Ulta’s 21 Days of Beauty sales event lasts for 21 days, with a different product on sale each day. But act quickly — once the day ends, that deal is done. Ulta also offers “hot buys” that are discounted for the duration of the sale, and it usually throws in some extra perks and deals for Platinum and Diamond rewards members.
Ulta’s spring 2021 sale will run from March 14 to April 3. The fall sale usually runs from late August through mid-September.
Every deal in Ulta’s 21 Days of Beauty sale
Ulta has just released the details of its spring sales event. See the full list of beauty deals below.
|Sunday March 14||IT Cosmetics Confidence in a Cream 2 oz||$24.50|
|Sunday March 14||Stila Stay All Day Waterproof Liquid Eye Liner||$11|
|Sunday March 14||SURPRISE Steal||Check online & in-store|
|Monday March 15||Peach & Lilly Matcha Pudding Antioxidant Cream 1.69 oz||$20|
|Monday March 15||Peach & Lilly Wild Dew Treatment Essence 3.38 oz ||$19.50|
|Monday March 15||Smashbox The Original Photo Finish Smooth & Blur Oil-Free Primer 1 oz Smashbox The Original Photo Finish Smooth & Blur Oil-Free Primer 1 oz ||$18.50|
|Tuesday March 16||Shiseido Essential Energy Moisturizing Cream 1.7 oz ||$24|
|Tuesday March 16||Serovital Advanced 180 count||$59.50|
|Wednesday March 17||Bareminerals* Mineral Veil 0.3 oz||Was $28, now $12.50|
|Wednesday March 17||Strivectin Super-C Retinol Brighten & Correct Vitamin C Serum 1 oz || $36|
|Wednesday March 17||Juice Beauty Phyto-Pigments Illuminating Primer 1 oz||$18|
|Wednesday March 17||Juice Beauty Stem Cellular CC Cream SPF 30 1.7 oz||$19.50|
|Thursday March 18||Elemis Pro-Collagen Marine Cream 1 oz ||$44.50|
|Thursday March 18||Lancome La Base Pro Oil-Free Longwear Makeup Primer 0.8 oz||$21|
|Friday March 19||Becca Cosmetics Shimmering Skin Perfector Pressed Highlighter||$19|
|Friday March 19||IT Brushes for Ulta Airbrush Foundation Brushes ||$11-14 ea|
|Saturday March 20||Too Faced Better than Sex Mascara ||$13|
|Saturday March 20||Tula Get Toned Pro-Glycolic 10% Resurfacing Toner||$21|
|Sunday March 21||Buxom Full-On Plumping Lip Creams||$10.50 ea|
|Sunday March 21||Philosophy Purity Made Simple One-Step Facial Cleanser 8 oz||$12.50|
|Monday, March 22||PUR 4-in-1 Love Your Selfie Longwear Foundation & Concealer 1 oz||$18|
|Monday, March 22||Sunday Riley Power Couple Mini Kit ||$14|
|Tuesday March 23||Origins GinZing SPF 40 Energy-Boosting Tinted Moisturizer 1.7 oz||$20.50|
|Tuesday March 23||Crepe Erase 2-Step Advanced Body Treatment System ||$27|
|Wednesday March 24||Urban Decay Original Eyeshadow Primer Potion 0.33 oz||$12|
|Wednesday March 24||Lancome Cils Booster XL Vitamin-Infused Lash Thickening Mascara Primer 0.14 oz ||$13.50|
|Thursday March 25||The Salon at Ulta Beauty – Color Gloss Hair Service|| $22.50 – 45|
|Thursday March 25||IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Waterproof Concealer 0.4 oz||$14|
|Thursday March 25||Murad Nutrient-Charged Water Gel 1.7 oz||$31|
|Friday March 26||Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel 0.1 oz||$12|
|Friday March 26||Clarins Double Serum 1 oz||$45|
|Saturday March 27||Tarte Maneater Mascara ||$11.50|
|Saturday March 27||Clinique Dramatically Different Moisturizing Lotion 4.2 oz||$14.75|
|Saturday March 27||SURPRISE Steal||Check online & in store|
|Sunday, March 28||Dermalogica Special Cleansing Gel 8.4 oz||$19.50|
|Sunday, March 28||MAC Prep + Prime Fix+ Primer and Setting Spray 3.4 oz||$14.50|
|Monday, March 29||Perricone MD High Potency Classics Face Finishing & Firming Moisturizer 2 oz||$34.50|
