{"id":466177,"date":"2022-10-07T12:55:25","date_gmt":"2022-10-07T11:55:25","guid":{"rendered":"https:\/\/www.finder.com\/uk\/?p=466177"},"modified":"2024-10-11T18:35:12","modified_gmt":"2024-10-11T17:35:12","slug":"undervalued-stocks","status":"publish","type":"post","link":"https:\/\/www.finder.com\/uk\/share-trading\/share-trading-guides\/analysis\/undervalued-stocks","title":{"rendered":"Undervalued stocks"},"content":{"rendered":"<p>Finding undervalued stocks is a great way to give your portfolio a long-term boost. A basic understanding of stock valuations can give you the upper hand when it comes to making strong, forward-thinking investment decisions. Using these skills to your advantage will improve your chances of becoming a successful investor by making sure you\u2019re not overpaying for shares.<\/p><h3>What is an undervalued stock?<\/h3><p>An undervalued stock is when a company\u2019s market share price is trading below its \u201cintrinsic\u201d or \u201cassumed\u201d value. It means you are paying a \u201cfair\u201d or \u201ccheap\u201d price for a stock that could arguably be valued at a higher level based on its current <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/share-trading-guides\/analysis\/fundamental-analysis\">fundamentals<\/a>. This method of assessment forms the backbone of <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/share-trading-guides\/strategy\/value-investing\">value investing<\/a>. A strategy used by the likes of Warren Buffett.<\/p><h3 id=\"learn\">What does undervalued mean?<\/h3><p>This term refers to the underlying value of an asset or stock. Calculations are used to try to figure out a stock\u2019s intrinsic value. Basically, how much the company is really worth. If the market price of an asset is trading below its intrinsic value, it may be thought of as undervalued or cheap. Different methods can be used to calculate an asset\u2019s intrinsic value, which is why valuations are sometimes subjective.<\/p><h3>Who decides if a stock is undervalued?<\/h3><p>Unfortunately, there\u2019s no single authority that declares when a stock is undervalued. Although most investors and analysts tend to look at the same metrics, there are often debates about what the market price of a stock should be.<\/p><p>There are also some industries that are harder to judge than others. For example, determining whether a tech stock is overvalued or undervalued is much more difficult than it is for consumer or industrial stocks. This is because tech stocks often have fewer tangible elements that can be measured to determine their intrinsic value.<\/p><h3>How do you see if shares are undervalued?<\/h3><p>There are a few basic metrics you can look at to get an idea about whether a stock is undervalued. Some of the key measurements you should check include:<\/p><ul><li><strong>Price-to-earnings (P\/E) ratio:<\/strong> The P\/E ratio is a solid place to start because it gives investors a decent overview of a stock\u2019s value. Lower is better when looking for value.<\/li><li><strong>Price-to-sales (P\/S) ratio:<\/strong> A low P\/S ratio can be more helpful to evaluate stocks with inconsistent earnings. For example, tech companies.<\/li><li><strong>Price-to-book (P\/B) ratio:<\/strong> Not as useful for tech or software firms. But, a helpful measure when looking at stocks with lots of assets such as banks or financial institutions.<\/li><li><strong>Price-to-earnings growth (PEG) ratio:<\/strong> This is an advanced version of the P\/E ratio and allows you to factor in past growth of the stock.<\/li><li><strong>Dividend yield:<\/strong> If a stock\u2019s dividend yield is much higher than in the past, this could mean the stock is undervalued.<\/li><\/ul><p>When trying to figure out if a stock is undervalued, you will want these ratios to be on the lower end of the spectrum. There are also plenty of other measurements you can use. But some will and won\u2019t be applicable to certain types of stocks.