{"id":545150,"date":"2024-10-15T12:01:25","date_gmt":"2024-10-15T11:01:25","guid":{"rendered":"https:\/\/www.finder.com\/uk\/?p=545150"},"modified":"2025-11-28T10:45:54","modified_gmt":"2025-11-28T10:45:54","slug":"interactive-investor-vs-vanguard","status":"publish","type":"post","link":"https:\/\/www.finder.com\/uk\/share-trading\/share-trading-reviews\/interactive-investor-vs-vanguard","title":{"rendered":"interactive investor (ii) vs Vanguard"},"content":{"rendered":"

Vanguard and interactive investor (ii) are two of the most well-established investing providers available to UK retail investors. They\u2019re fairly comparable some ways but quite different in others in terms of what they offer and their target audience. But, who comes out victorious when its ii vs Vanguard?<\/p>

Both interactive investor and Vanguard offer a decent range of account options, including a stocks and shares ISA<\/a> and a self-invested personal pension (SIPP)<\/a>. However, they\u2019re very different when you look at the fees and choice of investments. <\/p>

So, check out our breakdown of interactive investor (ii) vs Vanguard and hopefully this will help you pick who\u2019s best, depending on what\u2019s most important to you \u2013 whether that\u2019s fees, investment choice, account types or anything else.<\/p>

interactive investor (ii) vs Vanguard: At a glance<\/h3>
\n \n
<\/th>\"interactive<\/a><\/td>\"Vanguard<\/a><\/td><\/tr>
Finder Score<\/th>8.5<\/span><\/span>Great<\/span><\/span><\/td>9.1<\/span><\/span>Excellent<\/span><\/span><\/td><\/tr>
Customer satisfaction survey<\/th>\u2605\u2605\u2605\u2605\u2605<\/span><\/td>\u2605\u2605\u2605\u2605\u2605<\/span><\/td><\/tr>
Stocks and shares ISA available?<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Fees score<\/th>
6.8<\/span><\/span>Standard<\/span><\/span><\/td>		9.5<\/span><\/span>Excellent<\/span><\/span><\/td><\/tr>
Keep in mind<\/th>Capital at risk<\/td>Capital at risk<\/td><\/tr>
<\/th>Go to Site<\/a><\/td><\/td><\/tr>\n <\/tbody>\n <\/table><\/div>

Vanguard and interactive investor are pretty close when it comes to their Finder scores, with interactive investor scoring a solid 8.5 out of 10, and Vanguard scoring a slightly higher 9.1 out of 10.<\/p>

Both platforms offer stocks and shares ISA, and both come with full Financial Services Compensation Scheme (FSCS)<\/a> protection of up to \u00a3120,000.<\/p>

ii and Vanguard had fairly different scores in their most recent Finder Investing Customer Satisfaction Awards 2025<\/a> results. In our survey, 97% of Vanguard customes said they\u2019d recommend the platform to a friend, compared to 83% of ii customers.<\/p>

However, where the platforms go different ways is with the fees score. ii has a 6.8 score for fees vs Vanguard\u2019s 9.5 fees score (both out of 10).<\/p>

Round 1: Products<\/h3>
\n \n
<\/th>\"interactive<\/a><\/td>\"Vanguard<\/a><\/td><\/tr>
Stocks and shares ISA<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Lifetime ISA (LISA)<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Interest on cash balances<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Keep in mind<\/th>Capital at risk<\/td>Capital at risk<\/td><\/tr>
<\/th>Go to Site<\/a><\/td><\/td><\/tr>\n <\/tbody>\n <\/table><\/div>

Both interactive investor and Vanguard tick most boxes when it comes to account types available on each platform. The only account each provider is lacking is a lifetime ISA (LISA)<\/a>.<\/p>

So, in this category it\u2019s hard to separate ii vs Vanguard.<\/p>

Winner: Tie<\/strong><\/p>

Round 2: Investment choice<\/h3>
\n \n
<\/th>\"interactive<\/a><\/td>\"Vanguard<\/a><\/td><\/tr>
Investment choice score<\/th>9.1<\/span><\/span>Excellent<\/span><\/span><\/td>7.8<\/span><\/span>Great<\/span><\/span><\/td><\/tr>
Available markets <\/th>7+<\/td>4+
<\/td><\/tr>
Number of investments<\/th>40,000+<\/td>85+<\/td><\/tr>
Number of ETFs\/funds<\/th>4,000<\/td>85<\/td><\/tr>
Fractional shares<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Min. initial deposit<\/th>\u00a31<\/td>\u00a3500 lump sum (or \u00a3100\/month)<\/td><\/tr>
Keep in mind<\/th>Capital at risk<\/td>Capital at risk<\/td><\/tr>
<\/th>Go to Site<\/a><\/td><\/td><\/tr>\n <\/tbody>\n <\/table><\/div>

This category is an easy win for interactive investor, it has one of the largest investment selections around with over 40,000 investments. <\/p>

interactive investor\u2019s investing options covers a wide choice of markets and assets. The only downside with ii is that it doesn\u2019t offer fractional shares<\/a>.<\/p>

Unfortunately, one of the biggest drawbacks with Vanguard is that you can only invest in index funds<\/a> and exchange-traded funds (ETFs)<\/a>, on top of this, you\u2019re also limited to Vanguard\u2019s own funds. So there\u2019s roughly about 85 options and that\u2019s it.\t<\/p>

