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How to use the Amex shopping program

Spend your reward points on a variety of goods and services.

If you aren’t a frequent traveler, consider spending your earned Amex membership rewards points through the Amex shopping program instead of on travel. Though the value of points redeemed on shopping is less than points redeemed on travel, it is still a great option.

How to use Amex shopping program

  1. Go to the American Express website.
  2. Log in with your user ID and password.
  3. Click Rewards and select a shopping category from there.

Amex Shopping Portal Screenshot Image: Supplied

How does Amex shopping program work?

Once you accrue enough membership rewards points, you can log in to your Amex account and start shopping. Your options include electronics, office supplies, home accessories, appliances and more.

If your account is short of the points required, American Express will charge the remaining balance to your card.

How do I know if a product or service is worth the points?

When going through your redemption options, you’ll notice both the dollar and point amount listed. You can use this to calculate the value of points for a certain product or service.

For example, take the dollar value and divide it by the points required for redemption. The higher the number you get, the higher the value of your points. The average point value through the shopping program is around 0.6 cents, based on our May 2019 valuation.

How credit cards can help you earn more points for the Amex shopping program

American Express lets you stack up points with certain credit cards. Depending on the card, you can earn accelerated points at US restaurants, US gas stations, US supermarkets or on a direct flight and prepaid hotel purchases through

In addition, most of these cards come with a solid welcome offer once you meet certain spending requirements during your first months of card membership.

Compare credit cards for the Amex shopping program

Name Product Filter values Rewards Purchase APR Annual fee
American Express® Gold Card
4x at restaurants including delivery and Uber Eats; 4x at US supermarkets on up to $25,000 annually (then 1x points), 3x points on directly-booked flights and 1x points on other eligible purchases
See Pay Over Time APR

Rose Gold is here to stay. Card Members can choose between a Gold or Rose Gold Card.

Earn up to 4x points on select purchases, a bevy of travel perks, and a welcome offer worth up to $600 based on our valuation with this upper-mid tier travel card. Terms apply, see rates & fees
The Platinum Card® from American Express
5x points on prepaid hotels booked with American Express Travel, 5x points on directly-booked flights on up to $500,000 annually, then 1x points after that and on other eligible purchases
See Pay Over Time APR
100,000 points after spending $6,000 in your first 6 months. Terms apply, see rates & fees
Blue from American Express® Card
2x points on Amex Travel and 1x points on all other purchases.
23.99% variable
Earn 2x points on Amex Travel and x points on all other purchases. All information about this card has been collected independently by Finder.

Compare up to 4 providers

What retailers are available through the Amex shopping program?

The Amex shopping program offers a plethora of purchasing options from brands and shops. Below are just a few examples:

Technology Apple, Bose, GoPro, Samsung and Sony
Home and office Allied Brass, Benzara, Colonial Mills, Dare2Decor, Luxor, Nespresso, Sweet Home and Wallmart
Fashion and beauty Dyson, Majesty Diamonds, Phillips, Tag Hauer and Yeti
Sports and game Champion, Lego, New Athlete, Nike and Trek
Events and experiencesGuided hike in Yosemite National Park, hot air balloon rides in Colorado Springs, private golf lessons and private driving experience in Ferrari or Lamborghini

Bottom line

The Amex shopping program could be an excellent place to spend your membership rewards points if you rarely travel. You get a variety of purchasing options, including technology and gadgets, fashion and beauty, gift cards, travel and experiences.

However, if you’re uncertain whether this is a good fit for you, check out other rewards credit cards and compare your options.

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