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Ulta’s 21 Days of Beauty sale is here | September 2020 deals

For beauty addicts, Christmas comes twice a year at Ulta's semiannual sale.

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When is Ulta’s 21 Days of Beauty sale?

The fall 2020 sale begins Aug. 30th and runs through Sept. 19th. Get ready to save 50% or even more on top beauty buys, which change every day of the sale.

Ulta also offers “hot buys” that are discounted for the duration of the sale, and usually throws in some extra perks and deals for Platinum and Diamond rewards members.

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Free standard shipping on any $50 purchase

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How do I become a Platinum or Diamond rewards member?

Ulta’s rewards program is free to join. If you spend at least $450 at Ulta in one calendar year, you’ll reach Platinum status. Spend $1,200 or more in a year to earn Diamond status.

In addition to scoring extra deals during 21 Days of Beauty, Platinum and Diamond members rake in extra rewards points with every purchase, get a free annual birthday gift and receive invites to members-only events. Diamond members also get free shipping on all orders of $25 or more.

Where to shop the Ulta sale

The easiest way to scoop up daily deals during this sale is to shop online. While most deals are usually available in stores as well, some are online-only.

Daily deals are only available for one day while supplies last. Sometimes, last-minute deals sneak in late and aren’t advertised in the sale calendar, so check back here or on Ulta’s site frequently!

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What kind of deals to expect

Ulta releases a full calendar of its daily deals prior to the sale. Here are the details for the March 2020 sale!

