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How to buy Sony shares
Own Sony shares in just a few minutes. Share price changes are updated daily.
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Sony Corporation (SNE) is a leading consumer electronics business based in the US. Sony is listed on the NYSE and employs 111,700 staff. All prices are listed in US Dollars.
How to buy shares in Sony
- Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
- Open your account. You'll need your ID, bank details and national insurance number.
- Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
- Search the platform for stock code: SNE in this case.
- Research Sony shares. The platform should provide the latest information available.
- Buy your Sony shares. It's that simple.
What's in this guide?
Sony share price
Use our graph to track the performance of SNE stocks over time.Sony shares at a glance
Information last updated 2021-01-23.
| 52-week range | $50.7484 - $105 |
|---|---|
| 50-day moving average | $99.093 |
| 200-day moving average | $84.6567 |
| Wall St. target price | $117.18 |
| PE ratio | 21.255 |
| Dividend yield | $0.47 (0.46%) |
| Earnings per share (TTM) | $4.757 |
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All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.
Is it a good time to buy Sony stock?
The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
Is Sony under- or over-valued?
Valuing Sony stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Sony's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.
Sony's P/E ratio
Sony's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 21x. In other words, Sony shares trade at around 21x recent earnings.
That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.
However, Sony's P/E ratio is best considered in relation to those of others within the consumer electronics industry or those of similar companies.
- Apple (AAPL.US): 42.40
- Microsoft Corporation (MSFT.US): 36.45
- HP (HPQ.US): 12.64
Sony's PEG ratio
Sony's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.5491. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Sony's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
However, it's sensible to consider Sony's PEG ratio in relation to those of similar companies.
- Apple (AAPL.US): 3.46
- Microsoft Corporation (MSFT.US): 2.46
- HP (HPQ.US): 1.19
Sony financials
| Gross profit TTM | $2,336.5 billion |
|---|---|
| Return on assets TTM | 2.39% |
| Return on equity TTM | 19.92% |
| Profit margin | 11.27% |
| Book value | $24.082 |
| Market capitalisation | $125.2 billion |
TTM: trailing 12 months
How to short and sell Sony shares
- Create a CFD or spread betting account.
- Search for the stock code. E.g. "SNE.US"
- Choose your position size.
- Select "sell" rather than "buy".
- Confirm your position and keep tabs on it. You may wish to set limits on your position.
There are currently 2.4 million Sony shares held short by investors – that's known as Sony's "short interest". This figure is 13.3% down from 2.8 million last month.
There are a few different ways that this level of interest in shorting Sony shares can be evaluated.
Sony's "short interest ratio" (SIR)
Sony's "short interest ratio" (SIR) is the quantity of Sony shares currently shorted divided by the average quantity of Sony shares traded daily (recently around 906575.8490566). Sony's SIR currently stands at 2.65. In other words for every 100,000 Sony shares traded daily on the market, roughly 2650 shares are currently held short.
To gain some more context, you can compare Sony's short interest ratio against those of similar companies.
- Apple (AAPL.US): 0.84
- Spotify Technology S-A (SPOT.US): 2.17
- Microsoft Corporation (MSFT.US): 1.44
- HP (HPQ.US): 2.07
Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Sony.
Find out more about how you can short Sony stock.
Sony share dividends
Dividend payout ratio: 6.48% of net profits
Recently Sony has paid out, on average, around 6.48% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 0.46% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Sony shareholders could enjoy a 0.46% return on their shares, in the form of dividend payments. In Sony's case, that would currently equate to about $0.47 per share.
While Sony's payout ratio might seem low, this can signify that Sony is investing more in its future growth.
Sony's most recent dividend payout was on 8 December 2017. The latest dividend was paid out to all shareholders who bought their shares by 28 September 2020 (the "ex-dividend date").
Sony's dividend payout ratio is perhaps best considered in relation to those of similar companies.
- Apple (AAPL.US): 24.69%
- Spotify Technology S-A (SPOT.US): 0.00% (does not pay dividend)
- Microsoft Corporation (MSFT.US): 34.57%
- HP (HPQ.US): 31.82%
Have Sony's shares ever split?
Sony's shares were split on a 2:1 basis on 25 May 2000. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your Sony shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Sony shares which in turn could have impacted Sony's share price.
Sony share price volatility
Over the last 12 months, Sony's shares have ranged in value from as little as $50.7484 up to $105. A popular way to gauge a stock's volatility is its "beta".
Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Sony's is 0.8856. This would suggest that Sony's shares are less volatile than average (for this exchange).
To put Sony's beta into context you can compare it against those of similar companies.
- Apple (AAPL.US): 1.2836
- Spotify Technology S-A (SPOT.US): 1.6442
- Microsoft Corporation (MSFT.US): 0.8262
- HP (HPQ.US): 1.0914
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Sony overview
Sony Corporation designs, develops, produces, and sells electronic equipment, instruments, and devices for the consumer, professional, and industrial markets worldwide. The company distributes software titles and add-on content through digital networks by Sony Interactive Entertainment; network services related to game, video, and music content; and home and portable game consoles, packaged software, and peripheral devices. It also develops, produces, markets, and distributes recorded music; publishes music; and produces and distributes animation titles, game applications based on animation titles, and various services for music and visual products. In addition, the company offers live-action and animated motion pictures, as well as scripted and unscripted series, daytime serials, game shows, animated series, television movies, and miniseries and other television programs; operates a visual effects and animation unit; manages a studio facility; and operates television and digital networks. Further, it researches, develops, designs, produces, markets, distributes, sells, and services video and sound products; interchangeable lens, compact digital, and consumer and professional video cameras; display products, such as projectors and medical equipment; mobile phones, tablets, accessories, and applications; and metal oxide semiconductor image sensors, charge-coupled devices, large-scale integration systems, and other semiconductors. Additionally, it offers Internet broadband network services; creates and distributes content for various electronics product platforms, such as PCs and mobile phones; and provides life and non-life insurance, banking, and other services, as well as batteries, recording media, and storage media products. It has collaboration with The UNOPS. The company was formerly known as Tokyo Tsushin Kogyo Kabushiki Kaisha and changed its name to Sony Corporation in January 1958. The company was founded in 1946 and is headquartered in Tokyo, Japan.
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