|Monday, March 29||Perricone MD High Potency Growth Factor Firming & Lifting Serum 2 oz||$64.50|
|Monday, March 29||Mario Badescu Spritz. Mist. Glow. Set||$10.50|
|Monday, March 29||Mario Badescu Take it to Glow 2.0 ||$13|
|Tuesday March 30||BareMinerals Mineral Veil and bareSkin Perfecting Veil||$13.50 – $14|
|Tuesday March 30||Skyn Iceland Hydro Cool Firming Eye Gels 4ct & 8ct, and Dissolving Microneedle Eye Patches||$7 – 16.50|
|Wednesday March 31||Urban Decay All Nighter Face Makeup Primer 1 oz||$18|
|Wednesday March 31||Peter Thomas Roth Water Drench Hyaluronic Cloud Cream Hydrating Moisturizer 1.7 oz||$26|
|Thursday, April 1||First Aid Beauty FAB Start Kit||$12|
|Thursday, April 1||KKW Beauty Lip Liners ||$6|
|Friday April 2||Tarte Face Tape Foundation 1.01 oz||$19.50 ea|
|Friday April 2||Exuviance Performance Peel AP25 13 Count|| $39.50|
|Friday April 2||Exuviance Pure Retinol Correcting Peel||$36|
|Saturday April 3||Benefit Cosmetics Roller Lash Curling & Lifting Mascara ||$13|
|Saturday April 3||Anastasia Beverly Hills Brow Wiz||$11.50 ea|
|Saturday April 3||SURPRISE Steal||Check online & in store|
How do I become a Platinum or Diamond rewards member?
Ulta’s rewards program is free to join. If you spend at least $450 at Ulta in one calendar year, you’ll reach Platinum status. Spend $1,200 or more in a year to earn Diamond status.
In addition to scoring extra deals during 21 Days of Beauty, Platinum and Diamond members rake in extra rewards points with every purchase, get a free annual birthday gift and receive invites to members-only events. Diamond members also get free shipping on all orders of $25 or more.
Where to shop the Ulta sale
The easiest way to scoop up daily deals during this sale is to shop online. While most deals are usually available in stores as well, some are online-only.
Daily deals are only available for one day while supplies last. Sometimes, last-minute deals sneak in late and aren’t advertised in the sale calendar, so check back here or on Ulta’s site frequently!Shop now
Sunday Riley Power Couple Mini Kit
Obsessed with the ultra-popular skincare brand Sunday Riley but don’t love the steep price tags? Score a discounted mini kit, featuring an all-in-one lactic acid treatment and a retinol sleeping oil. Shop now
Tarte Maneater Mascara
Give your lashes some extra oomph thanks to this lightweight formula that lifts from the root. The mascara is made with jojoba, for a boost of hydration, and is both dermatologist and ophthalmologist tested. Shop now
Skyn Iceland Hydro Cool Firming Eye Gels
These celebrity-favorite eye gels offer a cool, soothing feeling all while putting in the work to firm, tone and de-puff. Bonus points: they’re vegan, cruelty-free and made without parabens. Shop now
La Base Pro Oil-Free Longwear Makeup Primer
Turn your face into a silky canvas with Lancôme’s primer, which offers a matte look and a smooth finish. We also love that the oil-free formula tackles any pesky shine. Shop now
Keep these tips in mind to stretch your beauty bucks further:
- Set reminders on your phone. New daily deals usually drop at midnight, so you might want to set a reminder or alarm on your phone to catch your must-have items.
- Check back for the latest sale calendar. We’ll update this page as soon as the newest sales calendar drops. Check back and mark your calendar with the dates of your top picks.
- Don’t miss other Ulta sales events. Don’t forget about Ulta’s Love Your Skin sale in January and Gorgeous Hair Event in the spring for even more opportunities to save on top beauty brands.