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How much car can I afford?

Use these strategies to calculate how much you can afford to spend on a car based on your salary and monthly budget.

You’re ready to buy a car, but might be asking yourself, can I afford a car? Answering that question can ensure you don’t end up stretching your budget too thin with a car you can’t comfortably afford.

Before taking out any kind of car loan, understand what your personal borrowing power is so that you know what you’re eligible for and can steer clear of financing you can’t afford.

How much car can I afford?

One of the best ways to decide how much car you can afford is to use strategies like the 20/4/10 rule and the 10% to 15% rule. These strategies factor in important (and expensive) costs beyond the loan payment, like insurance, gas and maintenance so that your car budget is both realistic and affordable.

What is the 20/4/10 rule?

The 20/4/10 rule suggests that you make a 20% down payment, get a loan term 4 years long or less and keep monthly car payments (including principal, interest and all operating costs) at or below 10% of your monthly pre-tax income.20-4-10 rule for car affordability

The 20/4/10 rule is meant to be a guideline to help you calculate how much car you can afford – it’s not a strict rule. If you can only afford to put 15% down or need to extend your car loan term to 5 or 6 years, that’s okay.

20% down payment

The 20/4/10 rule suggests you use a down payment of around 20% when buying a car to offset the loss from depreciation as soon as you drive off the lot. For example, you would need a $4,000 down payment for a car costing $20,000.

Start saving for your down payment as soon as possible. Making a down payment will reduce the risk of incurring negative equity – which is when you owe more against the car than what it’s worth.

Total cost of the car × 0.2 = $down payment

4 year loan term or less

Although car loan terms can range between 2 and 7 years, the 20/4/10 rule states that you should aim for a 4-year term or less. That’s because you’ll pay more interest on longer loan terms. You can compare car loan terms and interest rates in the table below. Longer loan terms can also have a negative impact on your car insurance costs.

Car loan affordability calculator

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10% of your monthly income on all car expenses

The last component of the 20/4/10 rule is to keep all costs of car ownership to 10% or less of your pre-tax monthly income. If you spend too much on your car, you may struggle to meet your other financial commitments.

Remember that operating costs include more than just the car loan payment – consider gas, insurance, maintenance, licence and registration, parking, and so on.

Total monthly income × 0.1 = $monthly car budget

The 10% to 15% rule for how much to spend based on salary

The 10% to 15% rule gives you a general guideline to estimate how much car you can afford based on your salary. The rule states that the total operating cost of a car should fall between 10% and 15% of your annual income. Check out the below table to determine how much car you can afford based on salary.

Car Affordability 15-Percent Rule

Annual salary10% – 15% car budgetMonthly budget
$30k$3,000 – $4,500$250 – $375
$50k$5,000 – $7,500$417 – $625
$80k$8,000 – $12,000$667 – $1,000
$100k$10,000 – $15,000$833 – $1,250

This rule helps you budget for a car based on salary, while ensuring you’ll still have income available for other living costs, savings, emergency funds and so on after covering your vehicle expenses.

Remember that the 10-15% rule is merely a guideline. If you spend closer to 20% of your salary, that’s okay too. Everyone’s budget is unique which means some can afford to spend more on a car.

What car can I afford with my salary?

Using the 10-15% rule to understand how much car you can afford based on your salary is a good way to help narrow down your vehicle options. To help give you an idea of what car you may be able to afford with your salary, here are some potential options.

Keep in mind that the 10-15% rule is designed to take into account all operating costs including insurance and gas, which will vary a lot based on the type of car, where you live and how often you drive. So these example vehicles (assuming a 20% down payment) may not fit all budgets, but instead can be used simply as a starting point for your search.

What car can I afford with a $40k salary?

Following 10-15% rule, we can estimate the maximum someone earning a $40,000 annual salary can afford to spend on a car is $10,000 (purchase price). While it’s unlikely you’ll find an affordable new car with a $40,000 annual salary, there are many used cars that could fall within your budget.

Used vehicles:

  • 2016 Dodge Caravan
  • 2016 Kia Sorento
  • 2016 Hyundai Elantra
  • 2014 Ram 1500
  • 2014 Ford Edge
  • 2012 RAV4
  • 2012 Jeep Grand Cherokee

What car can I afford with a $70k salary?

