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The difference between a stiff neck and a restful sleep is a comfortable place to rest your head.

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Pillows come in lots of shapes, sizes, materials and firmness levels. And with the Bed in a Box revolution, more and more retailers are offering innovative pillows specifically designed for every kind of sleeper.

Sink into the perfect fit for side or back sleepers, feathers or foam and more.

Purple logo

1. Purple

Two unique options to suit your science-y side.

This mattress brand is all about the science of sleep. Its patented Hyper-Elastic Polymer is said to make for a superior snooze-on, and it’s built into the original Purple Pillow to stay cool and resist deflating.

If you’re into a more traditional feel, the brand now offers the Purple Plush Pillow, made of “smart fluff” for optimal support. The Plush Pillow also comes with a unique zipper, so you can adjust its firmness in a snap.

  • Free shipping and returns
  • 100-night risk-free trial
  • 1-year warranty on pillows

Casper logo

2. Casper

A pillow that’s a soft spot for every sleeping position.

Filled with short-coated polyester microfibers, Casper’s pillow is both soft and supportive, making it a worthy contender for those who sleep every which way. Its two-inch gusset along the side provides added neck and spinal support, while its 100% cotton cover is cool and breathable.

This brand also offers a mini nap pillow, so you can catch those Zzzs wherever you go.

  • Free shipping and returns
  • 100-night risk-free trial
  • 3-year limited warranty on pillows

Leesa logo

3. Leesa

Three pillow options for your dreamiest sleep yet.

Leesa offers hybrid, premium foam and new memory foam pillow options — a wider selection than most online mattress brands. The hybrid pillow is reversible, adjustable and comes with a removable insert for customization. Its two foam pillow options are soft, supportive and topped with cool, breathable covers.

  • Free shipping and returns
  • 100-night risk-free trial
  • 3-year limited warranty on pillows

Nectar logo

4. Nectar

This pillow and mattress are a perfect pair.

The Nectar pillow is made of the same memory foam as its mattress and features a unique pillow-in-pillow design. It also comes overfilled, so you can remove filling as you see fit to get a customized slumber.

Be on the lookout for free pillow promotions from this brand — you can often score freebies when you order a Nectar mattress.

  • Free shipping and returns to continental US
  • 50-day risk-free trial
  • Easy to wash

Helix logo

5. Helix

A pillow for every person.

Helix is all about customization, and that value rings true when it comes to its pillow selection. Choose from four pillows based on your sleeping habits: the adjustable, the ultra-cool, the 100% natural down and the wedge. The wedge pillow is unique among the bunch, offering an innovative solution to chronic snoring, back and neck pain and acid reflux.

  • Free shipping and returns
  • 100-night risk-free trial
  • 3-year warranty on pillows

Layla logo

6. Layla

A natural Kapok, copper-infused place to rest your head.

The Layla Sleep pillow stands out from the crowd with a blend of foam and natural Kapok tree fibers infused with copper to help whisk away heat, reduce odors and improve hygiene while you sleep. It also comes with a removable cover and adjustable fill, so you can tailor it to your liking.

  • Free shipping and returns
  • 120-night risk-free trial
  • 5-year warranty on pillows

Tulo logo

7. Tulo

A seriously strong, supportive pillow.

The Tulo pillow comes in three firmness levels and is infused with titanium — yep, you read that right — for added support, strength and durability. But don’t let that fool you: These pillows are layered with cushy high-density memory foam and topped with an AquaCool cover material for maximum airflow and comfort.

Bear in mind that this brand doesn’t accept returns or exchanges on opened pillows.

  • Free shipping
  • Three firmness choices
  • CertiPUR-US certified materials

DreamCloud logo

8. DreamCloud

A comfy, contoured option.

If you’re searching for a pillow that contours your head and neck, offering optimal spinal support and comfort, DreamCloud’s pillow is worth a look. Its unique contoured memory foam pillow is infused with cooling technology and comes with a removable insert to customize its feel to your preferences. Its removable cover comes off in a zip and is machine washable for a fresh, clean snooze.

  • Free shipping and returns
  • 50-night risk-free trial
  • Easy to wash

Eight Sleep logo

9. Eight Sleep

A high-tech pillow to go with your smart bed.

Known for its techy “pod” and smart bed that track your sleeping habits, Eight Sleep offers the Ultimate Pillow — a pricey option with interesting perks. The pillow comes with three separate layers inside a removable cover, allowing you to adjust the pillow to find your perfect fit based on your sleeping position and comfort preferences. The layers are made from different materials, so you can flip it to the side that feels most comfy to you.

  • Free shipping
  • 30-day free returns
  • Military, first-responder and student discounts

Mattress Firm logo

10. Mattress Firm

One of the web’s largest pillow selections.

Find a pillow for practically any kind of sleep, from down and memory foam to latex and cooling options. You’ll also find leading brands like Purple, Tulo, Sleepy’s and Simmons BeautyRest under one roof.

Note that pillows purchased from Mattress Firm are not refundable and don’t carry a warranty.

  • Large selection of pillow types and brands
  • Free delivery on orders of $499 or more
  • Special financing available

Which of these retailers offers free delivery?

All but Mattress Firm offers free shipping on pillows ordered online. To get free delivery at Mattress Firm, you’ll have to spend at least $499.

Note that some retailers charge a delivery fee for orders shipping to Alaska or Hawaii. You may have to enter your delivery address to get an accurate shipping estimate if you live in one of these states.

Which of these retailers offers a risk-free trial on pillows?

Most online mattress brands extend a risk-free trial to their pillows, including:

Today’s top mattress and pillow discounts:

Allswell Allswell

15% off mattresses and bedding

Use code at checkout for this exclusive discount.

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Purple Mattress Purple Mattress

Get a free product with any mattress purchase

Discount applies at checkout. Up to $158 value savings.

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Get deal

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Casper Mattress Casper Mattress

Get up to $200 off your next mattress purchase

Save up to $200 with this exclusive code from Finder

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Purple Mattress Purple Mattress

Get 10% off all accessories

Available while supplies last, discount applies at checkout

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Casper Mattress Casper Mattress

Take $100 off a Casper Mattress and $200 off a Wave Mattress

Valid on Foam and Hybrid collections; not valid on the Essential. Terms apply.

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Bottom line

Thanks to a rapidly growing online mattress market, you’ll find a wide variety of pillows at your fingertips. Simply order online, take advantage of free trial offers and sink into the quality night’s rest you deserve.

If you’re on the hunt for a new mattress to go with your pillow, compare top online mattress brands to get started.

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