<\/p><p>It\u2019s also a good rule of thumb to use the same metrics when comparing companies in the same industry, or stocks that share a similar business model. Otherwise, you could end up comparing apples with oranges.<\/p><h3>Where can I find undervalued stocks?<\/h3><p>Most stock markets across the world will contain at least some undervalued stocks. However, there\u2019s no definitive list out there naming all the undervalued stocks you can buy. This is because it\u2019s not always a straightforward assessment. And, stocks in different industries tend to be judged in various ways.<\/p><p>Once you\u2019ve grasped the basics of finding undervalued stocks, that\u2019s when the fun begins. You can start searching high and low to find unloved shares and stocks that have been overlooked and undervalued by others. Just remember that an undervalued stock may be trading below its intrinsic value for good reason.<\/p><h3>How to buy undervalued stocks<\/h3><p>Here\u2019s a simple step-by-step guide you can follow if you\u2019re looking to buy undervalued stocks:<\/p><ol><li><strong>Sign up to a share dealing platform: <\/strong>To buy undervalued stocks and shares, you\u2019ll first need to <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/open-a-share-trading-account\">open a brokerage account<\/a> and deposit funds.<\/li><li><strong>Research undervalued stocks:<\/strong> Valuations will adjust on a daily basis and you can use many methods to assess stocks, coming to your own conclusions about value.<\/li><li><strong>Decide how much to invest:<\/strong> Make sure that the stock fits in with the rest of your investment portfolio, then choose how many shares you want to buy.<\/li><li><strong>Buy the undervalued stock:<\/strong> After you\u2019ve researched a stock and decided it to be undervalued, you can place an order to buy shares.<\/li><\/ol><h4>Our top picks for where to buy shares<\/h4>\n\n\n\n<style>\n.newpicks.topPicksF1 .topPicks__card { border: 2px solid #232320; border-radius: 1rem; -webkit-box-shadow: 4px 6px 0 0 #232320; box-shadow: 4px 6px 0 0 #232320; margin-right: 4px; }\n.pickfor { line-height: 20px; box-sizing: border-box; display: flex; flex-direction: column; justify-content: center; background-color: #e5f7ff; border-radius: 0.9rem 0.9rem 0 0; min-height: 58px; }\n.pickpros, .gxfcydsc { font-size: 14.75px; letter-spacing: -0.1px; line-height: 21px; }\n.topPicks__card { overflow: visible !important; }\n.topPicks__card figure.award { padding-bottom: 20px; margin: -3px auto 3px auto; }\n.topPicks__card span.gx-badge__body { box-sizing: border-box !important; }\n.topPicks__card figure.noward { padding: 10px; }\n.newpicks.flex { display: flex; flex-wrap: nowrap; overflow: auto; }\n.newpicks .flex-item { flex: 0 0 auto; margin-right: 10px !important;  width: calc((100% - 20px) \/ 3) !important; max-width: 280px; }\n.topPicks__optionalLabel span.table-popover::before { margin: 0px 0px -2px 2px; }\n.topPicks__card .text-small.dsclmr { font-size: 16px; letter-spacing: -.28px; }\n@media only screen and (min-width: 960px) { .newpicks { -webkit-box-pack: center; -webkit-justify-content: center; -ms-flex-pack: center; justify-content: center; } }\n@media only screen and (max-width: 960px) { .newpicks .flex-item { min-width: 270px; } }\n.newpicks .pick { line-height: 1.4em; min-height: 3.3em; }\n.newpicks .flex-item article { border-radius: 0.7em; }\n.newpicks .topPicks__optionalLabel { font-weight: 600; padding: 0.5em 0.65em 0.6em; width: auto; font-size: 0.875rem; line-height: 17px; margin-top: 0px !important; }\n@media only screen and (max-width: 600px) { .newpicks.flex { flex-wrap: wrap; justify-content: center; } .newpicks .flex-item { width: 100% !important; max-width: 375px; margin-right: 0px !important; } .pickpros { text-align: center !important; } }\n<\/style>\n\n\n\n\n\n\n<div id=\"toppicks\" class=\"newpicks impression__toppicks-container u-grid u-grid--alignStretch u-grid--gutterCollapse flex has-padding-top-xsmall topPicksF1\" data-count-items=\"3\">\n\n\n\n\n\n\n\n\n\n<div class=\"u-grid__col flex-item