How to compare mobile plans: a step-by-step guide
It can be overwhelming to sift through all the options. Don’t worry though, we’ve simplified the process to help you find a mobile plan that works for you.
1. Do you want a new phone or just a phone plan?
This is the first question to ask yourself when choosing a phone plan.
New phone on a plan
If you’re looking for a new phone along with your plan, your main options are the big three networks: AT&T, Verizon, and T-Mobile. They let you bundle the cost of a new device with your monthly service.
SIM-only / bring your own device (BYOD)
If you’re happy with your current phone or want to buy one outright, you can save by going with a prepaid or postpaid SIM-only plan. Many smaller providers called MVNOs (mobile virtual network operators) offer strong value. For example, Mint Mobile, Visible, and Tello often run plans starting around $20–$30/month, compared to $60+ with the major carriers.
2. How much data do you actually need?
Start by checking how much data you use, because there’s a good chance you’re paying for more than you need (and could save money!).
According to CTIA (the US wireless industry association), the average US smartphone user consumes about 22GB per month. But many people pay for unlimited data plans even if they don’t use anywhere near that amount.
3. Do you have a network preference?
Coverage matters, especially if you live outside a major metro area. Price and data won’t matter much if you’re constantly losing signal!
- Verizon is known for the widest coverage, especially in rural parts of the US.
- AT&T and T-Mobile both have strong coverage in cities and suburban areas, but rural reach can vary depending on location.
4. Do you want extra perks or a no-frills plan?
Some mobile plans come with extras like free international calling, hotspot data, streaming service bundles (like Netflix or Apple TV+), or travel roaming in Canada and Mexico.
What types of mobile phone plans can you get in the US?
In the US, there are three main types of mobile phone plans:
- Prepaid mobile plans
- Postpaid mobile plans
- Mobile plans bundled with a new phone
Each has its benefits depending on your needs.
Prepaid vs postpaid mobile plans
The line between prepaid and postpaid has blurred in recent years, especially with many carriers offering no-contract options. Here’s a quick breakdown:
| Prepaid plans | Postpaid plans | |
|---|---|---|
| Contract length | No lock-in contract | Usually no lock-in contract |
| Payment period | Paid upfront | Billed monthly |
| Excess charges | No excess data charges | Some providers charge for excess data use, while others slow your speeds |
| Expiry period | 7-day, 30-day, and long-expiry plans (90, 180, or 365 days), as well as monthly options | Monthly |
| Recharges | Without auto-recharge, you must renew your plan before it expires | The plan will continue monthly unless you cancel |
Phones bundled with a mobile plan
Buying a phone outright is usually cheaper in the long run, but dropping $800–$1,200 upfront isn’t always realistic, especially if you’re eyeing the latest flagship from Apple, Samsung, or Google.
AT&T, Verizon, and T-Mobile all allow you to pay for your phone in monthly installments over 12, 24, or 36 months. These plans usually have no lock-in contract for the service itself, and you can leave anytime by paying off the remaining phone balance.
2025 phone launches to watch
This year has been packed with big launches across the major brands:
- Samsung launched its flagship Galaxy S25 series and expanded its Galaxy A lineup.
- Apple introduced the iPhone 16e, replacing the long-running iPhone SE.
- Google unveiled the Pixel 9a in March 2025, followed by the Pixel 10 lineup in August.
- Samsung dropped the Galaxy S25 Edge in May the slimmest S-series phone yet plus the Galaxy Z Fold 7 and Galaxy Z Flip 7 in July.
- Apple launched the iPhone 17 series on September 10, 2025.
Whether you’re after the latest iPhone, Samsung Galaxy, or Google Pixel, you’ll find a range of plans from the major carriers as well as smaller MVNOs. Comparing across providers can help you save on monthly costs while still getting the phone you want.
How much data do you really need?
Understanding how much data you need is key to avoiding overpaying.
Activities like browsing and social media don’t use as much data as you might think, so you can often get by with 10–15GB a month if you’re on Wi-Fi most of the time.
Streaming and downloads, however, can burn through data quickly. If you’re out and about a lot, travel frequently, or stream during your commute, you may want a bigger buffer: 20–25GB per month.
Anything above 40GB is considered a high-data plan in the US, though unlimited plans are very common.
| Data | Activities |
|---|---|
| 3GB – 10 GB | Enough for casual web browsing, social media, occasional music streaming and some online gaming |
| 15GB – 20GB | Great for regular browsing, moderate streaming, and occasional YouTube or TikTok |
| 30GB and above | Best for heavy streamers, frequent HD/4K video watchers, or large file downloads |
If you’re worried about going over your allowance, consider an unlimited data plan. Most US carriers slow your speeds (often down to 128Kbps–2Mbps) after you hit your cap, which is fine for emails and messaging but frustrating for video or gaming.
Which mobile network should I choose?
The US has three main nationwide networks: AT&T, Verizon, and T-Mobile. Most smaller carriers (MVNOs) rent access to these networks.
Network coverage is important because it determines how smoothly you can browse, stream, and use your phone on the go.
Verizon

Verizon offers the widest coverage in the US, with particularly strong service in rural and suburban areas. Its 4G LTE network reaches more than 99% of the population, while its 5G network covers over 230 million people nationwide, combining ultra-fast mmWave in select cities with broad low-band coverage. Although typically the most expensive option, Verizon is known for delivering premium reliability.
MVNOs on Verizon’s network include:
AT&T

AT&T provides strong nationwide coverage, second only to Verizon in overall reach. Its 4G LTE service covers more than 99% of Americans, while its expanding 5G network now reaches over 190 million people. With growing mid-band 5G availability in metro areas, AT&T balances reliable coverage with competitive pricing, making it a solid choice for both urban and rural users.
MVNOs on AT&T’s network include:
- Cricket Wireless
- H2O Wireless, Pure Talk
- Consumer Cellular
- Tracfone
- Red Pocket
T-Mobile

T-Mobile is known for offering the largest 5G network in the US, covering more than 300 million people. Its coverage is especially strong in cities and suburban areas, with rural reach steadily improving after its merger with Sprint. T-Mobile generally comes in as the most affordable of the big three carriers, offering wide 5G availability at lower prices than Verizon or AT&T.
MVNOs on T-Mobile’s network include:
- Metro by T-Mobile
- Mint Mobile
- Google Fi
- Ultra Mobile
- Tello
- Boost Mobile
- Simple Mobile
Do you need a 5G mobile plan?
A 5G mobile connection offers faster speeds and lower latency, especially in crowded areas. If you stream HD or 4K video on the go, use mobile hotspot often, or game online, 5G can make a noticeable difference.
That said, if you don’t use much data, have an older phone that doesn’t support 5G, or live in an area where 5G coverage is spotty, 4G LTE is still more than enough for everyday use.
The good news? Many plans now include both 4G and 5G by default, especially since 3G has been phased out, so you won’t usually pay extra for faster speeds.
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