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How to buy Salesforce stock in Canada

Own Salesforce shares in just a few minutes.

Latest Updates

Wednesday, August 25: Salesforce released its quarterly earnings report, which exceeded analysts’ estimates. The company reported that its quarterly revenue is up 23% year-over-year. This is Salesforce’s first quarterly meeting following its July acquisition of Slack. The company’s stock rose 3% in after-hours trading.

Salesforce (CRM) is a leading software-application business based in the US. It opened the day at $147.62 after a previous close of $152.24. During the day the price has varied from a low of $151.38 to a high of $154.04. The latest price was $153.88 (25 minute delay). Salesforce is listed on the NYSE and employs 78,634 staff. All prices are listed in US Dollars.

How to buy Salesforce stock

  1. Open a stock trading account. Use our comparison table or choose from our Top Picks.
  2. Confirm your payment details. Fund your account with a bank transfer, debit card or credit card and take advantage of any signup bonuses.
  3. Search for the stock by name or ticker symbol – CRM. It's that simple.

Salesforce stock price (NYSE:CRM)

Use our graph to track the performance of CRM stocks over time.

Salesforce shares at a glance

Information last updated 2022-11-25.
Open$147.62
High$154.04
Low$151.38
Close$153.88
Previous close$152.24
Change $1.64
Change % 1.0772%
Volume 2,931,265
Information last updated 2022-11-23.
52-week range$136.04 - $299.27
50-day moving average $151.77
200-day moving average $175.60
Wall St. target price$218.01
PE ratio 292.6471
Dividend yield $0 (0%)
Earnings per share (TTM) $0.51

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Is it a good time to buy Salesforce stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Salesforce price performance over time

Historical closes compared with the close of $153.88 from 2022-11-25

1 week (2022-11-17) N/A
1 month (2022-10-27) -3.67%
3 months (2022-08-25) -11.52%
6 months (2022-05-27) -6.80%
1 year (2021-11-26) -45.86%
2 years (2020-11-27) -37.86%
3 years (2019-11-27) 161.51
5 years (2017-11-28) 44.54%

Is Salesforce under- or over-valued?

Valuing Salesforce stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Salesforce's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Salesforce's P/E ratio

Salesforce's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 293x. In other words, Salesforce shares trade at around 293x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

Salesforce's PEG ratio

Salesforce's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.5299. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Salesforce's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Salesforce's EBITDA

Salesforce's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $2.5 billion.

The EBITDA is a measure of a Salesforce's overall financial performance and is widely used to measure a its profitability.

Salesforce financials

Revenue TTM $29.3 billion
Operating margin TTM 0.44%
Gross profit TTM $19.5 billion
Return on assets TTM 0.09%
Return on equity TTM 0.93%
Profit margin 1.83%
Book value $60.16
Market capitalisation $149.2 billion

TTM: trailing 12 months

Salesforce's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Salesforce.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Salesforce's total ESG risk score

Total ESG risk: 13.24

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Salesforce's overall score of 13.24 (as at 12/31/2018) is excellent – landing it in it in the 6th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Salesforce is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Salesforce's environmental score

Environmental score: 0.97/100

Salesforce's environmental score of 0.97 puts it squarely in the 4th percentile of companies rated in the same sector. This could suggest that Salesforce is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Salesforce's social score

Social score: 5.99/100

Salesforce's social score of 5.99 puts it squarely in the 4th percentile of companies rated in the same sector. This could suggest that Salesforce is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Salesforce's governance score

Governance score: 4.28/100

Salesforce's governance score puts it squarely in the 4th percentile of companies rated in the same sector. That could suggest that Salesforce is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Salesforce's controversy score

Controversy score: 2/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. Salesforce scored a 2 out of 5 for controversy – the second-highest score possible, reflecting that Salesforce has, for the most part, managed to keep its nose clean.

Salesforce share dividends

We're not expecting Salesforce to pay a dividend over the next 12 months.

Have Salesforce's shares ever split?

Salesforce's shares were split on a 4:1 basis on 17 April 2013. So if you had owned 1 share the day before before the split, the next day you'd have owned 4 shares. This wouldn't directly have changed the overall worth of your Salesforce shares – just the quantity. However, indirectly, the new 75% lower share price could have impacted the market appetite for Salesforce shares which in turn could have impacted Salesforce's share price.

Salesforce share price volatility

Over the last 12 months, Salesforce's shares have ranged in value from as little as $136.04 up to $299.27. A popular way to gauge a stock's volatility is its "beta".

CRM.US volatility(beta: 1.12)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Salesforce's is 1.1208. This would suggest that Salesforce's shares are a little bit more volatile than the average for this exchange and represent, relatively-speaking, a slightly higher risk (but potentially also market-beating returns).

Salesforce overview

Salesforce, Inc. provides customer relationship management technology that brings companies and customers together worldwide. Its Customer 360 platform empowers its customers to work together to deliver connected experiences for their customers. The company's service offerings include Sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and relationship intelligence, and deliver quotes, contracts, and invoices; and Service that enables companies to deliver trusted and highly personalized customer service and support at scale. Its service offerings also comprise flexible platform that enables companies of various sizes, locations, and industries to build business apps to bring them closer to their customers with drag-and-drop tools; online learning platform that allows anyone to learn in-demand Salesforce skills; and Slack, a system of engagement. In addition, the company's service offerings include Marketing offering that enables companies to plan, personalize, and optimize one-to-one customer marketing journeys; and Commerce offering, which empowers brands to unify the customer experience across mobile, web, social, and store commerce points. Further, its service offerings comprise Tableau, an end-to-end analytics solution serving various enterprise use cases; and MuleSoft, an integration offering that allows its customers to unlock data across their enterprise.

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Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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