Kelly Larson is a Senior Editor at MarketWatch and formerly an editor at Finder who’s written dozens and edited hundreds of articles that help Americans make better financial decisions on everything from credit cards to mortgages to savings accounts. He’s well-versed in fact-checking content for accuracy, editing copy to remove biases and ensuring our content remains independent from affiliates, advertisers and partners. Prior to his role at Finder, Kelly led editorial newsrooms in the creation of award-winning content as a managing editor in the digital space. He holds a BA in Sociology from the University of Kansas.
Expertise
- Personal finance literacy
- Editorial mentorship
- Fact-checking for accuracy
- Editing content for biases
Experience
- Edited hundreds of articles on credit cards, car insurance, investing, home loans, cryptocurrency and more
- Mentors writers and editors to create content that’s well-researched, accurate and meets readers where they are
- Contributed to UrbanDaddy’s three Webby Awards during his eight-year tenure at the lifestyle website
Education
- Bachelor of Arts in sociology | University of Kansas | 1995–2000
Industry insights from Kelly Larson
We asked Kelly to flex his expertise by answering some questions about how Finder approaches editorial independence and advocates for its readers.
How do you prioritize Finder’s readers when editing content?
Recognizing that every reader is in a different place in their lives when they come across our articles, every editorial decision I make is driven by their unique needs. It’s our responsibility to meet them where they are by providing targeted, meaningful and well-researched content to help them make better financial decisions.
What techniques do you use to keep Finder’s content unbiased?
I encourage all of our outstanding writers to put themselves in our readers’ shoes. Before the first word is typed, our writers perform exhaustive research on each topic to help them see the whole picture of the product or service in question — the good, the bad and everything in between. They are then encouraged to lay it all out on the page for the reader, regardless of the topic. We don’t make decisions for our readers. We paint the whole picture in a fact-based, unbiased way, and let them take it from there.
Latest articles by Kelly Larson
0 articles written by this author
Deck & patio financing: costs for new, remodel or repair
Check out deck and patio financing options, including contractor financing, personal loans and home equity financing.
Options and costs for financing landscaping projects
Compare loan options to finance your landscaping project.
Five ways cloud-based accounting can streamline your company admin
How cloud-based accounting software integrates with your business to make it easier to manage your finances.
Venue Financial Centres review: Payday loans
Is this BC payday lender a good choice when you need a fast loan?
Cash App Canada alternatives for banking
Your guide to alternatives to Cash App in Canada and how they work.
Compare loans like Elastic
Elastic offers lines of credit up to $4,500—but it's not available in Canada. Here are six alternatives.
Leave a Review competition
We're giving away a $200 Mastercard gift card to a Finder member who leaves a verified review on Trustpilot.
What are the easiest banks and credit unions to get a loan in Canada?
Where to go if you want a fast and easy loan or line of credit.
Loans for gig workers: Get the cash you need between jobs
It can be more challenging to find loans for gig workers, but you have plenty of options.
SoFi Canada banking alternatives
Your guide to the best apps and accounts like SoFi in Canada.