has-margin-bottom-small\">\n<article class=\"luna-card luna-card--stretch luna-card--shadow topPicks__card\">\n<div class=\"pickfor text-center has-padding-xsmall u-font--bold u-italic\">\nBest for 0% commission stocks <\/div>\n<div class=\"luna-card__block luna-card__topPick text-center\">\n<figure class=\"luna-card__figure award\">\n<img decoding=\"async\" src=\"https:\/\/www.finder.com\/niche-builder\/66fa7d773a3be.png\" class=\"topPicks__image\" alt=\"eToro logo\" width=\"97\" height=\"60\" srcset=\"https:\/\/www.finder.com\/niche-builder\/66fa7d773a3be.png?fit=180 180w, https:\/\/www.finder.com\/niche-builder\/66fa7d773a3be.png?fit=291 291w\" sizes=\"(max-width: 291px) 100vw, 291px\" loading=\"lazy\">\n<\/figure>\n \n<span style=\"height: 0px; display: flex; justify-content: center; margin: -23px auto 23px;\"><span class=\"gx-badge__body awards-badge__body hasPopover no-margin-right\" style=\"min-height: 18px;\" rel=\"popover\" data-content='The Finder Awards recognise innovative products and services, as well as companies that provide outstanding service to their customers. &lt;a href=\"https:\/\/www.finder.com\/uk\/finderawards\"&gt;Find out more&lt;\/a&gt;.' data-html=\"true\" data-original-title=\"\" title=\"\">Finder Award<\/span><\/span>\n\n\n<div class=\"has-padding-top-small has-padding-bottom-xxsmall\"><a class=\" luna-button luna-button--success  luna-button--fluid  impression__toppicks-cta\" style=\"text-wrap: wrap;\" title=\"Go to eToro\" rel=\"sponsored nofollow\" target=\"_blank\" href=\"https:\/\/www.finder.com\/redirect\/uk\/share-trading\/etorofreestock-uk-secure.html?nb=1&amp;src_country=uk&amp;redirect_tracking_params=%7B%22placement_type%22%3A%22nb-product%22%2C%22product_id%22%3A%221080735a-7036-42d6-b09e-b8d8b6224438%22%2C%22product_name%22%3A%22eToro%22%2C%22offer_id%22%3A%225767%22%2C%22decorator%22%3A%22GLOBAL.PRODUCT.CTA_UKFIN_REDIRECT_BUTTON%22%2C%22niche_code%22%3A%22UKFST%22%2C%22position%22%3A%221%22%2C%22post_id%22%3A%22466177%22%2C%22post_path%22%3A%22share-trading%252Fshare-trading-guides%252Fanalysis%252Fundervalued-stocks%22%2C%22post_country%22%3A%22uk%22%2C%22partial%22%3A%7B%22id%22%3A486358%2C%22name%22%3A%22ukfin-masthead-top-picks%22%2C%22country%22%3A%22uk%22%7D%7D\"> \r\n\t\t\t\t\r\n\t\t\t\t\tGo to Site\r\n\t\t\t\t\r\n\t\t\t<\/a><\/div>\n\n\n<div class=\"has-padding-bottom-small text-small dsclmr\">Capital at risk. T&amp;Cs apply.<\/div>\n\n<div class=\"ukfin_offrpll\">\n<div class=\"topPicks__optionalLabel aligncenter box u-rounded--lg\" style=\"background: #e5ffed; border: 1px solid #1dd751;\"><svg class=\"luna-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 256 256\" role=\"img\" aria-label=\"Special offer\" style=\"width: 17px; height: 17px; margin-right: 3px;\"><path fill=\"#1dd751\" d=\"M208 128v72a8 8 0 0 1-8 8H56a8 8 0 0 1-8-8v-72Z\"><\/path><path fill=\"#232320\" d=\"M216 72h-35.08q.6-.49 1.17-1A29.5 29.5 0 0 0 192 49.57 32.6 32.6 0 0 0 158.44 16 29.5 29.5 0 0 0 137 25.91a55 55 0 0 0-9 14.48 55 55 0 0 0-9-14.48A29.5 29.5 0 0 0 97.56 16 32.6 32.6 0 0 0 64 49.57 29.5 29.5 0 0 0 73.91 71q.58.49 1.17 1H40a16 16 0 0 0-16 16v32a16 16 0 0 0 16 16v64a16 16 0 0 0 16 16h144a16 16 0 0 0 16-16v-64a16 16 0 0 0 16-16V88a16 16 0 0 0-16-16m-67-35.49a13.7 13.7 0 0 1 10-4.5h.49A16.6 16.6 0 0 1 176 49.08a13.7 13.7 0 0 1-4.5 10c-9.49 8.4-25.24 11.36-35 12.4 1.2-10.59 4.5-25.98 12.5-34.97m-64.09.36A16.6 16.6 0 0 1 96.59 32h.49a13.7 13.7 0 0 1 10 4.5c8.39 9.48 11.35 25.2 12.39 34.92-9.72-1-25.44-4-34.92-12.39a13.7 13.7 0 0 1-4.5-10 16.6 16.6 0 0 1 4.82-12.16ZM40 88h80v32H40Zm16 48h64v64H56Zm144 64h-64v-64h64Zm16-80h-80V88h80z\"><\/path><\/svg>Copy picks from top traders<\/div>\n<\/div>\n\n<div class=\"has-margin-bottom-xsmall text-left pickpros\">\n<svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Commission-free trades<br><svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Fractional shares<br><svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Free to open an account<\/div>\n<\/div>\n<\/article>\n<\/div>\n\n\n\n\n\n\n\n\n\n<div