Home Authors Kemi Elizabeth Ojogbede
Kemi Elizabeth Ojogbede

Kemi Elizabeth Ojogbede

Analyst

Kemi Ojogbede is a content marketing and data manager at Finder. She oversees the creation and upkeep of data stories. Kemi is currently completing an MSc in Data Science and has an MA in Contemporary Literature. She’s previously written for The Mirror and The Week.

Expertise

  • Text analysis and information retrieval
  • Data analysis and visualisation
  • Content marketing
  • Data journalism

Education

  • Master of Science, Data Science | Birkbeck, University of London
  • Master of Arts, Contemporary literature and cultural theory | Birkbeck, University of London
  • Bachelor of Arts, English with Creative Writing | University of Nottingham

Featured Publications

Industry insights from Kemi Elizabeth Ojogbede

We recently sat down with Kemi to talk industry trends.

What do you think is a major trend in data visualisations this year?

People’s attention spans have been getting shorter, which sets a challenge for data and visual storytellers. This, coupled with Google’s switch to mobile-first indexing, has triggered a trend in simpler visuals catering more to mobile than desktop. This minimalist approach makes visuals easier to understand. With descriptive titles, labels and legends, readers get a seamless user experience. And using high-contrast colours, alt text and clear navigation can help boost accessibility for those with colour blindness and cognitive difficulties. While different datasets present their own unique features, overcomplicating a visualisation for the sake of aesthetics can mean we exclude some users because of a range of factors - including the size of their device. One visual trend that combats this is “scrollytelling”: a dynamic display method that reveals the data visualisation as readers scroll down. The move towards simplicity could be an after-effect of the fake news era. Intuitive visualisations - coupled with clear references to sources and methods - give readers the data in a straightforward manner that saves a lot of time and ultimately builds trust. In a nutshell, the task of creating a data visualisation has become really simple: Say it quick, and say it well.

Latest articles by Kemi Elizabeth Ojogbede

12 articles written by this author

ETH predicted to hit $4.6k by the end of 2021

93% of panel say ETH will be more frequently transacted than BTC68% say ETH will “flip” BTC by market cap63% say now is the time to buy ETH, compared to 55% for BTCPRESS RELEASE – Ethereum (ETH) could be worth $4,596 by the end of 2021, according to the latest quarterly Ethereum Price Predictions Report […]

Kemi Elizabeth Ojogbede 2 August 2021
ETH predicted to hit $4.6k by the end of 2021

BTC to overtake fiat by 2050

54% of panellists expect hyperbitcoinisation to happen by 205029% predict it to happen as soon as 2035Bitcoin is set to hit $66,284 by the end of 2021 and $318,417 by 2025However BTC is expected to drop to $25,112 in the short term6 July, 2021, LONDON – According to a majority of panellists (54%) in Finder’s […]

Kemi Elizabeth Ojogbede 19 July 2021
BTC to overtake fiat by 2050

The UK’s average pension pot stands at just £42.7k – 18% of the recommended total

A survey conducted by the personal finance comparison site, finder.com, has found that the average pension pot in the UK stands at just £42,651.This figure drops even further for non-retirees, who only have £33,809 saved on average.

Kemi Elizabeth Ojogbede 6 July 2021
The UK’s average pension pot stands at just £42.7k – 18% of the recommended total

Winners of the Finder Lending Innovation Awards 2021 revealed

21, June, 2020, LONDON –The 15 winners and highly commended companies in the Finder Lending Innovation Awards 2021 have been revealed today. The personal finance comparison site finder.com assessed innovation across 9 categories within the main areas of lending and credit: credit, lending, mortgages, buy now, pay later (BNPL) and salary services.The awards recognise financial […]

Kemi Elizabeth Ojogbede 21 June 2021
Winners of the Finder Lending Innovation Awards 2021 revealed

Grab the (colour) wheel! Brits could be paying 10% more for car insurance based on the colour of their car

The average Brit pays £628 per year for their car insurance, but those with red cars could be paying 10% more (£690). There are three car colours that will have Brits paying below the UK average, with grey paying the least (£613).17, June, 2021, LONDON – Personal finance comparison site, finder.com, analysed 13,500 insurance quotes, […]

Kemi Elizabeth Ojogbede 18 June 2021
Grab the (colour) wheel! Brits could be paying 10% more for car insurance based on the colour of their car

Car insurance price index

The colour of your car could increase the cost of insurance by 10% more than the national average. Read on for more surprising car insurance research.

Danny Butler & Kemi Elizabeth Ojogbede 17 June 2021
Car insurance price index

A fifth of the British population (20%) plan to shop the Amazon Prime Day sales this year

Half of Amazon Prime Day shoppers plan to buy an Amazon product, like a Kindle or an Echo, or a service like Amazon Prime.Younger Brits are more likely to purchase Amazon tech products, with 11% of Gen Z and 10% of Millennials saying they intend to make an Amazon tech purchase.10 June, 2021, LONDON – […]

Kemi Elizabeth Ojogbede 15 June 2021
A fifth of the British population (20%) plan to shop the Amazon Prime Day sales this year

Ethereum set to be the most widely used digital currency by 2022: Finder’s Cryptocurrency Predictions Report

Panel majority says Ethereum could be worth nearly $20,000 by 202570% say Ethereum has a greater use case than Bitcoin77% say institutional investors will invest in ETH like BTC12 May, 2021, LONDON – Ethereum is predicted to be worth $19,842 by 2025, according to Finder’s latest Cryptocurrency Predictions Report. Ethereum’s price will be supported by […]

Kemi Elizabeth Ojogbede 12 May 2021
Ethereum set to be the most widely used digital currency by 2022: Finder’s Cryptocurrency Predictions Report

BTC could hit $100,000 this year according to Finder’s quarterly Cryptocurrency Predictions Panel

April, 2021, LONDON – BTC could hit $100,000 this year, according to the latest Bitcoin Predictions Panel from the personal finance comparison site, finder.com.Finder.com’s global panel of 35 academics and senior crypto industry figures believe BTC will peak at $107,484 on average in 2021, although nearly a third of panellists (32%) think BTC will reach […]

Kemi Elizabeth Ojogbede 12 May 2021
BTC could hit $100,000 this year according to Finder’s quarterly Cryptocurrency Predictions Panel

Millionaire calculator: How long would it take to save a million?

Use our calculator to find out how long it would take you to save up a million pounds based on the interest on your savings account.

Kemi Elizabeth Ojogbede 12 March 2021
Millionaire calculator: How long would it take to save a million?
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