No. Homescan is a legitimate consumer panel run by NielsenIQ, a US-based market research firm with a history dating back to 1923. The Homescan panel operates in 25 countries around the world, gathering consumer data from over 250,000 households.

Does it cost anything to join Homescan?

No, it's completely free to join the Homescan panel. You can also cancel your membership at any time.

Am I guaranteed to be accepted to the Homescan panel?

No. Homescan is designed to represent the Canadian population, so there are different openings available depending on your household demographics. If the panel isn't looking for people in your age range or your area, you may need to wait for an opening to become available.

Can I complete surveys through NielsenIQ Homescan?

Yes, Homescan does offer survey opportunities to its members. However, its main focus is on consumers scanning their purchases and sharing their shopping information, so you may want to consider other platforms if you want to make money answering surveys online.

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Tim Falk

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Tim Falk is a freelance writer for Finder. Over the course of his 15-year writing career, he has reported on a wide range of personal finance topics. Whether you're investing in stocks and ETFs, comparing savings accounts or choosing a credit card, Tim wants to make it easier for you to understand. When he’s not staring at his computer, you can usually find him exploring the great outdoors.