buyagift
Glossybox
Urban Outfitters
Currys PC World
Getting Personal
Pop In A Box
What's in this guide?
TV Black Friday deals
Black Friday is a great time to snap up a new TV at a discounted price.
- Very is already offering up to £700 off Samsung and LG smart TVs
- Amazon has tons of TVs from all brands at discounted prices, plus fast, free Prime delivery.
- Currys is one of the UK’s biggest tech retailers and has TVs for as little as £99.
- Argos are following the trend of other big UK tech retailers with super low prices across top branded TVs.

Samsung QE55Q80T 55 inch, QLED, 4K Ultra HD, Quantam Processor, Object Tracking Sound, HDR 1500, Smart TV from Very.co.uk
Was: £1599
Now: £899 (Save £700)
Get deal
LG 50NANO796NE 50 inch, 4K Ultra HD NanoCell, HDR, Smart TV from Very.co.uk
Was: £599
Now: £479 (Save £120)
Get deal
Samsung UE65TU7100 65 inch, Crystal View, 4K Ultra HD, HDR, Smart TV from Littlewoods
Was: £1149.99
Now:£579.99 (Save £570)
Get deal
Samsung QE43Q60T 43 inch, QLED, 4K Ultra HD, Ambient Mode, HDR, Smart Q60 TV from Very.co.uk
Was: £799
Now: £499 (Save £300)
Get deal
SAMSUNG QE49Q85TATXXU 49" Smart 4K Ultra HD HDR QLED TV with Bixby, Alexa & Google Assistant from Currys PC World
Was: £1299
Now: £899 (Save £400)
Get deal
Samsung 43In UE43TU7020KXXU Smart 4K UHD HDR LED Freeview TV from Argos
Was: £379
Now: £299 (Save £80)
Get dealLaptop Black Friday deals
- From Macbooks to Samsung laptops, get great deals off the latest laptop models from Very
- Score big discounts of up to 30% off at Currys
- Get Black Friday deals on big brands at Argos

Apple MacBook Air (2020) 13 inch - Space Grey from Very.co.uk
Was: £1399
Now: £1249 (Save £170)
Get deal
LENOVO IdeaPad 3 15.6" Laptop - AMD 3020e, 128 GB SSD, Black from Currys PC World
Was: £379
Now: £279 (Save £100)
Get dealHeadphones Black Friday deals
Although Apple don’t usually join in on Black Friday deals, lots of providers offer Black Friday savings off Apple products, including Airpods.

Apple AirPods (2019) with Charging Case - £125 from Very.co.uk
Was: £159
Now: £125 (Save £34)
Get deal
BEATS Solo 3 Wireless Bluetooth Headphones - Black - £125 from Currys PC World
Was: £179
Now: £125 (Save £54)
Get deal
Apple AirPods Pro - Active Noise Cancelling - £209 from Very.co.uk
Was: £249
Now: £209 (Save £40)
Get deal
Beats by Dre Studio 3 Wireless Headphones Decade Edition - £149 from Argos
Was: £189
Now: £145 (Save £40)
Get dealGames Consoles Black Friday deals
With the recent release of both the new Xbox Series X and PlayStation5, it’s unlikely that there will be any major discounts on the new generation consoles. We are however expecting some pretty great deals on the Nintendo Switch and older Sony and Microsoft models such as PS4 and Xbox One.
Mattress Black Friday deals
Black Friday is a great time of year to treat yourself to a new mattress. Mattress industry disruptors like eve and Nectar all have strong Black Friday offering this year from 35% off mattresses, £100 off mattresses, 30% off accessories and more.

Nectar memory foam mattress from Nectar Sleep
Was: £549
Now: £459 (£100 off)
Plus 2 free pillows (worth £70)! Get deal
Exclusive
Exclusive: 15% off ChiliSleep
Ends
Health begins with sleep, so change your sleep for better with ChiliSleep today. Shop now and save 15% off your purchase! T&Cs apply.
Exclusive

50% off Emma mattress at Wowcher
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Shop Emma mattresses at Wowcher and get up to a huge 53% off the RRP! That's prices starting at just £149. T&Cs apply.

Extra 7% off Beds
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Get an extra 7% off Beds while shopping at Tempur! T&Cs apply.