class=\"u-grid__col flex-item has-margin-bottom-small\">\n<article class=\"luna-card luna-card--stretch luna-card--shadow topPicks__card\">\n<div class=\"pickfor text-center has-padding-xsmall u-font--bold u-italic\">\nBest for overall trading platform <\/div>\n<div class=\"luna-card__block luna-card__topPick text-center\">\n<figure class=\"luna-card__figure noward\">\n<img decoding=\"async\" src=\"https:\/\/www.finder.com\/niche-builder\/673228119114f.png\" class=\"topPicks__image\" alt=\"XTB logo\" width=\"97\" height=\"60\" srcset=\"https:\/\/www.finder.com\/niche-builder\/673228119114f.png?fit=180 180w, https:\/\/www.finder.com\/niche-builder\/673228119114f.png?fit=291 291w\" sizes=\"(max-width: 291px) 100vw, 291px\" loading=\"lazy\">\n<\/figure>\n\n\n<div class=\"has-padding-top-small has-padding-bottom-xxsmall\"><a class=\" luna-button luna-button--success  luna-button--fluid  impression__toppicks-cta\" style=\"text-wrap: wrap;\" title=\"Go to XTB\" rel=\"sponsored nofollow\" target=\"_blank\" href=\"https:\/\/www.finder.com\/redirect\/uk\/share-trading\/xtb-uk-secure.html?nb=1&amp;src_country=uk&amp;redirect_tracking_params=%7B%22placement_type%22%3A%22nb-product%22%2C%22product_id%22%3A%220af9c8e6-66b4-4b08-b6f5-27a4c39e2764%22%2C%22product_name%22%3A%22XTB%22%2C%22offer_id%22%3A%2223483%22%2C%22decorator%22%3A%22GLOBAL.PRODUCT.CTA_UKFIN_REDIRECT_BUTTON%22%2C%22niche_code%22%3A%22UKFST%22%2C%22position%22%3A%222%22%2C%22post_id%22%3A%22466177%22%2C%22post_path%22%3A%22share-trading%252Fshare-trading-guides%252Fanalysis%252Fundervalued-stocks%22%2C%22post_country%22%3A%22uk%22%2C%22partial%22%3A%7B%22id%22%3A486358%2C%22name%22%3A%22ukfin-masthead-top-picks%22%2C%22country%22%3A%22uk%22%7D%7D\"> \r\n\t\t\t\t\r\n\t\t\t\t\tGo to Site\r\n\t\t\t\t\r\n\t\t\t<\/a><\/div>\n\n\n<div class=\"has-padding-bottom-small text-small dsclmr\">Capital at risk. T&amp;Cs apply.<\/div>\n\n<div class=\"ukfin_offrpll\">\n<div class=\"topPicks__optionalLabel aligncenter box u-rounded--lg\" style=\"background: #e5ffed; border: 1px solid #1dd751;\"><svg class=\"luna-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 256 256\" role=\"img\" aria-label=\"Special offer\" style=\"width: 17px; height: 17px; margin-right: 3px;\"><path fill=\"#1dd751\" d=\"M208 128v72a8 8 0 0 1-8 8H56a8 8 0 0 1-8-8v-72Z\"><\/path><path fill=\"#232320\" d=\"M216 72h-35.08q.6-.49 1.17-1A29.5 29.5 0 0 0 192 49.57 32.6 32.6 0 0 0 158.44 16 29.5 29.5 0 0 0 137 25.91a55 55 0 0 0-9 14.48 55 55 0 0 0-9-14.48A29.5 29.5 0 0 0 97.56 16 32.6 32.6 0 0 0 64 49.57 29.5 29.5 0 0 0 73.91 71q.58.49 1.17 1H40a16 16 0 0 0-16 16v32a16 16 0 0 0 16 16v64a16 16 0 0 0 16 16h144a16 16 0 0 0 16-16v-64a16 16 0 0 0 16-16V88a16 16 0 0 0-16-16m-67-35.49a13.7 13.7 0 0 1 10-4.5h.49A16.6 16.6 0 0 1 176 49.08a13.7 13.7 0 0 1-4.5 10c-9.49 8.4-25.24 11.36-35 12.4 1.2-10.59 4.5-25.98 12.5-34.97m-64.09.36A16.6 16.6 0 0 1 96.59 32h.49a13.7 13.7 0 0 1 10 4.5c8.39 9.48 11.35 25.2 12.39 34.92-9.72-1-25.44-4-34.92-12.39a13.7 13.7 0 0 1-4.5-10 16.6 16.6 0 0 1 4.82-12.16ZM40 88h80v32H40Zm16 48h64v64H56Zm144 64h-64v-64h64Zm16-80h-80V88h80z\"><\/path><\/svg>Earn up to 4% on uninvested cash<\/div>\n<\/div>\n\n<div class=\"has-margin-bottom-xsmall text-left pickpros\">\n<svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Commission-free trades<br><svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Fractional shares<br><svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> 8,400+ stocks\/ETFs<\/div>\n<\/div>\n<\/article>\n<\/div>\n\n\n\n\n\n\n\n\n\n<div class=\"u-grid__col flex-item has-margin-bottom-small\" style=\"margin-right: 0px !important;\">\n<article class=\"luna-card luna-card--stretch luna-card--shadow topPicks__card\">\n<div class=\"pickfor text-center has-padding-xsmall u-font--bold u-italic\">\nBest for stock trading app <\/div>\n<div class=\"luna-card__block luna-card__topPick text-center\">\n<figure class=\"luna-card__figure noward\">\n<img decoding=\"async\" src=\"https:\/\/www.finder.com\/niche-builder\/6842a1b09fcef.png\" class=\"topPicks__image\" alt=\"Freetrade