Why is bitcoin’s price going up or down?

Last updated September 2022

Wondering why bitcoin is rising or falling? Here are a few key factors that tend to affect its price.

To say bitcoin is volatile is an understatement. Its price can swing wildly on the turn of a dime, making and breaking fortunes in the process.

That might lead you to ask: What affects the price of bitcoin, anyway?

Truth be told, it’s a complicated question we might not be able to answer for sure. However, you have a few ways that might help you see where bitcoin’s price is headed.

If you keep an eagle eye on cryptocurrency news, you just might be able to buy or sell bitcoin profitably before everyone else catches on. But a big caveat that comes with all cryptocurrencies: There’s no guarantee. To keep up with events that may affect the price of bitcoin, check out our bitcoin newsfeed.

Disclaimer: This information should not be interpreted as an endorsement of cryptocurrency or any specific provider, service or offering. It is not a recommendation to trade. Cryptocurrencies are speculative, complex and involve significant risks – they are highly volatile and sensitive to secondary activity. Performance is unpredictable and past performance is no guarantee of future performance. Consider your own circumstances, and obtain your own advice, before relying on this information. You should also verify the nature of any product or service (including its legal status and relevant regulatory requirements) and consult the relevant Regulators' websites before making any decision. Finder, or the author, may have holdings in the cryptocurrencies discussed.

Latest bitcoin (BTC) related news

What affects the price of bitcoin?

There’s always something happening in the cryptocurrency world. As news gets out to the public, investors react and trade bitcoin accordingly.

Countless factors affect bitcoin’s price, and it’s difficult to predict what bitcoin will be worth in the future.

However, specific types of events often lead to big moves in the market. Here are a few.

A quick intro to bitcoin

If you’re just getting started with bitcoin, welcome. You’re in for a thrilling ride.

Bitcoin is a cryptocurrency — a digital currency. You can’t touch it like you can a dollar bill. Rather, it exists only in the electronic world on something called the blockchain.

Blockchain — what’s that?

The blockchain is a digital ledger that records every bitcoin transaction ever made. No single person controls this ledger. Rather, it’s maintained by everybody who uses the bitcoin network.

For a crash course on bitcoin and the blockchain, check out our Bitcoin for Beginners guide.

Though bitcoin is a currency, many people don’t use it to buy things. Instead, they buy and sell bitcoin as an investment on cryptocurrency marketplaces — or exchanges.

More than 100 exchanges exist around the world, on which investors trade hundreds of millions of bitcoin every day. As they buy and sell bitcoin, these transactions affect its price. The question is: What influences people to trade?

What affects bitcoin’s price?

Countless factors affect bitcoin’s price, and it’s difficult to predict what bitcoin will be worth in the future.

However, here are a few specific types of events that often lead to big moves in the market.

  • Government regulation of cryptocurrency.

    Bitcoin was designed to operate independently from a central institution. But its fate appears tied to one type of central authority in particular: governments.

    When a major government announces cryptocurrency regulations, bitcoin’s price often moves significantly. Just one quote from a government official can send bitcoin into a tailspin.

    For example, in January 2018 the South Korean justice minister said the government might ban cryptocurrency trading on domestic exchanges. Bitcoin’s price fell almost $2,000 in just one day.

    Japan is the largest cryptocurrency market in the world by trading volume, and South Korea is the fourth largest. When their governments announce regulations, you may see big movements in bitcoin’s price. Stay tuned to news from these countries.

    You may also find it valuable to track China-based news, which has heavily affected bitcoin’s price in the past. It’s unclear how much the Chinese market affects bitcoin today, though, as Beijing has significantly limited citizens’ ability to trade cryptocurrency.

  • Political and economic upheaval.

    In uncertain political and economic times, citizens may grow nervous about their savings. They may subsequently buy bitcoin to limit their risk from an unstable currency or move money out of the country.

    The runup to the Brexit referendum, for example, brought tremendous economic uncertainty. Around that time, the British pound dropped in value while bitcoin’s price increased. On May 20, 2016, one bitcoin was worth $443. By the time of the Brexit vote in late June, its price had increased to almost $800.

  • Media hype and trader enthusiasm.

    The bitcoin market is a hotbed of human psychology. Retail traders tend to buy and sell based on emotion and market hype, which can lead to significant swings in bitcoin’s price.