Top deal
Get £25 off £500 spend with Bensons for Beds
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Turn your bedroom into a sleep sanctuary with a brand-new bed from Bensons for Beds. Choose from a variety of styles, materials and sizes and get the right bed for you at Bensons! T&Cs apply.
Top deal
Fashion Black Friday deals
Whether you’re looking for that perfect party top for your Zoom Christmas party or a new pair of Christmas PJs, Black Friday is a great time to score a discount on fashion for everyone.
- boohoo's Black Friday is going off with a bang, with the retailer offering up to a massive 90% off everything, plus FREE delivery!
- Missguided's Black Friday sales are now live with an impressive 30-80% off everything.
- ShopPrettyLittleThing has gone a little wild this year with up to 99% off everything. Yes, NINETY-NINE percent.
- Hot new fashion retailer I Saw It Firstis giving its customers up to a huge 60% off everything this Black Friday, with big savings on dresses, loungewear and accessories
- Very has a great selection of fashion from some of the UK’s most popular brands, with discounts of at least 20%.
- ASOS' full Black Friday event has now started with its biggest Black friday offer ever of up to 70% off everything.
- Nasty Gal is offering shoppers a huge 60% off everything except beauty and sale, that’s a huge deal!
- Fast fashion superstar Shein is giving its customers a huge discount of up to 80% off its already crazy low prices.
- Superdry is celebrating its biggest Black Friday sale ever with up to 50% off.
- Gymshark is known for its pre-Black Friday sale: Gymshark Blackout. It took place super early this year on November 16, but there are still some styles available at a 50% discount.
- Littlewoods has tons of great fashion and footwear lines from top brands with at least 20% off.
- Grabbing any kind of discount at Reiss is always a win, this year you can enjoy 20% off full priced items.
- Fat Face has launched its Black Friday sales with up to 50% off selected styles.
- La Redoute's Black Friday deals have started with a strong discount of up to 40% off everything.
- Evans Black Friday deals are now live, you can score up to 50% off everything and 30% off cold weather styles right now.
- New Look's Black Friday deals started early and you can still shop with a discount of up to 50% off select lines.
- For Christmas gifts for all (including yourself!), check out Not on the High Street's Black Friday deals and get up to 50% off selected items.

boohoo Polka Dot Mesh Sleeve High Neck Bodysuit - 15% off - Just £12 from boohoo
Was: £15
Now: £12 (15% off)
Get deal
Missguided navy sequin high neck mini dress - 40% off - Just £21 from Missguided
Was: £35
Now: £21 (40% off)
Get deal
Level up your loungewear game with MG
Staying in is the new going out. Take your chill up a level, with a little help from the Missguided loungewear clothing collection. T&Cs apply.

Sale!
Save up to 80% off all sale!
Go crazy and stock up on all those wishlist items without breaking the bank. Choose from statement dresses to printed playsuits and crop tops. Or with prices this good, why not get them all! T&Cs apply.
Sale!

Shop fashion for under £12
Refresh your wardrobe without breaking the bank with these ultimate pieces for under £12. T&Cs apply.

New customers!
New customer: 20% off everything over £30 on your first order
Ends
ASOS rewards new customers with a special welcome treat. Place your very first order today and use this discount code to get 20% off everything over £30 on your first order at ASOS! T&Cs apply.
New customers!
Travel Black Friday deals

Reward!
Stay 10 nights, get 1 reward night!
Earn loyalty rewards from hotels.com and when you collect 10 nights, you'll get 1 night as a reward! Register now. T&Cs apply.

Huge!
Up to 50% off hotel bookings
Create an account at Booking.com and get members-only access to Secret Deals with discounts of up to 50% off selected properties! T&Cs apply

Discover great travel deals at Expedia
Browse Expedia's huge choice of holidays, flights and hotels and save on your next adventure today! T&Cs apply
Beauty Black Friday deals
Black Friday is a great time to score a beauty deal, especially if you’re looking for beauty Christmas gifts for someone special.
- LOOKFANTASTIC has launched its Black Friday offering with up to 30% off selected products plus a killer Black Friday Beauty Box worth £155 for just £35!
- allbeauty is live with Black Friday deals of up to 65% off brands including Olaplex, Elizabeth Arden and Kerastase.
- FeelUnique has Black Friday deals and offers of up to 33% off +3000 brands!
- High street favourite Superdrug is giving customers up to 60% off selected lines plus a free mystery box when you sped £15 or more on Revolution beauty.
- Benefit is offering Benebabes 20% off everything, 25% off orders over £60 and 30% off orders over £100!
- Stock your makeup bag with Illamasqua and get up to 50% off selected products.
- Beauty brand Revolution is giving customers up to 50% off everything.