logo\" width=\"97\" height=\"60\" srcset=\"https:\/\/www.finder.com\/niche-builder\/6842a1b09fcef.png?fit=180 180w, https:\/\/www.finder.com\/niche-builder\/6842a1b09fcef.png?fit=291 291w\" sizes=\"(max-width: 291px) 100vw, 291px\" loading=\"lazy\">\n<\/figure>\n\n\n<div class=\"has-padding-top-small has-padding-bottom-xxsmall\"><a class=\" luna-button luna-button--success  luna-button--fluid  impression__toppicks-cta\" style=\"text-wrap: wrap;\" title=\"Go to Freetrade\" rel=\"sponsored nofollow\" target=\"_blank\" href=\"https:\/\/www.finder.com\/redirect\/uk\/share-trading\/freetrade-uk-secure.html?nb=1&amp;src_country=uk&amp;redirect_tracking_params=%7B%22placement_type%22%3A%22nb-product%22%2C%22product_id%22%3A%22575e101b-8b10-40ed-a44f-ee437a7d3f75%22%2C%22product_name%22%3A%22Freetrade%22%2C%22offer_id%22%3A%2220099%22%2C%22decorator%22%3A%22GLOBAL.PRODUCT.CTA_UKFIN_REDIRECT_BUTTON%22%2C%22niche_code%22%3A%22UKFST%22%2C%22position%22%3A%223%22%2C%22post_id%22%3A%22466177%22%2C%22post_path%22%3A%22share-trading%252Fshare-trading-guides%252Fanalysis%252Fundervalued-stocks%22%2C%22post_country%22%3A%22uk%22%2C%22partial%22%3A%7B%22id%22%3A486358%2C%22name%22%3A%22ukfin-masthead-top-picks%22%2C%22country%22%3A%22uk%22%7D%7D\"> \r\n\t\t\t\t\r\n\t\t\t\t\tGo to Site\r\n\t\t\t\t\r\n\t\t\t<\/a><\/div>\n\n\n<div class=\"has-padding-bottom-small text-small dsclmr\">Capital at risk. T&amp;Cs apply.<\/div>\n\n<div class=\"ukfin_offrpll\">\n<div class=\"topPicks__optionalLabel aligncenter box u-rounded--lg\" style=\"background: #e5ffed; border: 1px solid #1dd751;\"><svg class=\"luna-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 256 256\" role=\"img\" aria-label=\"Special offer\" style=\"width: 17px; height: 17px; margin-right: 3px;\"><path fill=\"#1dd751\" d=\"M208 128v72a8 8 0 0 1-8 8H56a8 8 0 0 1-8-8v-72Z\"><\/path><path fill=\"#232320\" d=\"M216 72h-35.08q.6-.49 1.17-1A29.5 29.5 0 0 0 192 49.57 32.6 32.6 0 0 0 158.44 16 29.5 29.5 0 0 0 137 25.91a55 55 0 0 0-9 14.48 55 55 0 0 0-9-14.48A29.5 29.5 0 0 0 97.56 16 32.6 32.6 0 0 0 64 49.57 29.5 29.5 0 0 0 73.91 71q.58.49 1.17 1H40a16 16 0 0 0-16 16v32a16 16 0 0 0 16 16v64a16 16 0 0 0 16 16h144a16 16 0 0 0 16-16v-64a16 16 0 0 0 16-16V88a16 16 0 0 0-16-16m-67-35.49a13.7 13.7 0 0 1 10-4.5h.49A16.6 16.6 0 0 1 176 49.08a13.7 13.7 0 0 1-4.5 10c-9.49 8.4-25.24 11.36-35 12.4 1.2-10.59 4.5-25.98 12.5-34.97m-64.09.36A16.6 16.6 0 0 1 96.59 32h.49a13.7 13.7 0 0 1 10 4.5c8.39 9.48 11.35 25.2 12.39 34.92-9.72-1-25.44-4-34.92-12.39a13.7 13.7 0 0 1-4.5-10 16.6 16.6 0 0 1 4.82-12.16ZM40 88h80v32H40Zm16 48h64v64H56Zm144 64h-64v-64h64Zm16-80h-80V88h80z\"><\/path><\/svg>Free share up to \u00a3100<span class=\"table-popover\" data-placement=\"top\" rel=\"popover\" data-content=\"Receive a free share up to \u00a3100 when you fund your account with at least \u00a350. ISA &amp; SIPP rules apply. FX fees may apply. T&amp;Cs apply. Capital at risk.\" title=\"\" data-original-title=\"More info\" tabindex=\"0\"><\/span><\/div>\n<\/div>\n\n<div class=\"has-margin-bottom-xsmall text-left pickpros\">\n<svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Commission-free trades<br><svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Free ISA<br><svg class=\"luna-icon luna-icon--primary luna-icon--small\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"21\" viewbox=\"0 0 20 21\"><path d=\"M10.0007 1.23193C4.93804 1.23193 0.833984 5.33599 0.833984 10.3986C0.833984 15.4612 4.93804 19.5653 10.0007 19.5653C15.0633 19.5653 19.1673 15.4612 19.1673 10.3986C19.1673 5.33599 15.0633 1.23193 10.0007 1.23193Z\" fill=\"#1DD751\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M13.0886 8.14398C13.414 8.46942 13.414 8.99705 13.0886 9.32249L9.75527 12.6558C9.42983 12.9813 8.9022 12.9813 8.57676 12.6558L6.91009 10.9892C6.58466 10.6637 6.58466 10.1361 6.91009 9.81065C7.23553 9.48521 7.76317 9.48521 8.0886 9.81065L9.16602 10.8881L11.9101 8.14398C12.2355 7.81854 12.7632 7.81854 13.0886 8.14398Z\" fill=\"white\"><\/path><\/svg> Free