London Airbnb Statistics

How has Airbnb grown in the UK’s capital?

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It was only founded in 2008, but Airbnb has already become a very popular accommodation option for travellers all over the world. The platform also allows homeowners to make some extra cash by renting out a room or property to visitors, and this is certainly the case in London where the amount of properties has dramatically increased. In December 2018, there were 18,436 in total, whereas on 6 October 2018, there were 74,153 – four times the amount!

The growth of Airbnb in London

The number of Airbnb listings in London has grown significantly in the past few years. On 6 April 2015, there were 18,436 in total. On 6 October 2018, there were 77,096, more than four times the amount.

Number of Airbnb listings in London 2015–2018

Month and year Listings
April 2015 18,436
February 2016 33,715
March 2017 53,904
April 2018 70,533

Number of Airbnbs by London borough October 2018

Area Number of listings
Kensington and Chelsea 5,274
Westminster 7,885
City of London 441
Camden 5,124
Richmond upon Thames 1,098
Hammersmith and Fulham 3,732
Wandsworth 3,778
Islington 4,590
Merton 1,247
Southwark 4,464
Hounslow 915
Lambeth 4,409
Hackney 5,653
Tower Hamlets 7,247
Brent 2,130
Barnet 1,354
Kingston upon Thames 434
Ealing 1,527
Greenwich 1,497
Newham 1,798
Haringey 1,941
Havering 203
Waltham Forest 1,206
Lewisham 2,028
Redbridge 586
Enfield 512
Harrow 398
Bromley 565
Hillingdon 471
Barking and Dagenham 253
Croydon 950
Sutton 237
Bexley 206

By room type

  • Private room: 32,794
  • Entire home: 40,647
  • Shared room: 712
  • All: 74,153

Listings for an entire home are the most common on Airbnb, accounting for more than half (55%) of all listings. Private rooms are next, with 32,794 listings, 44% of the whole. Shared rooms lag very far behind, with a measly 1% of listings, at 712.

Airbnb’s growth in every London borough

Some neighbourhoods in London have seen more changes than others. The table below shows the number of listings each borough had in April 2015 and in October 2018. The borough that’s seen the biggest change is Bexley, going from 5 Airbnbs in April 2015 to 206 in October 2018, an increase of 4,020%. Hackney has seen the least, but still has seen a significant increase of 154%. Sutton and Havering have each gone from having no listings at all to 237 and 203 respectively.

BoroughApril 2015October 2018% increase
Bexley52064,020%
Barking and Dagenham72533,514%
Harrow153982,553%
Barnet651,3541,983%
Redbridge305861,853%
Hillingdon294711,524%
Bromley365651,469%
Waltham Forest791,2061,427%
Croydon639501,408%
Brent1462,1301,359%
Hounslow709151,207%
Greenwich1161,4971,191%
Enfield435121,091%
Kingston upon Thames384341,042%
Merton1131,2471,004%
Richmond upon Thames1001,098998%
Newham1981,798808%
Haringey2221,941774%
Ealing1921,527695%
Southwark1,1514,464288%
Wandsworth9773,778287%
City of London120441268%
Camden1,4005,124266%
Hammersmith and Fulham1,0483,732256%
Kensington and Chelsea1,5525,274240%
Lewisham6152,028230%
Westminster2,4217,885226%
Tower Hamlets2,2377,247224%
Lambeth1,4284,409209%
Islington1,6954,590171%
Hackney2,2255,653154%
Sutton0237n/a
Havering0203n/a

74,153

Airbnbs in London as of 6 October 2018.

Average occupancy of London Airbnbs

The average Airbnb in London is occupied approximately 11% of the year. The borough with the highest occupancy rate is Hillingdon, where the average Airbnb listing is taken around 16.8% of the year, probably as a result of its closeness to Heathrow airport. The borough with the lowest occupancy rate is Bexley, at 6.7%.

Top 5 boroughs for Airbnb occupancy

5 boroughs with the lowest occupancy rate

Average listing costs

The typical London Airbnb listing charges £109 a night. This average changes depending on the type of listing, such as whether it’s a shared or private room, as well as what area of London it’s in.

By listing type

  • Private room: £56
  • Entire home: £152
  • Shared room: £41
  • All: £109

By borough

BoroughAverage pricePrivate roomShared roomEntire home
Kensington and Chelsea£188£91£49£213
Westminster£184£109£58£211
City of London£165£122£72£171
Camden£131£71£35£166
Richmond upon Thames£117£63£81£162
Hammersmith and Fulham£114£62£60£147
Wandsworth£106£59£36£147
Islington£107£56£49£138
Merton£104£62£45£156
Southwark£93£55£30£130
Hounslow£91£54£35£139
Lambeth£87£49£41£126
Hackney£85£49£47£117
Tower Hamlets£86£50£32£126
Brent£83£47£32£126
Barnet£79£55£62£114
Kingston upon Thames£77£46£28£123
Ealing£79£43£36£126
Greenwich£77£45£39£119
Newham£77£47£31£122
Haringey£76£42£52£122
Havering£67£41£55£112
Waltham Forest£67£43£36£102
Lewisham£64£40£37£98
Redbridge£60£42£72£105
Enfield£60£41£44£97
Harrow£61£42£34£104
Bromley£60£41£103£87
Hillingdon£61£43£37£105
Barking and Dagenham£56£38£66£99
Croydon£55£38£33£87
Sutton£53£39£42£89
Bexley£49£36£46£84

Sources

Inside Airbnb
Airbnb

Click here for more research. For all media enquiries, please contact:

Matt Mckenna
UK Communications Manager
T: +44 20 8191 8806
matt.mckenna@finder.com@MichHutchison/in/matthewmckenna2

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