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How to buy Amazon-com (AMZN) shares

Learn how to easily invest in Amazon-com shares.

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Amazon.com, Inc (AMZN) is a leading internet retail business based in the US. It opened the day at USD$3346.81 after a previous close of USD$3599.92. During the day the price has varied from a low of USD$3306.98 to a high of USD$3368. The latest price was USD$3327.59 (25 minute delay). Amazon-com is listed on the NASDAQ and employs 1,271,000 staff. All prices are listed in US Dollars.

How to buy shares in Amazon-com from South Africa

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for Amazon-com Find the stock by name or ticker symbol: AMZN. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Amazon-com reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. At last close price of USD$3206.22, weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Amazon-com, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of Amazon-com. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

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How has coronavirus impacted Amazon-com's share price?

Since the stock market crash in March caused by coronavirus, Amazon-com's share price has had significant positive movement.

Its last market close was USD$3206.22, which is 34.63% up on its pre-crash value of USD$2095.97 and 97.18% up on the lowest point reached during the March crash when the shares fell as low as USD$1626.0318.

If you had bought USD$1,000 worth of Amazon-com shares at the start of February 2020, those shares would have been worth USD$951.42 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth USD$1,603.11.

Amazon-com stock price (NASDAQ:AMZN)

Use our graph to track the performance of AMZN stocks over time.

Amazon-com shares at a glance

Information last updated 2021-07-30.
OpenUSD$3346.81
HighUSD$3368
LowUSD$3306.98
CloseUSD$3327.59
Previous closeUSD$3599.92
Change USD$-272.33
Change % -7.5649%
Volume 9,799,024
Information last updated 2021-07-29.
52-week rangeUSD$2871 - USD$3773.0801
50-day moving average USD$3536.874
200-day moving average USD$3303.7373
Wall St. target priceUSD$4241.33
PE ratio 68.489
Dividend yield N/A (0%)
Earnings per share (TTM) USD$52.562

Is it a good time to buy Amazon-com stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Amazon-com price performance over time

Historical closes compared with the last close of $3327.59

1 week (2021-07-20) N/A
1 month (2021-07-01) -3.07%
3 months (2021-04-30) -4.03%
6 months (2021-01-27) N/A
1 year (2020-07-27) N/A
2 years (2019-07-27) N/A
3 years (2018-07-27) N/A
5 years (2016-07-27) N/A

Is Amazon-com under- or over-valued?

Valuing Amazon-com stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Amazon-com's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Amazon-com's P/E ratio

Amazon-com's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 68x. In other words, Amazon-com shares trade at around 68x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

Amazon-com's PEG ratio

Amazon-com's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.4602. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Amazon-com's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Amazon-com's EBITDA

Amazon-com's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$57.2 billion.

The EBITDA is a measure of a Amazon-com's overall financial performance and is widely used to measure a its profitability.

Amazon-com financials

Revenue TTM USD$419.1 billion
Operating margin TTM 7.1%
Gross profit TTM USD$152.8 billion
Return on assets TTM 6.84%
Return on equity TTM 31.92%
Profit margin 6.42%
Book value $205
Market capitalisation USD$1.8 trillion

TTM: trailing 12 months

Shorting Amazon-com shares

There are currently 3.9 million Amazon-com shares held short by investors – that's known as Amazon-com's "short interest". This figure is 13.1% down from 4.5 million last month.

There are a few different ways that this level of interest in shorting Amazon-com shares can be evaluated.

Amazon-com's "short interest ratio" (SIR)

Amazon-com's "short interest ratio" (SIR) is the quantity of Amazon-com shares currently shorted divided by the average quantity of Amazon-com shares traded daily (recently around 3.6 million). Amazon-com's SIR currently stands at 1.08. In other words for every 100,000 Amazon-com shares traded daily on the market, roughly 1080 shares are currently held short.

However Amazon-com's short interest can also be evaluated against the total number of Amazon-com shares, or, against the total number of tradable Amazon-com shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Amazon-com's short interest could be expressed as 0.01% of the outstanding shares (for every 100,000 Amazon-com shares in existence, roughly 10 shares are currently held short) or 0.0087% of the tradable shares (for every 100,000 tradable Amazon-com shares, roughly 9 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Amazon-com.

Shares similar to Amazon-com

Frequently asked questions

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, CFDs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading CFDs and forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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