Based on the 10%-15% rule, cars you can afford on a $70,000 salary will typically have to fall under a MSRP of around $36,000. Vehicles that fall within this range of affordability include the following lists.

New vehicles:

  • 2024 Honda Civic
  • 2023 Ford Mustang
  • 2024 Hyundai Elantra
  • 2024 Mazda Mazda3
  • 2023 Chevrolet Bolt EV
  • 2024 Hyundai Kona

Used vehicles:

  • 2020 Mercedes-Benz C-Class
  • 2014 Mercedes-Benz E-Class
  • 2018 Ford F-150
  • 2017 BMW X5
  • 2022 Honda CR-V

What car can I afford with a $100k salary?

If you’re making an annual salary of $100,000, we can estimate based on the 10%-15% rule that you can spend up to $65,000 (MSRP) on a car. This is only a maximum approximation, so it’s best to carefully examine your personal financial obligations before deciding what works for your budget.

Some of the cars you can afford on that salary include the following vehicles.

New vehicles:

  • 2024 Toyota Rav4
  • 2024 Toyota Tacoma
  • 2024 Audi A4 Sedan
  • 2024 Ford Mustang
  • 2024 BMW 3 Series
  • 2024 Tesla Model 3
  • 2024 Tesla Model Y

Used vehicles:

  • 2023 Ford F-150
  • 2022 BMW X5
  • 2023 Acura MDX
  • 2023 Jeep Gladiator Rubicon
  • 2020 Cadillac CT5

Gas prices for popular makes and models in Canada

With the cost of gas on the rise, it’s important to make sure you factor in realistic gas prices when making your budget to decide how much car you can afford. To help you out, we’ve compiled a list of example gas prices in Canada for popular used car models assuming you’re filling up a full tank of gas from empty.

ModelFuel tank capacity (L)Gas prices
(based on $1.40/L)
Gas prices
(based on $1.80/L)
2024 Toyota RAV457$79.80$102.60
2024 Honda CR-V53$74.20$95.40
2024 Honda Civic46.9$65.66$84.42
2024 Toyota Corolla47$65.80$84.60
2024 Hyundai Kona47$65.80$84.60
2024 Nissan Rogue55$77.00$99.00
2021 Ford F-15098$137.20$176.40
2023 Chevrolet Silverado 1500107$149.80$192.60
2023 Ram 150087$121.80$156.60
2021 GMC Sierra107$149.80$192.60

Car Insurance IconWhat are the most fuel efficient cars in 2024?

If you’re on the market for a new vehicle, knowing how much gas a vehicle uses per km can help narrow down your options based on fuel efficiency and potentially save big in the long run. Here is a list of the most fuel efficient vehicles of 2024, according to Natural Resources Canada.

  • Mazda MX-5
  • MINI Cooper Convertible
  • MINI Cooper 3 Door
  • MINI Cooper 5 Door
  • Toyota Corolla Hybrid
  • Hyundai Elantra Hybrid
  • Hyundai Sonata Hybrid
  • Kia Soul
  • Volvo V90 CC B6 AWD
  • Ford Maverick Hybrid
  • Chevrolet Silverado
  • GMC Sierra
  • Kia Niro FE
  • Toyota Highlander Hybrid AWD
  • Toyota Highlander Hybrid AWD Limited/Platinum
  • Toyota Sienna

Calculate how much car you can afford in 3 steps

There are 3 main steps to determining how much to spend on a car.

Step 1: Determine how much to spend on a car based on income and savings

In general, there are 3 main costs associated with buying a car: the down payment, the car loan payment including principal and interest, and the ongoing operating costs.

It’s easy to find a car loan with no down payment, but most lenders prefer between 10% and 20% upfront when you apply for car financing. Having a large down payment lowers the amount you need to borrow to pay for the car, making it easier to qualify for a loan.

Look into your savings to figure out how much funds you have available to put down without disrupting your monthly spending habits. Don’t have any savings? You might want to hold off on the car loan until you do.

