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Finder’s Banking Innovation Awards for 2024

These awards identify the most innovative providers across banking.

Alexa Serrano Cruz's headshot

By

Alexa Serrano Cruz

Finder’s Banking Innovation Awards recognize financial providers that are innovating in their field by launching impactful features and delivering benefits to customers in new ways. Our subject-matter experts drew up a shortlist of innovative providers in 2024, which was then assessed by an expert panel of judges. We’re pleased to announce the winning and highly commended companies for our Kids Banking Innovation category.

See our award winners announcement or click on the categories to reveal our winners!

Judging process

The shortlist of finalists in each category was selected by Finder’s subject-matter experts, who identified the providers they felt displayed key innovations in their field.

The shortlist was then passed to an expert judging panel, who decided the winning and highly commended companies by assessing the finalists across three different criteria: uniqueness of innovation, impact in the market and value to customers.

Kids Banking Innovation judges

  • Alexa Serrano Cruz, senior banking editor at Finder
  • Laura Adams, money expert and spokesperson at Finder
  • Tony Steuer, internationally recognized financial wellness advocate, award-winning author, top-ranked podcaster and speaker
  • True Tamplin, best-selling author, public speaker, CEO of UpDigital and founder of Finance Strategists

    • Judging panel

    Alexa Serrano Cruz

    Alexa Serrano Cruz is a senior editor at Finder, specializing in banking. As a personal finance expert and certified anti-money laundering specialist, she helps Americans make informed decisions about their finances.

    True Tamplin

    True Tamplin is a best-selling author, public speaker, CEO of UpDigital, and founder of Finance Strategists. As a Certified Educator in Personal Finance (CEPF®), he wrote The Handy Financial Ratios Guide, and he’s a member of the Society for Advancing Business Editing and Writing.

    Tony Steuer

    Tony Steuer, CLU, LA, CPFFE, is an internationally recognized financial wellness advocate, award-winning author, top-ranked podcaster and speaker who is changing the way we think about money. He is an Advisor at Paperwork and Dingo Technologies. Tony is a member of the ThinkAdvisor’s LUMINARIES Class of 2022 as a Finalist in Thought Leadership & Education.

    Laura Adams

    Laura Adams is a money expert and spokesperson for Finder. She’s one of the nation’s leading personal finance and business authorities. As an award-winning author and host of the top-rated Money Girl podcast since 2008, millions of readers, listeners and loyal fans benefit from her practical advice.

    Alexa Serrano Cruz's headshot
    Lead Editor, Personal Finance

    Alexa Serrano Cruz is Deputy Editor at Forbes Advisor and was the lead editor at Finder, specializing in banking. As a personal finance expert, she helps Americans make informed decisions about their finances. Her expertise includes savings, budgeting, kids' banking, and more. Prior to joining Finder, Alexa worked as an editor in Miami and New York. Alexa is a certified anti-money laundering specialist and her personal finance expertise has earned recognition from reputable publications such as Nasdaq, Best Company, U.S. News & World Report, MSN, Yahoo, and Valuewalk. Alexa has also made notable appearances on platforms such as Winnie Sun TV, money podcasts like LifeBlood, and broadcast news publications like Fox News and NBC News. Alexa also served as an editor for ACAMS Today, a prominent publication dedicated to anti-financial crime detection and counter-terrorist financing. See full bio

    Alexa's expertise
    Alexa has written 19 Finder guides across topics including:
    • Personal finance
    • Kids' banking
    • Budgeting and saving
    • Anti-financial crime

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