SIPP<\/div>\n<\/div>\n<\/article>\n<\/div>\n\n\n<style>@media only screen and (min-width: 601px) { .ukfin_offrpll { min-height: 46px; } }<\/style><\/div>\n\n\n\n\n<div id=\"toppicks-methodology\" class=\"topPicksMethodology luna-accordionGroup accordionGroup no-margin-left no-margin-right\">\n<div class=\"luna-accordion\" data-accordion=\"accordion\">\n<div class=\"luna-accordion__summary\">\n<h4 class=\"luna-accordion__heading\">\n<button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"methodology-expander-0000000000\" data-toggle=\"collapse\" data-target=\"#methodology-expander-0000000000\">\n<span class=\"luna-accordion__title\">How we chose these trading apps<\/span>\n<svg class=\"luna-icon topPicksMethodology__toggleIcon\" aria-hidden=\"true\"><use xlink:href=\"#chevron-down\" data-toggle-icon=\"show\" class=\"topPicksMethodology__toggleIcon-down\"><\/use><use xlink:href=\"#chevron-up\" data-toggle-icon=\"hide\" class=\"topPicksMethodology__toggleIcon-up is-hidden\"><\/use><\/svg><\/button>\n<\/h4>\n<\/div>\n<div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"methodology-expander-0000000000\" data-accordion=\"details\" style=\"height: 0px;\">\n<div class=\"accordionContent\">\nWe analysed all popular share dealing platforms in the UK using 35 data points and combined this with our expert insight from using the apps. The platforms we've selected as best for each category offer stand-out features or a unique combination of elements for a specific aspect of investing. If we show a \"Promoted for\" pick, it's been chosen from among our partners and is based on factors that include special features or offers, and the commission we receive. Keep in mind that our picks may not always be the best for you \u2013 it's important to compare for yourself. More details in our <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/share-trading-reviews\/share-dealing-methodology\">full methodology<\/a>.\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<h3>Are undervalued stocks popular?<\/h3><p>Yes and no. There are two sides to this coin. Undervalued stocks are often unpopular for one reason or another, which is why they may be trading below their intrinsic value. Yet, undervalued stocks are popular among certain individuals like value investors who are specifically looking for these types of investments.<\/p><h3>Can I make money with undervalued shares?<\/h3><p>Yes, this is definitely possible but there are no guarantees. Just because a stock is considered undervalued doesn\u2019t necessarily mean that the share price will ever reach a fair value.<\/p><p>There may be other factors leading to its undervaluation. So, it\u2019s important to keep in mind that even if everyone believes a stock to be undervalued, you may not make money. Or, you may have to hold onto the stock for a long time before its market value adjusts to a fairer price.<\/p><h3>Who sells undervalued stocks?<\/h3><p>Undervalued stocks can be found in just about every stock market in the world. You should be able to access at least some undervalued assets through your <a href=\"https:\/\/www.finder.com\/uk\/share-trading\">share dealing platform<\/a>.<\/p><p>However, having access to a wider range of stocks and markets can open up more investing opportunities. This is why it\u2019s often useful to have access to a brokerage account with a large choice of shares to invest in.<\/p><h3>When does a stock stop becoming undervalued?<\/h3><p>This will depend on what metrics you\u2019re using to determine a stock\u2019s fair valuation. Also, your definition of undervalued may be different to that of other investors. Valuations of stocks can be quite specific to individual investors\u2019 goals and perceptions of a particular investment.<\/p><article class=\"luna-card luna-card--alt\"><div class=\"luna-card__block\"><div class=\"u-grid u-grid--alignMiddle\"><div class=\"u-grid__col u-5\/5@s u-grid__col--orderFirst@s\"><h3>Should every investor buy undervalued stocks?