When determining how much you should spend on a car, there are a couple of ways to go about it:

  • Review your budget and determine how much you can reasonably afford to spend on a car monthly. Also consider your savings and how much you’re willing to spend upfront on a down payment.
  • Use the 20/4/10 rule: 20% on a down payment, a loan term no longer than 4 years, and 10% of your pre-tax income on car loan payments and operating costs.
  • Use the 10% to 15% rule: 10-15% of your pre-tax annual income is a benchmark for car loan payments and operating expenses.

Step 2: Shop around for cars

At this point, you should have a figure in mind for the down payment and monthly operating costs, including car payments and other car ownership expenses. Now you can begin shopping around for cars that are within your budget. Make sure to research the car price, insurance, gas, repairs and maintenance, and other costs of ownership. Fortunately, most of this information can be found through a simple Google search. Check out our guide to the best car-buying apps and sites in Canada to start your search, which includes:

  • AutoTRADER
  • Car Loans Canada
  • Kijiji
  • Facebook Marketplace
  • Unhaggle

Step 3: Put your budget to the test

Once you have a few cars in mind, it’s time to put your budget to the test. Do the cars you want actually work with your budget? After your down payment, is the monthly car payment and operating costs still within the amount you allocated? To answer these questions, check out the car affordability calculator for Canada here.

If you find that the cars you want don’t fit within your budget, you have a few options. Either explore cheaper cars or revisit your budget. If you still can’t find a way to fit a car into your budget, it may not be the right time for you to make a car purchase.

How do lenders determine my borrowing power?

Borrowing power is the amount of money that you can borrow at a specific point in time, based on your financial position. Lenders may use the criteria below to determine the final amount you’re able to borrow:

  • Your credit score. This is usually the most critical component that influences how much you may be able to borrow. Lenders use your credit score, and credit history, to predict the potential risk of a borrower.
  • Annual income. Lenders consider your income when determining your ability to repay a loan. If a lender doesn’t feel that your income will allow you to repay a larger loan properly, it may only approve you for a smaller amount.
  • Multiple incomes. The more income you have, the more borrowing power you have.
    Living expenses. Lenders want to be sure that your new car payment will fit into your budget along with housing costs, utility bills, credit card bills, student loans and other monthly bills.
  • Your savings. How much you have in your savings account could be used as a buffer in the event you’re unable to repay a car loan with your normal income. If you have more cash savings, a lender may approve you for a larger amount.
  • People who are financially dependent on you. Having dependents can add to your monthly expenses, which can impact your borrowing power.

Debt-to-income ratio and borrowing power

Another important factor that is rolled into how much you can borrow is your debt-to-income ratio. A good rule of thumb is that the debt you pay each month should account for no more than 36% of your monthly income; anything much higher may be seen as a red flag.

Note: If your calculation includes only minimum payments on your credit card(s), your debt-to-income ratio is actually higher than you figured. This is because minimum payments don’t show that you’re eliminating debt, just that you’re maintaining it. When looking at your finances, lenders are specifically looking to see how good you are at getting rid of debt. After all, they want you to pay back your car loan, not struggle to make your payments.

How can I increase my borrowing power?

There are a few different ways to convince lenders that you’re capable of taking on a bigger loan, however, it may take some time and effort. A few strategies you can use to get a bigger loan in the future are:

  • Spend less. Drawing up a budget and sticking with it can free up some cash flow and help you create less debt. And once your start spending less, you can take those savings and knock down whatever debt you’ve accumulated in the past.
  • Improve your credit score. Paying bills on time, decreasing your debt-to-income ratio, using your credit card responsibly and correcting mistakes on your credit report can nudge your score in the right direction.
  • Eliminate your debt. Cutting your debt minimizes your credit utilization ratio, showing lenders that you’re not desperate for a line of credit.
  • Ask for a pay raise. Doing a great job at work and think you deserve a raise? Draw up a case as to why you deserve a pay increase. This extra bump will decrease your debt-to-income ratio and make you appear as a more attractive borrower.
  • Compare. Every lender may look at your ability to borrow differently. This is why it’s extremely important to get a few quotes and do your research before moving forward with the first loan offer.
  • Get a cosigner. A cosigner promises to take care of the loan if you default, increasing your borrowing power. Only ask someone to be a cosigner if you’re sure you’ll have no problem making the payments on your loan.