Wednesday, September 2SeroVital hgh Dietary SupplementWas $27, now $13.50

Sale date Product Discount
Sunday, Aug. 30 Foreo Luna Mini 2 Was $119, now $59.50
Sunday, Aug. 30 Benefit Cosmetics Precisely, My Brow Pencil Was $24, now $12
Sunday, Aug. 30 Urban Decay All Nighter Long-Lasting Makeup Setting Spray Was $16 – 45, now $8 – $22.50
Monday, Aug. 31 Beautyblender Beautycleanser Solids Was $42, now $21
Monday, Aug. 31 Murad AHA/BHA Exfoliating Cleanser Was $40, now $20
Monday, Aug. 31 Dermalogica Rapid Reveal Peel Was $85, now $42.50
Monday, Aug. 31 Grande Cosmetics Grandebrow Brow Enhancing Serum Was $70, now $35
Monday, Aug. 31 Juice Beauty StemCellular Anti-Wrinkle serum Was $80, now $40
Tuesday, September 1 Bareminerals* Mineral Veil 0.3 oz Was $28, now $12.50
Tuesday, September 1 Mario Badescu* Regimen Kits Was $15, now $30
Tuesday, September 1 Phyto-Medic, Natural Eyelash Enhancer Was $39, now $78
Tuesday, September 1 Wet Cherry Gloss Was $18, now $9
Tuesday, September 1 KKW Beauty Eyeshadow Palettes Was $30–$45, now $15–$22.550
Wednesday, September 2 Tula 24-7 Moisture Hydrating Day & Night Cream Was $49.50, now $99
Wednesday, September 2 Eyeshadow Palettes Was $30 – $45, now $15 – $22.50
Thursday, September 3 Urban Decay All Nighter Waterproof Setting Powder Was $34, now $17
Thursday, September 3 Buxom Select Full Force Lipstick Was $10, now $20 – $22.50
Thursday, September 3 PÜR Select Skincare Was $18 – $39, now $9 – $19.50
Thursday, September 3 Stila Glitter & Glow Liquid Eyeshadow Was $24, now $12
Friday, September 4 Lancôme Monsieur Big Mascara Was $25, now $12.50
Friday, September 4 Makeup Eraser, Flawless by Finishing Touch & PMD Select Beauty Accessories Was $20-$199, now $10-$99.50
Friday, September 4 Peter Thomas Roth Water Drench Hyaluronic Cloud Serum or Water Drench Hyaluronic Cloud Hydrating Toner Mist Was $28-$65, now $14-$32.50
Saturday, September 5 Shape Tape Concealer In Store with email coupon or online signed into your account Was $27, now $13.50
Saturday, September 5 Brighten Up Smoothing Primer Gel Was $34, now $17
Saturday, September 5 Tarte Shape Tape Glow Wand Was $25, now $12.50
Sale date Product Discount
Sunday, September 6 Clinique Eyeliners Was $20-$23, now $10-$11.50
Sunday, September 6 Anastasia Beverly Hills Luminous Foundation Was $38, now $19
Sunday, September 6 Perricone Cold Plasma+ Was $29-$159, now $14.50-$79.50
Sunday, September 6 Dermadoctor Kakadu C Intensive Vitamin C Peel Pad with Ferulic Acid & Vitamin E Was $78, now $39
Monday, September 7 Too Faced Natural Palettes Was $78, now $39
Monday, September 7 Estée Lauder Revitalizing Supreme+ Global Anti-Aging Cell Power Crème 1oz Was $58, now $292
Monday, September 7 Philosophy The Microdelivery Exfoliating Facial Wash 8oz Was $29, now $14.40
Monday, September 7 Dermablend Setting Powders Was $29, now $14.50
Monday, September 7 Peter Thomas Roth Anti-Aging Cleansing Gel Was $39, now $19.50
Tuesday, September 8 Lilly Lashes, House of Lashes, Velour Lashes & Blinking Beauté Faux-Mink Lashes Was $12–$26, now $6–$13
Tuesday, September 8 NUDESTIX Magnetic Matte & Luminous Eye Color Was $26, now $13
Tuesday, September 8 Juice Beauty STEM CELLULAR Anti-Wrinkle Booster Serum and Moisturizer Was $80–$70, now $35–$40
Tuesday, September 8 Lancôme Skin Feels Good Hydrating Tinted Moisturizer Was $35, now $17.50
Wednesday, September 9 Becca Primers Was $39, now $19.50
Wednesday, September 9 Beauty Bakerie, Indie Lee, Jane Iredale, Petite ‘n Pretty, UOMA Beauty & Zoeva Was $16-50, now $8-25
Wednesday, September 9 M•A•C Lip Pencil in Shade Whirl or Soar & Prep + Prime Lip Primer Was $18-19, now $9-9.50
Thursday, September 10 IT Cosmetics Confidence In An Eye Cream Was $39, now $19.50
Thursday, September 10 St. Tropez Express Mousse 6.7 oz Was $44, now $22
Thursday, September 10 COVER FX Monochromatic Blush & Bronzer Duos Was $38, now $19
Thursday, September 10 Bareminerals Concealers Was $24-$22, now $11-$12
Friday, September 11 Urban Decay 24/7 Eye Pencils Was $22, now $11
Friday, September 11 Philosophy Ultimate Miracle Worker SPF 30 Was $78, now $39
Saturday, September 12 Kylie Cosmetics Lip Kits Was $27-$29, now $13.50-$14.50
Saturday, September 12 Mario Badescu Grab and Go Travel Set Was $22, now $11
Sale date Product Discount
Sunday, September 13 Too Faced Hangover Primer and Setting Spray Was $33–$35, now $16.50–$17.50
Sunday, September 13 Clinique CliniqueiD Was $14.50–$39.50, now $7.25–$19.75
Sunday, September 13 Dr. Brandt Needles No More Wrinkle Smoothing Cream Was $89, now $44.50
Sunday, September 13 Hydro Cool Firming Eye Gels 4 & 8ct Was $17.50–$32, now $8.75–$16
Monday, September 14 Stila Stay All Day Liquid Eye Liner Was $22, now $11
Monday, September 14 Buxom, Lipstick Queen, Sara Happ & Ofra Was $12–$50, now $6–$25
Monday, September 14 Lancôme Cils Booster XL Vitamin-Infused Mascara Primer Was $26.50, now $13.25
Monday, September 14 Exuviance & Strivectin Was $82–$99, now $41–$49.50
Tuesday, September 15 Benefit Cosmetics Boi-ing Cakeless Concealer Was $22, now $11
Tuesday, September 15 Was $35, now $17.50
Tuesday, September 15 Crepe Erase Advanced Body Repair Treatment Was $79, now $39.50
Tuesday, September 15 Origins, Proactiv & Sunday Riley Select Skin Kits Was $25-$60, now $12.50-$30
Wednesday, September 16 Smashbox Photo Finish Oil & Shine & Vitamin Face Glow Primers 1.0 oz Was $39, now $19.50
Wednesday, September 16 COSRx, Erborian, Mamonde & Peach & Lily Was $16–$40, now $8–20
Wednesday, September 16 Exuviance Performance Peel AP25 Was $79, now $39.50
Thursday, September 17 Tarte Lights, Camera, Lashes 4-in-1 Mascara Was $23, now $11.50
Thursday, September 17 50% off M•A•C* Was $18, now $9
Thursday, September 17 Dermalogica Calm Water Gel Was $50, now $25
Thursday, September 17 First Aid Beauty Face Cleanser Was $21, now $10.50
Friday, September 18 Anastasia Beverly Hills Brow Starter Kit Was $38, now $19
Friday, September 18 Benefit Cosmetics Boxes o’ Powders Was $30, now $15
Friday, September 18 Clinique Limited Edition Moisture Surge 72-HourHydrator 1oz Was $22, now $11
Friday, September 18 Perricone High Potency Franchise Was $129, now $64.50
Saturday, September 19 IT Cosmetics Bye Bye Foundation Full Coverage Moisturizer with SPF 50+ Original and Oil Free Was $39, now $19.50
Saturday, September 19 IT Brushes for ULTA Airbrush Full Coverage Complexion Brush #77 Was $28, now $14
Saturday, September 19 IT Brushes for ULTA Brush Bath Was $19.50, now $9.75
Editor's Pick
U Beauty: The perfect pairing for your 21-days-of-beauty haul.
Need a serum to supercharge your Peter Thomas Roth anti-aging cleansing gel? To soothe your skin in tandem with the Proactiv 3-step system? Or to layer beneath your Clinique 72-hour moisturizer?

