{"id":90870,"date":"2023-04-03T09:06:27","date_gmt":"2023-04-03T08:06:27","guid":{"rendered":"https:\/\/www.finder.com\/uk\/?p=90870"},"modified":"2026-03-24T14:13:36","modified_gmt":"2026-03-24T14:13:36","slug":"easter-spending-statistics","status":"publish","type":"post","link":"https:\/\/www.finder.com\/uk\/banking\/easter-spending-statistics","title":{"rendered":"Easter statistics 2026: Celebrations and spending in the UK"},"content":{"rendered":"<p>In 2026, Easter falls on Sunday, 5 April, and many households will be piling up Easter eggs ready for the celebrations. Our research reveals how much Brits are planning to spend from their <a href=\"https:\/\/www.finder.com\/uk\/current-accounts\/best-banks\">bank accounts<\/a> this year on chocolates, treats, decorations and other Easter-related celebrations.<\/p><article class=\"luna-card luna-card--shadow\"><div class=\"luna-card__block\"><h3 class=\"luna-sectionTitle\">Easter statistics: Highlights<\/h3><ul><li>9 in 10 Brits (89%) plan to celebrate Easter in 2026, which is around 49 million people.<\/li><li>Brits are projected to spend approximately \u00a31.6 billion on Easter 2026, with an average spend of \u00a336 each.<\/li><li>72% of UK consumers purchased gifts for Easter in 2025.<\/li><li>Approximately 80 million Easter eggs are sold in the UK each year.<\/li><\/ul><\/div><\/article><h3>How many people celebrate Easter in the UK?<\/h3><p>89% of UK adults plan to celebrate Easter in 2026, which is around 49 million people. This figure is up from 86% who planned to celebrate the holiday in 2025 and 84% in 2024.<\/p><ul class=\"nav nav-tabs pb-tabs\"><li class=\"active\"><a href=\"#tab1364\" data-toggle=\"tab\">Graph<\/a><\/li><li class=\"\"><a href=\"#tab6066\" data-toggle=\"tab\">Table<\/a><\/li><\/ul><div class=\"tab-content \"><div id=\"tab1364\" class=\"tab-pane active \"><iframe id=\"datawrapper-chart-NvS6C\" title=\"86% of Brits plan to celebrate Easter in 2025\" width=\"100%\" height=\"303\" scrolling=\"yes\" aria-label=\"Multiple Pies\" src=\"https:\/\/datawrapper.dwcdn.net\/NvS6C\/1\/\" style=\"width: 0; min-width: 100% !important; border: none;\" loading=\"lazy\"><\/iframe><\/div><div id=\"tab6066\" class=\"tab-pane \"><table class=\"luna-table\n     luna-table--responsiveList\n     js-tablesorter\">\n            <thead class=\"luna-table__header\">\n        <tr>\n                            <th scope=\"col\">Year<\/th>\n                            <th scope=\"col\">Percentage celebrating Easter<\/th>\n                    <\/tr>\n        <\/thead>\n        <tbody class=\"luna-table__body\">\n            <tr>\n                            <td>2024<\/td>\n                            <td>84%<\/td>\n                    <\/tr>\n            <tr>\n                            <td>2025<\/td>\n                            <td>86%<\/td>\n                    <\/tr>\n            <tr>\n                            <td>2026<\/td>\n                            <td>89%<\/td>\n                    <\/tr>\n        <\/tbody>\n<\/table><\/div><\/div>\n\n \n\n\n<style>\n#newsletter-signup { overflow-x: clip; }\n.newsletter-signupImageHolder { width: 20%; flex-basis: 20%; flex-grow: inherit; min-width: 70px; max-width: 80px !important; position: relative; }\n.newsletter-signupImage { width: 74px; min-width: 74px; position: absolute; bottom: 0; right: 0; padding-right: 8px; }\n.newsletter-signupGrid { padding-bottom: 0 !important; }\n.newsletter-signupHeader { color: #232320; font-size: 1.2em; margin-bottom: 0; line-height: 24px; letter-spacing: -0.3px; }\n.newsletter-signupText { font-size: 16px; letter-spacing: -0.2px; line-height: 22px; }\n.emllnks { display: flex; justify-content: space-between; align-items: center; line-height: 14px; font-size: 14px; }\n.emllnks a { text-decoration: none !important; color: #232320}\n.emllnks a:focus, .emllnks a:hover { color: #232320 !important; } \n@media only screen and (max-width: 1250px) {\n#newsletter-signup { padding-left: 0.85em !important; padding-right: 0.85em !important; }\n}\n@media only screen and (max-width: 961px) {\n.newsletter-signupCard { height: 120px; }\n.newsletter-signupImageHolder { max-width: 92px !important; }\n.newsletter-signupImage { min-width: 110px; padding-right: 6px; }\n}\n@media only screen and (max-width: 601px) {\n.newsletter-signupCard { height: 200px; }\n}\n<\/style>\n\n\n\n<div id=\"newsletter-signup\" class=\"u-rounded--lg has-padding-small no-padding-bottom has-margin-top-small has-margin-bottom-small u-bg--lime-500\">\n\n<div class=\"u-grid u-grid--noWrap u-grid--alignMiddle u-grid--gutterSmall\">\n\n<div class=\"u-grid__col u-grid__col--alignBottom no-padding-bottom newsletter-signupImageHolder\"><img decoding=\"async\" title=\"Image: Finder\" src=\"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/08\/kate_steere_3.png\" alt=\"Kate Steere\" class=\"newsletter-signupImage\" srcset=\"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/08\/kate_steere_3.png?fit=180 180w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/08\/kate_steere_3.png?fit=360 360w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/08\/kate_steere_3.png?fit=600 600w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/08\/kate_steere_3.png?fit=900 900w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2024\/08\/kate_steere_3.png?fit=1200 1200w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" loading=\"lazy\"><\/div>\n\n<div class=\"u-grid__col has-margin-bottom-xsmall\">\n\n<div class=\"u-grid u-grid--alignMiddle\">\n<div class=\"u-grid__col u-3\/5@l\">\n\n<p class=\"newsletter-signupHeader u-italic has-padding-top-xsmall has-padding-bottom-xxsmall is-hidden is-visible@s\">Share your opinions to win prizes or earn cash!<\/p>\n<p class=\"newsletter-signupHeader u-italic has-padding-top-xxsmall has-padding-bottom-xxsmall is-hidden@s\">Share your opinions to win!<\/p><p class=\"newsletter-signupText no-margin-bottom has-padding-bottom-xsmall\">Sign up to receive deals and tips, plus opportunities to win prizes for your opinions and experiences! 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Please re-enter it and try again.\";\nf.className = \"luna-form__feedback has-padding-bottom-xsmall text-center\";\nreturn false;\n}\n};\n\nfunction getSignUpPayload(email) {\nvar trackingParams = {};\ndocument.cookie.split(';').forEach((a) => {if(a.includes(\"__futm_data=\")){trackingParams = JSON.parse(decodeURI(a.split(\"=\")[1]).replaceAll('%3A',':').replaceAll('%2C',','))}});\ntrackingParams.signUpUrl = window.location.href;\nsegmentSignUp(email,trackingParams);\nsendJoinWaitlistGAEvent();\n};\n\nfunction segmentSignUp(email,trackingParams) {\nvar email = document.getElementById(\"emlfld\").value;\nvar phoneNumber = '';\nvar f = document.getElementById('email-error');\nvar b = document.getElementById('form-submit');\n\nfunction trackSegmentBE(email) {\nvar endpointUrl = \"\/wp-json\/notification-service-proxy\/v1\/track\";\nvar params = {\neventName: \"newsletterSubscribed\",\nemail: email,\npayload: {\nsubmitNiche: 'UKFSA-CUR',\nsubmitUrl: window.location.href,\nsubmitDomainCountry: 'uk',\nsubmitForm: 'subscriptionBox',\n},\n};\nvar result = fetch(endpointUrl, {\nmethod: \"POST\",\nheaders: {\n\"Content-Type\": \"application\/x-www-form-urlencoded\",\n},\nbody: $.param(params),\n});\n}\n\ntrackSegmentBE(email);\n\nf.className = \"luna-form__feedback has-padding-bottom-xsmall text-center\";\nf.innerHTML = \"Success! Thanks for signing up.\";\nb.setAttribute(\"disabled\", \"\");\nreturn true;\n\n};\n\nfunction sendJoinWaitlistGAEvent() {\nif (window.ga === undefined) {\nreturn;\n}\n\nwindow.ga('send', 'event', 'ukfin email signup', 'signed up', null, undefined, { nonInteraction: false });\n}\n<\/script>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<h3>How much will people in the UK spend for Easter?<\/h3><p>It is projected that people in the UK will spend a total of \u00a31.6 billion on the Easter weekend in 2026, including chocolate, gifts, decorations and entertainment. The average spend per person over the Easter celebrations is predicted to be \u00a336.<\/p><h3>How many Easter eggs are sold in the UK each year?<\/h3><p>Estimates suggest that between 80 and 90 million Easter eggs are sold in the UK each year. Given that 43.7 million people plan to spend this Easter, this works out at around 2 eggs per person on average (although some kids are likely to get more!).<\/p><h3>How many people from each generation will celebrate Easter?