Winner: interactive investor (ii)<\/strong><\/p>

Round 3: Fees<\/h3>
\n \n
<\/th>\"interactive<\/a><\/td>\"Vanguard<\/a><\/td><\/tr>
Fees score<\/th>6.8<\/span><\/span>Standard<\/span><\/span><\/td>9.5<\/span><\/span>Excellent<\/span><\/span><\/td><\/tr>
Platform fees<\/th>From \u00a35.99 a month<\/td>0.15%<\/td><\/tr>
Price per trade<\/th>\u00a33.99 (free regular investing available)<\/span><\/td><\/td><\/tr>
Funds\/ETFs<\/th>\u00a33.99 Core
\u00a31.49 Plus
\u00a30 Premium
<\/td>		\u00a30<\/td><\/tr>
Foreign exchange fee<\/th>0.75%<\/td>0%<\/td><\/tr>
Regular investing<\/th>Yes (from \u00a325\/month and no commission)
<\/td>		Yes
<\/td><\/tr>
Withdrawal fee<\/th>\u00a30<\/td>\u00a30<\/td><\/tr>
Deposit fee<\/th>\u00a30<\/td>\u00a30<\/td><\/tr>
Inactivity fee<\/th>\u00a30<\/td>\u00a30<\/td><\/tr>
Keep in mind<\/th>Capital at risk<\/td>Capital at risk<\/td><\/tr>
<\/th>Go to Site<\/a><\/td><\/td><\/tr>\n <\/tbody>\n <\/table><\/div>

This is an easy win for Vanguard. If you look at Vanguard\u2019s fees vs ii\u2019s, there\u2019s no comparison (and this is reflected in the overall Finder fee score).<\/p>

Vanguard\u2019s platform fee is extremely cheap at 0.15%, whereas ii charges a flat fee starting at \u00a34.99 a month but rising to \u00a311.99 a month once your portfolio reaches \u00a350,000. The benefit with ii\u2019s flat fee structure is that it can be good value for those with larger portfolios, however, Vanguard\u2019s fees are also capped at \u00a3375 per year.<\/p>

You can avoid ii\u2019s commission fee by arranging a regular scheduled investment, but otherwise its commissions for shares and funds are a bit steep. \t<\/p>

Winner: Vanguard<\/strong><\/p>

Round 4: Ease of use<\/h3>
\n \n
<\/th>\"interactive<\/a><\/td>\"Vanguard<\/a><\/td><\/tr>
Ease of use score<\/th>8.9<\/span><\/span>Great<\/span><\/span><\/td>9.6<\/span><\/span>Excellent<\/span><\/span><\/td><\/tr>
Apple iOS rating<\/th>4.4\/5<\/td>4.4\/5<\/td><\/tr>
Google Play rating\t<\/th>4.4\/5<\/td>3.7\/5<\/td><\/tr>
UI\/UX<\/th>Good<\/td>Good<\/td><\/tr>
Desktop or web access<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Mobile app<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Keep in mind<\/th>Capital at risk<\/td>Capital at risk<\/td><\/tr>
<\/th>Go to Site<\/a><\/td><\/td><\/tr>\n <\/tbody>\n <\/table><\/div>

It\u2019s a dead heat in this category. On paper, ii and Vanguard are fairly similar when it comes to ease of use.<\/p>

Vanguard\u2019s desktop and mobile app are pretty basic, but ii offers a more in-depth investing experience.<\/p>

Winner: Tie<\/strong><\/p>

Round 5: Tools, resources and features <\/h3>
\n \n
<\/th>\"interactive<\/a><\/td>\"Vanguard<\/a><\/td><\/tr>
Features score<\/th>10<\/span><\/span>Excellent<\/span><\/span><\/td>6.7<\/span><\/span>Standard<\/span><\/span><\/td><\/tr>
Analysis features\t<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Social features<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Learning resources<\/th><\/use><\/svg><\/td><\/use><\/svg><\/td><\/tr>
Keep in mind<\/th>Capital at risk<\/td>Capital at risk<\/td><\/tr>
<\/th>Go to Site<\/a><\/td><\/td><\/tr>\n <\/tbody>\n <\/table><\/div>

interactive investor and Vanguard offer quite similar tools, but ii has a bit more to help investors research and dig into investments. It also offers plenty of expert analysis and insights on the platform.<\/p>

Both are lacking any sort of social features and Vanguard has no tools for investing or trading (because you can\u2019t trade most assets or investments with Vanguard).<\/p>

Winner: interactive investor (ii)<\/strong><\/p>

Overall winner: Is interactive investor better than Vanguard?<\/h3>

If you want a platform brimming with features and investments to choose from, then ii could be the way to go.<\/p>

However, if you want to keep things simple and cheap, then Vanguard might better suit your needs. <\/p>

It\u2019s quite hard to separate these two because they both offer different advantages to suit different types of investors. <\/p>

Vanguard edges a slight win here in large part due to the excellent value it provides investors with extremely low fees and this is reflected in its overall Finder score. <\/p>

Winner: Vanguard<\/strong><\/p>

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you\u2019re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.<\/p><\/div><\/article>
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Vanguard and interactive investor (ii) are both investment platforms with a lot to offer. We compare their features, fees, account types and more – side by side in interactive investor (ii) vs Vanguard UK.<\/p>\n","protected":false},"author":1273,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[130087],"tags":[],"asset_tag":[],"class_list":["post-545150","post","type-post","status-publish","format-standard","hentry","category-share-trading-reviews"],"apple_news_notices":[],"yoast_head":"\ninteractive investor (ii) vs Vanguard - 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