Find a car loan that’s right for you

1 - 5 of 5
Name Product Ratings APR Range Loan Amount Loan Term Broker Compliance Requirements Long Table Description
CarsFast Car Loans
Customer Survey:
★★★★★
3.90% - 29.90%
$500 - $75,000
12 - 96 months
CarsFast will connect you with a dealership near you to help you find the right financing.
Requirements: Min. income of $2,000 /month, 3+ months employed
Loans Canada Car Loans
Customer Survey:
★★★★★
0% - 46.96%
$500 - $50,000
3 - 60 months
Loans Canada is a loan search platform. Get matched with a suitable dealer based on your credit history and borrowing requirements.
Requirements: Min. income of $1,800 /month, 3+ months employed
Dealerhop Car Loans
Not yet rated
6.99% - 29.99%
$7,000 - No max.
12 - 96 months
Dealerhop matches you with a dealer partner to get you financing.
Requirements: Min. income of $2,000 /month, 3+ months employed
Clutch Car Loans
Customer Survey:
★★★★★
From 8.49%
$7,500 - No max.
12 - 96 months
Apply for financing with online dealer Clutch, who partners with some of Canada’s largest financial institutions to get you competitive interest rates.
Requirements: 3+ months employed, Max.1 bankruptcy, Ontario & Nova Scotia only
CarDoor Car Loan
Customer Survey:
★★★★★
From 7.99%
$5,000 - No max.
12 - 96 months
Online dealer CarDoor works with multiple lenders to help you get a competitive interest rate. Apply for financing directly with CarDoor and get help every step of the way.
Requirements: 3+ months employed, Max.1 bankruptcy, Ontario only
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How do I avoid overspending on a car loan?

1. Compare rates before visiting the dealership

One of the most common pieces of advice is to get preapproved for a car loan with 2 or 3 lenders before you visit a dealership. Not only will this allow you to see what types of rates you can expect, but you’ll also have another tool in your arsenal when it comes time to negotiate. Dealerships are notorious for marking up interest rates to earn a larger profit, so comparing rates will help you get the best deal.

2. Opt for a shorter loan term

The longer your loan term, the more you’ll pay in interest. While opting for a lengthy term will lower your monthly repayments, it can cause you to go upside down on your car loan. This means you owe your lender more than your car is actually worth.

Although there are 72- and 84-month terms available, try to go for a term no longer than 60 months, or ideally no longer than 48 months according to the 20/4/10 rule. And if you’re buying a used car, try to keep your term even shorter: a 36- or 48-month term can save you thousands of dollars over the life of your loan.

3. Focus on the overall price of the car

With 84-month terms available on new cars, keep a strict rule about how much you’re willing to pay overall for the vehicle. Salespeople try to inflate the price of the car to meet the amount you’re willing to pay monthly by tacking on add-ons you don’t need. While your monthly payment amount is important, be sure to keep an eye on your total cost too.

4. Be on the lookout for fees

Make sure you understand any fees you might be charged on top of interest. Often, you’ll be charged an origination fee (often included in the APR) when you first take out a loan. Ask whether you’ll face a prepayment penalty for making extra repayments or for paying off your car loan early.

Most lenders also charge a late fee, although there might be a short grace period. In addition to regular fees for borrowing, you’ll also be responsible for sales tax, registration costs and licensing fees. These vary depending on your province/territory, the car you buy and the dealership you choose.

When working with both the lender and dealership, ask for a breakdown of fees. You could negotiate these if you found a more competitive offer elsewhere. Check out our guide on the true cost of buying a car to learn more.

5. Review your terms before signing

You’re bound to any loan contract you sign. Before committing to anything, read through the contact carefully, making note of the interest rate, loan term, fees and monthly payment. Be on the lookout for any language that might be signs of a scam, like extra fees you don’t remember discussing. If your lender or salesperson can’t explain anything that doesn’t look right, you may want to hold off on your purchase until you can find a more reputable provider.

Bottom line

Remember to take into account all fees and taxes including the cost of the vehicle when determining how much car you can afford. Using strategies like the 20/4/10 rule or the 10-15% rule can help you calculate exactly how much you can afford based on your salary. Now that you know what to expect from lenders and what kind of borrowing power you have, you’re ready to compare car loans.

Frequently asked questions about car affordability

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