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6 BNPL stocks to watch

Ready to invest in the buy now, pay later industry? Learn how to invest in BNPL stocks in just a few steps.

The best BNPL stocks depend on your portfolio and investment goals—while volatility can be ideal for day traders, long-term investors will want to look to stocks with steadier gains over time.

6 popular BNPL stocks to watch

We round up a selection of stocks in or related to the buy now, pay later industry, weighting the list more heavily towards popular mid- and large-cap stocks.

  1. PayPal (PYPL)
  2. Block (SQ)
  3. Affirm (AFRM)
  4. Visa IncClass A (V)
  5. Shopify (SHOP)
  6. American Express Company (AXP)

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The BNPL stocks industry is affected by a range of complex factors such as trade policies, regulations, and fluctuating supply and demand. So when considering BNPL stocks to buy, it's important that you have access to vital information about a company's financial health, leadership team, and market positioning.

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How to invest in BNPL stocks

  1. Choose an online stock trading platform. Choose from our Top Picks above, use our comparison table below or jump straight to the best stock trading apps in Canada.
  2. Sign up for an account. Provide your personal information and sign up.
  3. Set up a funding method to pay for the transaction. Deposit funds into your account by linking your banking information.
  4. Choose the stocks you want to buy. Search for the stock by name or ticker symbol like PYPL or SQ.
  5. Place your order. Buy the stock. It's that simple.

Learn more about popular BNPL stocks

We round up a selection of stocks in or related to the buy now, pay later industry, weighting the list more heavily towards popular mid- and large-cap US stocks.

1. PayPal (PYPL)

PayPal Holdings, Inc. operates a technology platform that enables digital payments on behalf of merchants and consumers worldwide. It operates a two-sided network at scale that connects merchants and consumers that enables its customers to connect, transact, and send and receive payments through online and in person, as well as transfer and withdraw funds using various funding sources, such as bank accounts, PayPal or Venmo account balance, PayPal and Venmo branded credit products comprising its installment products, credit and debit cards, and cryptocurrencies, as well as other stored value products, including gift cards and eligible rewards.

  • Previous close price: $62.10
  • Market capitalization: $66,768,957,440
  • 1 year performance: -18.58%
  • P/E ratio: 16.5182
Buy PYPL stock on Interactive Brokers

2. Block (SQ)

Block, Inc. , together with its subsidiaries, builds ecosystems focused on commerce and financial products and services in the United States and internationally. It operates through two segments, Square and Cash App.

  • Previous close price: $72.06
  • Market capitalization: $45,031,784,448
  • 1 year performance: 9.96%
  • P/E ratio: 3657
Buy SQ stock on Interactive Brokers

3. Affirm (AFRM)

Affirm Holdings, Inc. operates a platform for digital and mobile-first commerce in the United States, Canada, and internationally. The company's platform includes point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app.

  • Previous close price: $31.15
  • Market capitalization: $9,488,543,744
  • 1 year performance: 172.74%
Buy AFRM stock on Interactive Brokers

4. Visa IncClass A (V)

Visa Inc. operates as a payment technology company in the United States and internationally. The company operates VisaNet, a transaction processing network that enables authorization, clearing, and settlement of payment transactions.

  • Previous close price: $271.37
  • Market capitalization: $557,371,883,520
  • 1 year performance: 15.94%
  • P/E ratio: 31.2615
Buy V stock on Interactive Brokers

5. Shopify (SHOP)

Shopify Inc. , a commerce company, provides a commerce platform and services in Canada, the United States, Europe, the Middle East, Africa, the Asia Pacific, Australia, China, and Latin America. The company's platform enables merchants to displays, manages, markets, and sells its products through various sales channels, including web and mobile storefronts, physical retail locations, pop-up shops, social media storefronts, native mobile apps, buy buttons, and marketplaces; and enables to manage products and inventory, process orders and payments, fulfill and ship orders, new buyers and build customer relationships, source products, leverage analytics and reporting, manage cash, payments and transactions, and access financing.

  • Previous close price: $69.51
  • Market capitalization: $88,429,953,024
  • 1 year performance: 52.35%
  • P/E ratio: 686.9999
Buy SHOP stock on Interactive Brokers

6. American Express Company (AXP)

American Express Company, together with its subsidiaries, operates as integrated payments company in the United States, Europe, the Middle East and Africa, the Asia Pacific, Australia, New Zealand, Latin America, Canada, the Caribbean, and Internationally. It operates through four segments: U. S.

  • Previous close price: $217.50
  • Market capitalization: $157,213,310,976
  • 1 year performance: 42.35%
  • P/E ratio: 19.4946
Buy AXP stock on Interactive Brokers

Buy BNPL stocks from these online trading platforms

Compare special offers, low fees and a wide range of investment options among top trading platforms.

Note: The dollar amounts in the table below are in Canadian dollars.

1 - 4 of 4
Name Product Finder Rating Available Asset Types Stock Trading Fee Account Fee Signup Offer Table description
Interactive Brokers
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CIBC Investor's Edge
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Finder Score:
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Qtrade Direct Investing
Finder Score:
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Stocks, Bonds, Options, Mutual Funds, ETFs, GICs
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Bottom line

While it's possible to turn a profit investing in BNPL stocks, keep in mind that—like any investment—BNPL stocks are not immune to risk. These stocks are subject to fluctuating conditions both in the market and in the buy now, pay later industry, so carefully vet your picks before you invest. If you're new to investing or if it's been a while since you've taken a critical look at your investment accounts, compare brokers to make sure you're getting the best trading features for your needs.
Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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