Georgia-Rose was a publisher at Finder.com and specialised in shopping and travel. She previously worked in retail and tourism and travelled extensively on a budget. She has a degree in English with Creative Writing from Queen’s University Belfast and a certificate in American Business from the University of Indianapolis. Georgia-Rose’s analysis of annual shopping events such as Black Friday has been quoted in several leading publications including The Times and The Daily Mail.
Expertise
- Annual sale events (Black Friday, Boxing Day)
- Buy now, pay later services
- Affordable fashion & beauty trends
- Travel industry trends
Experience
- Best Content Marketing Campaign, with boohoo.com, Performance Marketing Awards 2020
- Featured in The Times and Yahoo Finance
- Author of more than 1,600 shopping and travel guides
- Shopify Partner Academy: Business Fundamentals certification
- Enrolled in the e-Commerce and Online Business Management certification at University of Toronto
Education
- e-Commerce and Online Business Management certification | University of Toronto | 2021-2022
- Bachelor of Arts, English with Creative Writing | Queen’s University Belfast | 2012-2016
- Certificate in American Business | The University of Indianapolis | 2014-2015
Featured publications
Industry insights from Georgia-Rose Johnson
We asked Gia to share her expertise on the rise and fall of annual sales, including Black Friday and Boxing Day, over the last few years.
Are Black Friday deals really the best deals of the year?
Sometimes - but not always! Ideally I would recommend that people start thinking about what they’d like to buy in big sales at least a month before the event and start looking at the current prices of items they’re considering. This will allow them to see if the price really is a bargain on Black Friday or Boxing Day, or not. Also look out for site-wide deals during these events. Most retailers rarely discount every single item on their site so if a store runs 20% off everything, you’re more likely to bag an item that wouldn’t be included in a regular sale period at a discount.
Will Black Friday continue to grow as a retail event in the UK?
Although it started as a sales event attached to the American holiday of Thanksgiving, Black Friday has gathered an impressive UK following in the last few years. One of the main reasons for its success is that it occurs just about 4 weeks before Christmas, and it’s a great opportunity to save on Christmas shopping. Although in 2019 and 2020 we saw fewer big discounts offered on Black Friday in the UK - and the days of “70% off everything” may be gone - I expect that generally UK retailers will continue to offer Black Friday discounts of 10%, 15% or maybe 20%.
Latest articles by Georgia-Rose Johnson
11 articles written by this author
Klarna vs PayPal: Compare popular buy now pay later platforms
Klarna and PayPal are two of the biggest names in the online payment industry. So which should you use for your next purchase? We compare the two.
PayPal Pay in 3 review: What is it and how does it work?
PayPal’s buy now, pay later service splits your shopping into three interest-free payments. We look at how to apply, key features and where you can shop.
Zilch store list: Which UK shops accept Zilch as a payment method?
Zilch allows you to shop now and pay later, but which UK retailers accept Zilch as a payment method? Find out in our full Zilch retailers list.
Payl8r review: Buy now and pay l8r for your online shopping
Read our review to see how Payl8r works and decide if it’s the right choice for you.
Clearpay or Klarna: What are the differences and which should you use?
Check out our comparison of Clearpay vs Klarna and find out which might be the right choice for you.
Buy now, pay later providers available in the UK
Looking to buy now but pay later? Find out which buy now pay later companies are available to you in the UK and a little about what each entails.
Cheapest petrol around the world
Ever wondered how much petrol is in Yemen? Or Greece? Or Singapore? Well, there's no need to wonder any more.
Full list of stores that accept Clearpay
Wondering where you can shop using your new Clearpay account? Check out our full list of Clearpay shops here and buy now, pay later.
Full list of shops that use Laybuy in the UK
Discover which UK retailers accept Laybuy, a retail payment platform that allows you to buy now and pay later for your next online shop.
Which online stores accept PayPal?
Many shops are turning to PayPal as a valid, safe and secure payment method that's quick and easy to use for a multitude of goods and services.