    Retail traders are small investors that buy and sell bitcoin for their personal accounts. They’re the “regular people” in the market, the mom-and-pop traders.As you might imagine, retail traders often don’t have access to information known by institutional investors — hedge funds, investment banks and so forth. Many of them don’t use rigorous techniques for evaluating bitcoin’s price. As such, they often trade based on their gut feelings, making them especially responsive to market hype.

    When bitcoin gets a lot of positive press — especially from the mainstream media — retail traders tend to buy more of it. Additionally, new users hear about it and buy it for the first time. Traders grow overly enthusiastic, and bitcoin’s price increases rapidly.

    This may indicate a bubble, or a situation where bitcoin’s price is higher than the coin is really worth. As soon as the media reports negative news about bitcoin, traders may start to sell their holdings in droves. This can lead to widespread panic selling, resulting in a rapid fall in bitcoin’s price.

    This is a common cycle in the bitcoin market. To become adept at spotting it, try following bitcoin news consistently. With time, you may learn to identify when market enthusiasm is growing — and when it’s about to run out.

Bitcoin’s recent price history

Here’s a short history of bitcoin along with movements in its price. Before this timeline’s start date, bitcoin had been on a remarkable run: Worth $1,000 at the beginning of 2017, it had grown to $4,500 by September.

September 4, 2017: China announces it’s cracking down on ICOs.

China bans initial coin offerings in early September, saying they have “seriously disrupted the economic and financial order.”

In an initial coin offering (ICO), a startup sells a new cryptocurrency in exchange for money or other cryptocurrencies. The startup can then use this funding to grow.

Bitcoin had been riding high at around $4,500. After China’s announcement, it steadily loses around 33% of its value, sliding to around $3,000 by the middle of the month.

At this time, the Chinese government also says it’ll ban all cryptocurrency exchanges in the country. But bitcoin’s price seems to have fallen far enough. As investors scoop up bitcoin at a discount, its price quickly rebounds to $4,000.

November 28, 2017: Bitcoin breaks through the $10,000 price barrier.

It’s a huge day for cryptocurrency: Bitcoin finally passes the $10,000 mark. After this psychological barrier is broken, bitcoin begins a monumental run to $18,000 by December 7.

December 7, 2017: Negative news crashes the party.

After bitcoin’s prodigious growth, it seems the market is finally exhausted. Furthermore, bitcoin is hit with a flurry of bad news:

  • Cryptocurrency publication CoinDesk reports that South Korean regulators have banned bitcoin derivatives. Furthermore, the chief executive of the Futures Industry Association (FIA) expresses serious concerns about bitcoin futures contracts.
  • Cryptocurrency mining marketplace NiceHash is hacked, losing 4,700 BTC (worth $78 million).
  • Online gaming platform Steam announces it will no longer accept bitcoin for payments. It says bitcoin’s fees are too expensive and the coin’s price too volatile.

By December 9, bitcoin has fallen to $13,000, a loss of 27%.

December 9 to 17, 2017: The market bounces back.

With the launch of bitcoin futures on Wall Street, mainstream investors help propel bitcoin from $13,000 to $16,000. Cryptocurrency sees a steady stream of good news and achieves several important milestones:

  • Swiss bank UBS announces it’ll use an Ethereum-backed blockchain to comply with European data laws.
  • Litecoin shoots up 80% in 24 hours, taking it to an all-time high of around $300. Dash reaches $1,000 — a 233% rise from its November price of $300.

Bitcoin traders are excited by the imminent arrival of the Lightning Network. Built on bitcoin infrastructure, it will allow users to send and receive bitcoin instantly while paying less in transaction fees.

On December 17, bitcoin surpasses $20,000 for the first time.

January 1, 2018: Bitcoin recovers in the new year.

After hitting its $20,000 high on December 17, bitcoin slows considerably. It falls to $13,000 by January 1, 2018.

However, retail traders still seem enthusiastic about other cryptocurrencies. Stellar Lumens reaches an all-time high of $0.91 — a 900% gain from the previous month. And Ripple hits an all-time high that’s near $4 — a 1,300% gain from a month ago.

Check this out: Ripple vs. Stellar

Traders seem to believe bitcoin at $13,000 is a bargain, and it rises to $17,000 by January 5.

January 10, 2018: Is South Korea banning bitcoin?

South Korea’s justice minister says the government is preparing to ban cryptocurrency trading on domestic exchanges. Bitcoin’s price drops almost $2,000 within a day, from $15,000 to $13,000.

Subsequent reports that the South Korean government won’t ban bitcoin lead to the coin rebounding to $14,500.

