Press Release

For immediate release

Find out the winners of the Finder Investing & Saving Innovation Awards 2023!

21, September, 2023, LONDON –

The winners and highly commended companies in the Finder Investing & Saving Innovation Awards 2023 have been revealed today.

The personal finance comparison site assessed innovation across 6 categories, including savings, stocks and shares ISAs, pensions, share dealing and ESG investing, as well as investing innovation newcomer.

The awards recognise financial providers that are innovating in their field by bringing new and impactful features to the market and delivering unique and beneficial services to their customers. The winners and highly commended companies were decided by a panel of 4 expert judges:

  • Cherry Reynard, investment journalist
  • Makala Green, Schroders personal wealth adviser (Chartered)
  • Niels Pedersen, senior fintech lecturer, Manchester Metropolitan University
  • George Sweeney, investing deputy editor, Finder

Finder has also revealed the winners of its inaugural People’s Choice Awards for savings and investing.

This year, for the first time, Finder asked the public which brands were making it easier for them to invest or save. Thousands and thousands of votes were placed in August, and now the winners can be revealed.

And the winners are…

The top spot in the Share Dealing Innovation category goes to eToro, with Freetrade recognised as highly commended.

CMC Invest scooped the first place award in the Stocks & Shares ISA Innovation category.

PensionBee is the winner of the Pensions Innovation award for the second year running.

Zopa took first place in the Saving Innovation award, with Plum getting highly commended in this category.

CMC Invest was the winner of the ESG Investing Innovation award, with eToro taking the highly commended spot.

Webull was awarded first place in the Investing Innovation Newcomer category.

Taking first place for the People’s Choice: Savings Provider category is Chip, with Plum taking second place as the runner-up.

InvestEngine was voted as the People’s Choice: Investing Provider winner, with Lightyear placing as the runner-up in this category.

Commenting on the awards, George Sweeney, investing deputy editor at, said:

“It’s been a tough year and a harsh economic environment for most organisations in the saving and investing space. Yet, this hasn’t held back some platforms or stopped them from continuing to innovate and shake things up.

“Although everyone has faced challenges, some investment and savings platforms have set themselves apart by going above and beyond to improve what they offer in an impactful way. Keeping people engaged when the conditions aren’t perfect is tough, but it teaches plenty of valuable lessons for those staying the course.

“Congratulations to the brilliant winning and highly commended companies, all managing to push the boundaries of what’s possible in this space.”

For more information on the awards and finalists, please visit:


The shortlist of finalists in each category was selected by Finder’s subject area specialists, who identified the providers they felt were displaying key innovations in their field. This shortlist was then passed to an expert judging panel, who decided the winning and highly commended companies by assessing the finalists across three different criteria: uniqueness of innovation, impact in the market and value to customers.


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The information in this release is accurate as of the date published, but rates, fees and other product features may have changed. Please see updated product information on's review pages for the current correct values.

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