The Resurfacing Compound from U Beauty can work magic on fine lines, wrinkles, acne and discoloration, helping to restore your skin's natural glow with retinol, peptides, antioxidants, vitamins C and E, AHAs and more — all in one expertly formulated serum.

  • Free shipping over $200
  • No free returns
  • No financing options
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Ways to save even more

Keep these tips in mind to stretch your beauty bucks further:

  • Set reminders on your phone. New daily deals usually drop at midnight, so you might want to set a reminder or alarm on your phone to catch your must-have items.
  • Check back for the latest sale calendar. We’ll update this page as soon as the newest sales calendar drops. Check back and mark your calendar with the dates of your top picks.
  • Don’t miss other Ulta sales events. Don’t forget about Ulta’s Love Your Skin sale in January and Gorgeous Hair Event in the spring for even more opportunities to save on top beauty brands.

Our top sale picks

BareMinerals Mineral Veil Finishing Powder

This powder is always a popular pick, and it’s easy to see why. It’s 100% cruelty-free, talc-free and comes in four shades to perfectly set your makeup. And it’s usually 50% off during this sale!

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Daywear multi-protection anti-oxidant 24h-moisture creme broad spectrum spf 15

This high-performance moisturizer defends against signs of premature aging-and diminishes their appearance-with Estée Lauder’s most effective anti-oxidant power ever.* So hydrating, it infuses skin with an intense surge of moisture that lasts-24 hours.

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It Brushes For Ulta #202 and #225

Need to stock up on new makeup brushes? Jump at the chance to snag two award-winning brushes for the price of one.

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Latest deals from Ulta

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Complimentary 8-piece skincare bag with $50 purchase

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50% off homeworx select candles

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Deal ends

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Free holiday patch duffel with Ralph Lauren red or blue large spray order

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Free Glam on the go duffle with $100 Michael Kors order

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50% off select homeworx

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40% off PYT Concealer

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Order $30 in clinique and get a fresh pressed 7 day recharge system kit for $15

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Free black liquid magnetic eyeliner mini with $30 glamnetic order

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Deal ends

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