<\/h3><p>Millennials (aged 29-44) are the most likely to celebrate Easter in 2026, with an impressive 95% planning to do something to mark the occasion and an average spend of \u00a345. This may, in part, be because millennials are the likeliest generation to have young children. <\/p><p>Generation Z adults (aged 18-28) are also keen to enjoy the Easter weekend, with 94% celebrating and spending \u00a337 each on average.<\/p><p>Meanwhile, baby boomers (aged 61-79) and the silent generation (aged 80+) are the least likely to celebrate Easter, with 80% of each group marking the occasion and an average spend of \u00a330 and \u00a327 respectively. <\/p><ul class=\"nav nav-tabs pb-tabs\"><li class=\"active\"><a href=\"#tab1364-1\" data-toggle=\"tab\">Graph<\/a><\/li><li class=\"\"><a href=\"#tab6066-1\" data-toggle=\"tab\">Table<\/a><\/li><\/ul><div class=\"tab-content \"><div id=\"tab1364-1\" class=\"tab-pane active \"><iframe id=\"datawrapper-chart-jpFI8\" title=\"91% of millennials plan to celebrate Easter in 2025\" width=\"100%\" height=\"406\" scrolling=\"yes\" aria-label=\"Scatter Plot\" src=\"https:\/\/datawrapper.dwcdn.net\/jpFI8\/3\/\" style=\"width: 0; min-width: 100% !important; border: none;\" loading=\"lazy\"><\/iframe><\/div><div id=\"tab6066-1\" class=\"tab-pane \"><table class=\"luna-table\n     luna-table--responsiveList\n     js-tablesorter\">\n            <thead class=\"luna-table__header\">\n        <tr>\n                            <th scope=\"col\">Generation<\/th>\n                            <th scope=\"col\">Celebrating Easter (%)<\/th>\n                            <th scope=\"col\">Planned average spend<\/th>\n                    <\/tr>\n        <\/thead>\n        <tbody class=\"luna-table__body\">\n            <tr>\n                            <td>Gen Z<\/td>\n                            <td>94%<\/td>\n                            <td>\u00a337<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Millenials<\/td>\n                            <td>95%<\/td>\n                            <td>\u00a345<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Gen X<\/td>\n                            <td>84%<\/td>\n                            <td>\u00a333<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Baby boomers<\/td>\n                            <td>88%<\/td>\n                            <td>\u00a330<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Silent generation<\/td>\n                            <td>81%<\/td>\n                            <td>\u00a327<\/td>\n                    <\/tr>\n        <\/tbody>\n<\/table><\/div><\/div><h3>How many people from each region will celebrate Easter?<\/h3><p>Residents in Northern Ireland are most likely to mark the Easter weekend, with an impressive 98% of people planning to celebrate in some capacity, spending an average of \u00a345 each! <\/p><p>Those in Wales and the South West are not far behind, with 93% and 92% hoping to celebrate. They will be more economical though, spending an average of \u00a330 and \u00a331 respectively. <\/p><p>At the other end of the spectrum, 82% of residents in Yorkshire and the Humber are planning to celebrate, with an average spend of \u00a331 each.<\/p><ul class=\"nav nav-tabs pb-tabs\"><li class=\"active\"><a href=\"#tab1364-2\" data-toggle=\"tab\">Graph<\/a><\/li><li class=\"\"><a href=\"#tab6066-2\" data-toggle=\"tab\">Table<\/a><\/li><\/ul><div class=\"tab-content \"><div id=\"tab1364-2\" class=\"tab-pane active \"><iframe id=\"datawrapper-chart-sVfPK\" title=\"London residents plan to spend the most this Easter\" width=\"100%\" height=\"448\" scrolling=\"yes\" aria-label=\"Bar Chart\" src=\"https:\/\/datawrapper.dwcdn.net\/sVfPK\/1\/\" style=\"width: 0; min-width: 100% !important; border: none;\" loading=\"lazy\"><\/iframe><\/div><div id=\"tab6066-2\" class=\"tab-pane \"><table class=\"luna-table\n     luna-table--responsiveList\n     js-tablesorter\">\n            <thead class=\"luna-table__header\">\n        <tr>\n                            <th scope=\"col\">Region<\/th>\n                            <th scope=\"col\">Average planned spend (\u00a3)<\/th>\n                    <\/tr>\n        <\/thead>\n        <tbody class=\"luna-table__body\">\n            <tr>\n                            <td>Greater London<\/td>\n                            <td>\u00a346<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Northern Ireland<\/td>\n                            <td>\u00a345<\/td>\n                    <\/tr>\n            <tr>\n                            <td>North West<\/td>\n                            <td>\u00a342<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Scotland<\/td>\n                            <td>\u00a341<\/td>\n                    <\/tr>\n            <tr>\n                            <td>West Midlands<\/td>\n                            <td>\u00a341<\/td>\n                    <\/tr>\n            <tr>\n                            <td>North East<\/td>\n                            <td>\u00a340<\/td>\n                    <\/tr>\n            <tr>\n                            <td>East of England<\/td>\n                            <td>\u00a335<\/td>\n                    <\/tr>\n            <tr>\n                            <td>South East<\/td>\n                            <td>\u00a332<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Yorkshire and The Humber<\/td>\n                            <td>\u00a331<\/td>\n                    <\/tr>\n            <tr>\n                            <td>South West<\/td>\n                            <td>\u00a331<\/td>\n                    <\/tr>\n            <tr>\n                            <td>Wales<\/td>\n                            <td>\u00a330<\/td>\n                    <\/tr>\n            <tr>\n                            <td>East Midlands<\/td>\n                            <td>\u00a328<\/td>\n                    <\/tr>\n        <\/tbody>\n<\/table><\/div><\/div><div id=\"sources\" style=\"position: relative;\"><h3 style=\"position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0,0,0,0); white-space: nowrap; border: 0;\">Sources<\/h3>\n<div id=\"lazy0000000000\"><\/div>\n<script type=\"application\/json\" id=\"lazyloaded-assets-json-lazy0000000000\" class=\"lazyloaded-assets-json\">{\"critical-scripts\":[],\"scripts\":[\"https:\\\/\\\/www.finder.com\\\/parent-theme\\\/shortcodes\\\/article-source\\\/prod\\\/article-source.de087a0da9824e407767.js\"],\"styles\":[\"https:\\\/\\\/www.finder.com\\\/parent-theme\\\/shortcodes\\\/article-source\\\/prod\\\/article-source.87684078d471e76125dd.css\"]}<\/script><\/div><article class=\"luna-card luna-card--primary\"><div class=\"luna-card__block\"><h3 class=\"luna-sectionTitle\">Methodology<\/h3><p>Finder commissioned Censuswide to carry out a nationally representative survey of adults aged 18+. A total of 2,000 people were questioned throughout Great Britain between 20 and 23 March 2026, with representative quotas for gender, age and region. Surveys were also carried out previously in 2025, 2024 and 2023. Censuswide is a member of the Market Research Society (MRS) and the British Polling Council (BPC), and a signatory of the Global Data Quality Pledge. They adhere to the MRS Code of Conduct and ESOMAR principles<\/p><\/div><\/article><script type=\"text\/javascript\">\n    function addLink() {\n    var body_element = document.getElementsByTagName('body')[0];\n    var selection;\n    selection = window.getSelection();\n    var k = document.location.href\n    var pagelink = \"<br><br> Source: \";\n    var finder = \"finder.com\"\n    var ke = (finder.link(\"https:\/\/www.finder.com\/uk\/\"));\n    var pagelink2 = \"<br> Analysis conducted by finder.com\";\n    var copytext = selection + pagelink + (k.link(document.location.href)) + pagelink2;\n    var newdiv = document.createElement('div');\n    newdiv.style.position='absolute';\n    newdiv.style.left='-99999px';\n    body_element.appendChild(newdiv);\n    newdiv.innerHTML = copytext;\n    selection.selectAllChildren(newdiv);\n    window.setTimeout(function() {\n    body_element.removeChild(newdiv);\n    },0);\n    }\n    document.oncopy = addLink;\n    <\/script>\n  <div data-tags=\"scale-surveys product-data-insight\">\n<h4>Click <a href=\"https:\/\/www.finder.com\/uk\/stats-facts\">here<\/a> for more research. 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myScrollFunc);\n<\/script>","protected":false},"excerpt":{"rendered":"<p>Our 2026 research revealed that Brits will spend an estimated \u00a31.6 billion during the Easter period, averaging around \u00a336 per 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