January 15, 2018: Government regulation in Asia.

China banned cryptocurrency exchanges in September, but many traders have found ways to continue buying and selling bitcoin. The government announces it’ll crack down on “exchange-like services.” South Korea’s government, meanwhile, says it may still ban cryptocurrency trading.

By January 17, bitcoin’s price has plunged from $14,000 to $9,500, a loss of 32%.

Late February 2018: Where will bitcoin go?

After falling as low as $6,200 in early February, bitcoin sits at close to $11,000 at the time of this writing.

What will it be worth in the near future? It’s anybody’s guess. Wall Street chief investment officer Peter Boockvar predicts bitcoin will fall to $1,000 this year. Meanwhile, hedge fund manager Mike Novogratz thinks bitcoin could reach $40,000 by the end of 2018.

It’s difficult to say who’s right. What’s certain is there are many more twists and turns in store — exactly what we’ve come to expect from an ever-unpredictable bitcoin.

Exchanges where you can buy, sell and trade bitcoin (BTC)

1 - 5 of 24
Name Product Deposit methods Fiat Currencies Cryptocurrencies
FTX.US Cryptocurrency Exchange
Bank transfer (ACH), Cryptocurrency, Wire transfer


Sign up through Finder for a 5% discount on all trading fees. T&Cs apply.
FTX exchange offers a range of cryptocurrencies, up to 10x leverage, access to global liquidity, no-fee debit cards for FTX users, fee-free first ACH deposit and benefits for FTT token holders.
Kraken Cryptocurrency Exchange
Bank transfer, Cryptocurrency, Wire transfer, Osko, SEPA, Apple Pay, Google Pay, SWIFT


Buy, sell and trade a range of digital currencies on this high-liquidity exchange – suitable for beginners right through to advanced traders.
eToro USA LLC Cryptocurrency Trading
Wire transfer, Online banking


New customers earn up to 12% on initial deposits. The more you deposit, the more you earn.
Copy the trades of leading cryptocurrency investors on this unique social investment platform. Non-US residents can read our review of eToro's global site here.
SoFi Invest Crypto
Bank transfer


Win up to $100 in crypto with a qualifying first trade
Instantly purchase a handful of leading cryptocurrencies with the SoFi app, which also insures your coins against potential hacks or theft.
KuCoin Cryptocurrency Exchange
Cryptocurrency, PayPal, Wire transfer, Credit or Debit Card, SEPA


Sign up and get up to US$10 in rewards. Make trades to get up to US$500 in rewards. T&Cs apply.
Browse a variety of coin offerings in one of the largest multi-cryptocurrency exchanges and pay in cryptocurrency.
Disclaimer: Star ratings are only displayed for products with 10 or more reviews.

Compare up to 4 providers

Bottom line

Every day, countless people try to predict where bitcoin’s price will move next. Many of them will be wrong. The price of bitcoin fluctuates heavily daily, often rising or falling without any significant news.

That doesn’t mean news doesn’t matter. On the contrary: Properly analyzing news can mean the difference between profit from your bitcoin holdings or taking a loss. How you choose to act on the news is up to you.

Want to gain an edge? Keep up with our bitcoin newsfeed and subscribe to our cryptocurrency newsletter. Also, check out our latest cryptocurrency guides below.

Latest Crypto Guides

Ask an Expert

You are about to post a question on finder.com:

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • finder.com is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked

Finder.com provides guides and information on a range of products and services. Because our content is not financial advice, we suggest talking with a professional before you make any decision.

By submitting your comment or question, you agree to our Privacy and Cookies Policy and finder.com Terms of Use.

Questions and responses on finder.com are not provided, paid for or otherwise endorsed by any bank or brand. These banks and brands are not responsible for ensuring that comments are answered or accurate.

2 Responses

  1. Default Gravatar
    AtiqJune 20, 2019

    Bitcoin going well, can I invest in it?

    • Avatarfinder Customer Care
      JeniJune 20, 2019Staff

      Hi Atiq,

      Thank you for getting in touch with Finder.

      It is up to you if you feel investing on it now or later. I suggest that you do further research on this matter as cryptocurrencies are speculative, complex and involve significant risks – they are highly volatile and sensitive to secondary activity. Performance is unpredictable and past performance is no guarantee of future performance. Consider your own circumstances, and obtain your own advice, before relying on this information.

      I hope this helps.

      Thank you and have a wonderful day!


Go to site