Apple Inc. is a technology company headquartered in Cupertino, California. Founded in 1976 by Steve Jobs and Steve Wozniak, Apple designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories worldwide. The company is known for the iPhone, Mac, iPad, Apple Watch, AirPods, Apple TV, Beats products and HomePod. Apple’s services segment includes the App Store, Apple Pay, Apple Card, Apple TV+, Apple Music and iCloud.
Apple is one of the world’s biggest tech companies by value, with a market capitalization of $2.62 trillion USD. It’s also the world’s largest tech company by revenue, with $383 billion USD in 2023 revenue.
How to buy shares in Apple
- Open a brokerage account. Choose from our top broker picks or compare brokers in depth. Then, complete an application.
- Fund your account. Add money to your account via bank transfer, debit card or credit card.
- Search the platform by ticker symbol. AAPL in this case.
- Choose an order type. Place a market order or limit order with your preferred number of shares or dollar amount.
- Submit the order. It's that simple.
- Access to international stock exchanges
- Low margin rates
- Powerful research tools
- 6% cash rebate plus $2,200 in trading perks
- Low transaction fees
- Easy-to-use app
Latest updates for Apple
October 2, 2024: Reports suggest that Apple has exited negotiations to invest in OpenAI and will no longer be a future investor in the development of ChatGPT.
September 17, 2024: Apple stock has dipped following reports from Barclays of waning iPhone 16 demand in China.
September 10, 2024: In a recent ruling from the EU Court of Justice, Apple has been told to pay back $13 billion (about £11 billion) in unpaid taxes to Ireland. The Irish government has argued against the need for the tax to be paid back, but the EU Commission believes Ireland has given Apple illegal tax advantages dating back 8 years.
September 10, 2024: Apple recently unveiled its iPhone 16 model, which has a camera button on the outside of the handset and will integrate the latest artificial intelligence (AI) software.
Is it a good time to buy Apple stock?
Review technicals and fundamentals to help you determine if now's a good time for you to invest.
Technical analysis
View Apple's price performance, share price volatility, historical data and technicals.
Historical closes compared with the last close of $2024-10-07
1 week (2024-09-30) | 794.74% |
---|---|
1 month (2024-09-06) | |
3 months (2024-07-07) | 788.42% |
6 months (2024-04-07) | 1,101.54% |
1 year (2023-10-06) | |
2 years (2022-10-06) | 2.74% |
3 years (2021-10-07) | 1,316.38% |
5 years (2019-10-07) | 801.96% |
The gauge below shows real-time ratings that are based on 26 popular indicators such as moving averages, for specific time periods. It's not a recommendation but is simply technical analysis that can form part of your research.
Finder might not agree with the analysis and we take no responsibility. We also give no representations or warranty on the accuracy or completeness of the information provided on this page.
Is Apple under- or over-valued?
Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value. Check out the Apple P/E ratio, PEG ratio and EBITDA.
Apple's current stock price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 34x. In other words, Apple's stocks trade at around 34x recent earnings.
That's relatively high compared to, say, the trailing 12-month P/E ratio for the United States stock markets on average as of November 09, 2023 (20.44). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.
Apple's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.1658. A PEG ratio over 1 can be interpreted as meaning shares are overvalued at the current rate of growth, or may anticipate an acceleration in growth.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Apple's future profitability. By accounting for growth, it could also help you if you're comparing the stock prices of multiple high-growth companies.
Apple's EBITDA (earnings before interest, taxes, depreciation and amortisation) is a whopping $131.8 billion ($179.4 billion CAD).
The EBITDA is a measure of Apple's overall financial performance and is widely used to measure a its profitability.
Frequently asked questions
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