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How to buy Netflix stock in Canada

Learn how to buy Netflix stock in 5 easy steps.

How to buy Netflix stock

  1. Choose a stock trading platform. Use our comparison table or choose from our Top Picks below.
  2. Open an account. Provide your personal information and sign up.
  3. Fund your account. Deposit funds unto your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – NFLX. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

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What is Netlfix?

Netflix (NFLX) is a subscription-based video streaming platform and production company. Members can watch acquired, licensed or originally produced content without commercials in exchange for a monthly fee. Netflix was founded in 1997 and its headquarters are in California, USA.

News update: March 14, 2023

  • Over 30 analysts are offering a 12-month median stock price forecast of $384.00 which is a +30.19% increase from Netflix’s current stock price.
  • This is only a median estimate, however, with the high estimate coming in at $440.00 and the low estimate targeting a price of $230.00.

Netlfix stock price

Netflix price performance over time

Historical closes compared with the close of $446.73 from 2023-12-06

1 week (2023-11-30) -5.75%
1 month (2023-11-07) 2.79%
3 months (2023-09-07) 0.81%
6 months (2023-06-07) 11.75%
1 year (2022-12-07) 44.84%
2 years (2021-12-07) -28.59%
3 years (2020-12-07) 515.78
5 years (2018-12-07) 68.49%

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Note: The dollar amounts in the table below are in Canadian dollars.

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Alternative ways to invest in Netflix

Buying stocks in just one company can leave you more exposed to unexpected swings in the market than if you have a range of investments otherwise known as a diversified portfolio. Experts generally recommend having a broad mix of assets and funds on the basis that drops in the value of some will be offset by rises elsewhere.

This means that it’s generally a good idea to invest in exchange traded funds (ETFs) or index funds like the S&P 500 to expose yourself to a variety of companies and industries. The good news is that Netflix is a major part of the NASDAQ index, so it’s included in many global funds and investment trusts like the S&P 500, as well as ETFs.

Netflix financials

Revenue TTM $32.7 billion
Operating margin TTM 22.44%
Gross profit TTM $12.4 billion
Return on assets TTM 7.74%
Return on equity TTM 21.23%
Profit margin 13.82%
Book value $50.51
Market capitalisation $203.9 billion

TTM: trailing 12 months

We're not expecting to pay a dividend over the next 12 months. However, you can browse other dividend-paying shares in our guide.

Netflix share price volatility

Over the last 12 months, Netflix's shares have ranged in value from as little as $273.41 up to $485. A popular way to gauge a stock's volatility is its "beta".

NFLX.US volatility(beta: 1.26)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Netflix's is 1.261. This would suggest that Netflix's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Frequently asked questions about Netflix (NFLX)

Netflix overview

Netflix, Inc. provides entertainment services. It offers TV series, documentaries, feature films, and mobile games across various genres and languages. The company provides members the ability to receive streaming content through a host of internet-connected devices, including TVs, digital video players, television set-top boxes, and mobile devices. The company has approximately 231 million paid members in 190 countries. Netflix, Inc. was incorporated in 1997 and is headquartered in Los Gatos, California.

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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