<\/h3><p><em>Finder\u2019s investment expert Zoe Stabler answers<\/em><\/p><\/div><div class=\"u-grid__col u-1\/5@s\"><img decoding=\"async\" class=\"luna-avatar luna-avatar--large\" src=\"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2021\/02\/zoe-stabler.jpg\" alt=\"Zoe Stabler\" srcset=\"https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2021\/02\/zoe-stabler.jpg?fit=180 180w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2021\/02\/zoe-stabler.jpg?fit=360 360w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2021\/02\/zoe-stabler.jpg?fit=600 600w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2021\/02\/zoe-stabler.jpg?fit=900 900w, https:\/\/www.finder.com\/finder-us\/wp-uploads\/sites\/3\/2021\/02\/zoe-stabler.jpg?fit=1200 1200w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" loading=\"lazy\"><\/div><div class=\"u-grid__col u-4\/5@s\"><p>Not necessarily. On the surface, it makes sense that we should all be paying a low price for shares. But the reality is slightly more nuanced.<\/p><p>Some investors may look at a stock and think it\u2019s undervalued. Yet, the share price could lag behind its fair or intrinsic value forever. Similarly, a stock may be thought of as overvalued by many, but the share price can continue to grow regardless.<\/p><p>Undervalued stocks can be useful in some portfolios. But, determining the value of some businesses can be tough. You could miss out on some excellent investments because you\u2019re too hung up on valuations. Ideally, you never want to overpay for stocks and shares. But sometimes it is unavoidable.<\/p><\/div><\/div><\/div><\/article><h3>Bottom line<\/h3><p>With some simple and straightforward research on your part, you may be able to find undervalued stocks and shares that provide some excellent investment opportunities.<\/p><p>But it\u2019s important to remember there are downsides too. It may take a long time for a share price to reach its fair value. Or it may never happen at all. Undervalued shares could be an investment opportunity to grab with both hands, but there may be valid reasons for the cheap prices. So always make sure you tread carefully before diving in.<\/p><h3>Frequently asked questions<\/h3><ul class=\"luna-accordionGroup accordionGroup\"><li class=\"luna-accordion\" data-accordion=\"accordion\">\n  <div class=\"luna-accordion__summary\">\n    <h4 class=\"luna-accordion__heading\">\n      <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"accordion0000000000\" data-toggle=\"collapse\" data-target=\"#accordion0000000000\">\n        <span class=\"luna-accordion__title\">Which stocks are currently undervalued?<\/span>\n        <svg class=\"luna-icon\" aria-hidden=\"true\">\n          <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n          <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n        <\/svg>\n      <\/button>\n    <\/h4>\n  <\/div>\n  <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"accordion0000000000\" data-accordion=\"details\">\n    <div class=\"accordionContent\"><p>This is something that will change on a regular basis. The best way to find currently undervalued stocks is to do some research based on the latest trading data available. There are plenty of free resources out there to help with your research. Or, you can sign up for a paid service. One that gives more detailed information on the stocks and shares you\u2019re looking to buy.<\/p><\/div>\n  <\/div>\n<\/li><li class=\"luna-accordion\" data-accordion=\"accordion\">\n  <div class=\"luna-accordion__summary\">\n    <h4 class=\"luna-accordion__heading\">\n      <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"accordion0000000001\" data-toggle=\"collapse\" data-target=\"#accordion0000000001\">\n        <span class=\"luna-accordion__title\">Is it good to buy undervalued stocks?