Top deal!
Save 20% on your first order!
Need to update your beauty bag? Shop now and get 20% on your first LOOKFANTASTIC order with this promo code! T&Cs apply.
Top deal!

Save 20% on Elizabeth Arden Skincare
Ends
Shop now and save an extra 20% on Elizabeth Arden Skincare. T&Cs apply.

Top deal!
Save up to 20% off your haul at HQhair!
Grab a bargain today with this discount code at Hqhair! T&Cs apply.
Top deal!

Beauty deal!
50% off selected beauty brands!
Take advantage of up to 50% off selected beauty lines at Littlewoods! Brands include Anna Sui, Phillips and BaByliss. T&Cs apply.
Get deal
Beauty deal!
When do the Black Friday 2020 sales end?
Black Friday sales will typically finish online at the end of the day on Friday. However, most retailers will either continue their Black Friday deals through the weekend and into Cyber Monday or will offer a new discount on the Monday. More and more retailers have been extending their Black Friday discounts online even as far as into the start of December. If you’re worried you’ve missed out on something, it’s always good to double-check online.
What is Cyber Monday 2020?
Cyber Monday was traditionally the biggest day for shopping online, whereas Black Friday was historically when people shopped in stores, although recently, plenty of deals have appeared online on Black Friday. Cyber Monday is the Monday after Black Friday. So if you missed out on a deal on Black Friday you still have the chance of picking up a bargain on Cyber Monday with many retailers offering new or continued deals online. Cyber Monday 2020 is 30 November.
Why is it called Black Friday?
Many explanations link the name to the fact that retailers operate at a loss or “in the red” during January to November, so this is the day their profits turn around (in the “black”). However, the name actually dates further back than that. It began in Philadelphia, when it was used to describe the disruptive swarms of people hitting the streets in search of a bargain.
How will COVID-19 affect Black Friday in the UK?
With the UK heading into a November-long lockdown, Black Friday 2020 in the UK will be strictly an online event. This isn’t a huge shock, since Black Friday has become more of an online affair over recent years. As you can see below, a Finder survey, published in October 2020, found that 66% of Brits were already planning to shop only online anyway, compared to 56% in 2019. Yet, just 6% were planning to seek out deals only on the high-street, compared to 9% in 2019.
We’re also expecting some delivery delays similar to the first lockdown, so don’t hold your breath waiting on that next-day delivery! A second lockdown may also affect people’s finances, meaning they’re less likely to splurge on this sale event, driving retailers to offer bigger discounts to drive sales.
Browse our full list of 2020 Black Friday deals here to see all the best offers.
Tips and tricks for Black Friday 2021
- Start your research now. Many UK retailers start their sales before Black Friday to try to get a leg up on the competition. This gives you time to consider your options and really find the best bargain.
- How much does it cost right now? It’s also worth looking at prices well before Black Friday – not all Black Friday deals are the cheapest you’ll find during the year.
- Shop around. This is particularly important for branded items such as Apple iPhones or Samsung TVs, be sure to check with the brand themselves as well as other stockists. Apple tend to offer very low Black Friday deals but retailers such as Very or Currys could save you £££.
- Check the returns policy.It’s easy to get caught up in the bargains, but make sure you read the returns policy before you buy your Black Friday bargain, just in case you change your mind or it’s not what you expected. Some stores may not allow you to return heavily discounted items.
The UK’s best Black Friday deals 2021

Black Friday 2020: How one day became a month
Finder published a paper in October 2020 on how this year's Black Friday is likely to play out amid a global pandemic, as well as how the retail industry is set to evolve. Our paper includes original research, contributions and predictions from experts including Andy Mulcahy of the internet retail body IMRG, consumer psychologist Kate Nightingale, PrettyLittleThing's marketing acquisition manager Lee Carter, and Zoë Mills, retail occasions expert at GlobalData.
Join Finder now to get this report immediately and many other free benefits, including exclusive tips and deals. It takes just a few seconds!
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