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Wix vs. Shopify
Consider how you want to scale your business when deciding between these e-commerce platforms.
Wix is a website builder known for its innovative drag-and-drop editor. It has e-commerce features that are best suited for a small online store. But Shopify is designed for online sales. Its integrated platform centralizes your sales across all your selling channels, including your website, physical store and social media.
How do Wix and Shopify compare?
Which should I choose?
Choose Wix if you’re a small business looking for a low-maintenance website.
Choose Shopify if you’re an e-commerce business setting up your first online shop.
A good option for merchants that want a beginner-friendly website-building tool with the option to sell online.
A good option for small businesses with no technical background in need of a hosted e-commerce platform.
Price starts at
BBB letter rating
Reputation and customer reviews
Wix may be a good option for a small business that needs a website with simple e-commerce capabilities. But Shopify may be a better option if you plan on growing your business and want more features in your online store.
Experienced web designers that want a fully customized website with total creative freedom should consider other e-commerce platforms.
Frequently asked questions
How many products can I have on my Wix store?
You can have up to 50,000 products. But keep in mind that Wix limits your storage, and the size of your store might affect website performance.
How does autorenewal work?
Premium plans automatically renew so your site never goes down. Your plan will renew 14 days before your original purchase date.
What’s the difference between Shopify and Shopify Plus?
Shopify is designed for small- to medium-sized businesses. Shopify Plus is for large enterprises that may see thousands of transactions per minute.
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