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Airbnb vs hotels
Majority of Brits believe hotels trump Airbnbs for value, cleanliness and experience
You’ve booked the flights and rented the car, but where are you going to stay? Accommodation can make or break any holiday and since Airbnb arrived on the scene, the choice has vastly increased. Airbnbs have surged in popularity, but are they better than hotels? To get to the bottom of this, we investigated whether British holidaymakers find the standards in Airbnbs are as good as those in hotels, or better, for important aspects such as cleanliness, value for money and authentic local experiences.
How do Brits rate different aspects of Airbnbs and hotels?
Despite Airbnb’s growing popularity, our research found that 7 out of 10 holidaymakers (71%) who stayed in hotels and Airbnbs believe Airbnbs don’t provide better value for money than hotels.
In addition, British travellers expect Airbnbs to be less clean than hotels. Less than a quarter (23%) think Airbnbs match the cleanliness of hotels, despite all properties listed on Airbnb having to abide by global hospitality standards.
A quarter (24%) of British travellers would rely on Airbnb to give them a genuine experience of a city or country, with the rest believing you could get a better or the same experience at a hotel.
Furthermore, only 9% believe that Airbnbs are in better locations compared to 62% who think hotels are better situated. However, when asked which type of accommodation they would prefer for a rural holiday, 41% would choose an Airbnb or a B&B.
Does age affect your accommodation preference?
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