<\/span>\n        <svg class=\"luna-icon\" aria-hidden=\"true\">\n          <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n          <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n        <\/svg>\n      <\/button>\n    <\/h4>\n  <\/div>\n  <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"accordion0000000001\" data-accordion=\"details\">\n    <div class=\"accordionContent\"><p>It can be a good investment because you\u2019ll make money if the share price rises to meet or beat its intrinsic value. However, there\u2019s no guarantee this will happen. And, judging if a stock is undervalued can sometimes be down to interpretation.<\/p><\/div>\n  <\/div>\n<\/li><li class=\"luna-accordion\" data-accordion=\"accordion\">\n  <div class=\"luna-accordion__summary\">\n    <h4 class=\"luna-accordion__heading\">\n      <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"accordion0000000002\" data-toggle=\"collapse\" data-target=\"#accordion0000000002\">\n        <span class=\"luna-accordion__title\">Is undervalued a buy or sell?<\/span>\n        <svg class=\"luna-icon\" aria-hidden=\"true\">\n          <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n          <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n        <\/svg>\n      <\/button>\n    <\/h4>\n  <\/div>\n  <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"accordion0000000002\" data-accordion=\"details\">\n    <div class=\"accordionContent\"><p>Typically, an undervalued stock is something you\u2019d want to hold until the share price increases to reach or pass its fair value. But this can take a long time to play out in the market. Also, the share price could remain flat or even fall. In which case you may want to consider selling your shares.<\/p><\/div>\n  <\/div>\n<\/li><li class=\"luna-accordion\" data-accordion=\"accordion\">\n  <div class=\"luna-accordion__summary\">\n    <h4 class=\"luna-accordion__heading\">\n      <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"accordion0000000003\" data-toggle=\"collapse\" data-target=\"#accordion0000000003\">\n        <span class=\"luna-accordion__title\">How do you know if a stock is undervalued?<\/span>\n        <svg class=\"luna-icon\" aria-hidden=\"true\">\n          <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n          <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n        <\/svg>\n      <\/button>\n    <\/h4>\n  <\/div>\n  <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"accordion0000000003\" data-accordion=\"details\">\n    <div class=\"accordionContent\"><p>This will depend on the type of business and sector you\u2019re looking at. Because, some valuation metrics will work better than others. It\u2019s also a good idea to compare a stock against competitors or companies that make money in a similar way. For example, tech stocks tend to be valued more highly than consumer staple stocks because of the growth potential. So, make sure you always think about the big picture and how a stock fits into the wider market.<\/p><\/div>\n  <\/div>\n<\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>Find out everything you need to know about undervalued stocks and whether it&#8217;s worth investing in shares that fall into this category.<\/p>\n","protected":false},"author":1273,"featured_media":466462,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[130091],"tags":[],"asset_tag":[],"class_list":["post-466177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysis"],"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v24.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Undervalued stocks: What they are and how to invest<\/title>\n<meta name=\"description\" content=\"Find out everything you need to know about undervalued stocks and whether it&#039;s worth investing in shares that fall into this category.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.finder.com\/uk\/share-trading\/share-trading-guides\/analysis\/undervalued-stocks\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Undervalued stocks\" \/>\n<meta property=\"og:description\" content=\"Find out everything you need to know about undervalued stocks and whether it&#039;s worth investing in shares that fall into this category.\" 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