{"id":1377,"name":"Gemma Boothroyd","url":"","description":"Gemma is a freelance writer for Finder. She previously worked for Freetrade and Chip and has market commentary published on sites including the BBC, Financial Times, Guardian, Evening Standard, Forbes and Fortune. \r\nShe's passionate about narrowing the female investment gap with compelling and actionable content. She has her CFA Level 4 Certificate for Investment Management, and Masters of International Business from University of St Andrews. When she's not writing, she's usually reading, or exploring the city on a run.","link":"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd","slug":"gemmaboothroyd","avatar_urls":{"24":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","48":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","96":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png"},"meta":[],"yoast_head":"\nGemma Boothroyd<\/title>\n<meta name=\"description\" content=\"Gemma is a freelance writer for Finder. She previously worked for Freetrade and Chip and has market commentary published in outlets including the BBC, Financial Times, Guardian, Evening Standard, Forbes and Fortune.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"profile\" \/>\n<meta property=\"og:title\" content=\"Gemma Boothroyd\" \/>\n<meta property=\"og:description\" content=\"Gemma is a freelance writer for Finder. She previously worked for Freetrade and Chip and has market commentary published in outlets including the BBC, Financial Times, Guardian, Evening Standard, Forbes and Fortune.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd\" \/>\n<meta property=\"og:site_name\" content=\"Finder UK\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/10\/boothroyd_gemma_600x600.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@findercomUK\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd#breadcrumb\",\"itemListElement\":[]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.finder.com\/uk\/#website\",\"url\":\"https:\/\/www.finder.com\/uk\/\",\"name\":\"Finder UK\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.finder.com\/uk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.finder.com\/uk\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.finder.com\/uk\/#organization\",\"name\":\"Finder\",\"url\":\"https:\/\/www.finder.com\/uk\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.finder.com\/uk\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2025\/05\/Finder-Logo-696x696-1.png\",\"contentUrl\":\"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2025\/05\/Finder-Logo-696x696-1.png\",\"width\":1392,\"height\":1392,\"caption\":\"Finder\"},\"image\":{\"@id\":\"https:\/\/www.finder.com\/uk\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/findercomuk\",\"https:\/\/x.com\/findercomUK\",\"https:\/\/www.linkedin.com\/company\/finder\/\",\"https:\/\/en.wikipedia.org\/wiki\/Finder_(website)\"],\"description\":\"Every month more than 2 million unique visitors turn to Finder to save money and time, and to make important life choices. We compare everything from bank accounts, personal loans, investing platforms and much more.\",\"email\":\"heythere@finder.com\",\"legalName\":\"Finder\",\"foundingDate\":\"2006-01-01\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"51\",\"maxValue\":\"200\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.finder.com\/uk\/#\/schema\/person\/d71be86ed9c8ab839fef3aa5960c2a1c\",\"name\":\"Gemma Boothroyd\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.finder.com\/uk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png\",\"contentUrl\":\"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png\",\"caption\":\"Gemma Boothroyd\"},\"description\":\"Gemma is a freelance writer for Finder. She previously worked for Freetrade and Chip and has market commentary published on sites including the BBC, Financial Times, Guardian, Evening Standard, Forbes and Fortune. She's passionate about narrowing the female investment gap with compelling and actionable content. She has her CFA Level 4 Certificate for Investment Management, and Masters of International Business from University of St Andrews. When she's not writing, she's usually reading, or exploring the city on a run.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/gemma-boothroyd-993b3469\/\",\"https:\/\/x.com\/https:\/\/x.com\/boothroyd_gemma\"],\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd\"},\"worksFor\":{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.finder.com\/uk\/#organization\",\"name\":\"Finder\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Gemma Boothroyd","description":"Gemma is a freelance writer for Finder. She previously worked for Freetrade and Chip and has market commentary published in outlets including the BBC, Financial Times, Guardian, Evening Standard, Forbes and Fortune.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd","og_locale":"en_GB","og_type":"profile","og_title":"Gemma Boothroyd","og_description":"Gemma is a freelance writer for Finder. She previously worked for Freetrade and Chip and has market commentary published in outlets including the BBC, Financial Times, Guardian, Evening Standard, Forbes and Fortune.","og_url":"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd","og_site_name":"Finder UK","og_image":[{"url":"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/10\/boothroyd_gemma_600x600.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_site":"@findercomUK","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd#breadcrumb","itemListElement":[]},{"@type":"WebSite","@id":"https:\/\/www.finder.com\/uk\/#website","url":"https:\/\/www.finder.com\/uk\/","name":"Finder UK","description":"","publisher":{"@id":"https:\/\/www.finder.com\/uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.finder.com\/uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.finder.com\/uk\/#organization","name":"Finder","url":"https:\/\/www.finder.com\/uk\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.finder.com\/uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2025\/05\/Finder-Logo-696x696-1.png","contentUrl":"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2025\/05\/Finder-Logo-696x696-1.png","width":1392,"height":1392,"caption":"Finder"},"image":{"@id":"https:\/\/www.finder.com\/uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/findercomuk","https:\/\/x.com\/findercomUK","https:\/\/www.linkedin.com\/company\/finder\/","https:\/\/en.wikipedia.org\/wiki\/Finder_(website)"],"description":"Every month more than 2 million unique visitors turn to Finder to save money and time, and to make important life choices. We compare everything from bank accounts, personal loans, investing platforms and much more.","email":"heythere@finder.com","legalName":"Finder","foundingDate":"2006-01-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"51","maxValue":"200"}},{"@type":"Person","@id":"https:\/\/www.finder.com\/uk\/#\/schema\/person\/d71be86ed9c8ab839fef3aa5960c2a1c","name":"Gemma Boothroyd","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.finder.com\/uk\/#\/schema\/person\/image\/","url":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","contentUrl":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","caption":"Gemma Boothroyd"},"description":"Gemma is a freelance writer for Finder. She previously worked for Freetrade and Chip and has market commentary published on sites including the BBC, Financial Times, Guardian, Evening Standard, Forbes and Fortune. She's passionate about narrowing the female investment gap with compelling and actionable content. She has her CFA Level 4 Certificate for Investment Management, and Masters of International Business from University of St Andrews. When she's not writing, she's usually reading, or exploring the city on a run.","sameAs":["https:\/\/www.linkedin.com\/in\/gemma-boothroyd-993b3469\/","https:\/\/x.com\/https:\/\/x.com\/boothroyd_gemma"],"mainEntityOfPage":{"@id":"https:\/\/www.finder.com\/uk\/author\/gemmaboothroyd"},"worksFor":{"@type":"Organization","@id":"https:\/\/www.finder.com\/uk\/#organization","name":"Finder"}}]}},"simple_local_avatar":{"media_id":1881215,"full":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","blog_id":1,"192":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","96":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","60":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","90":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","45":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","88":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","44":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","160":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","80":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","400":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","200":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","24":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","48":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","64":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png","32":"https:\/\/cdn.finder.com.au\/finder-us\/wp-uploads\/2025\/12\/GemmaBoothroydF1_Finder_600x600.png"},"amp_review_panel_dismissed_for_template_mode":"","amp_dev_tools_enabled":false,"custom_fields":{"author_page":["1"],"twitter":["https:\/\/x.com\/boothroyd_gemma"],"linkedin":["https:\/\/www.linkedin.com\/in\/gemma-boothroyd-993b3469\/"]},"_links":{"self":[{"href":"https:\/\/www.finder.com\/uk\/wp-json\/wp\/v2\/users\/1377"}],"collection":[{"href":"https:\/\/www.finder.com\/uk\/wp-json\/wp\/v2\/users"}]}}