{"id":428260,"date":"2022-04-21T14:03:52","date_gmt":"2022-04-21T13:03:52","guid":{"rendered":"https:\/\/www.finder.com\/uk\/?p=428260"},"modified":"2026-03-26T13:27:41","modified_gmt":"2026-03-26T13:27:41","slug":"dodl","status":"publish","type":"post","link":"https:\/\/www.finder.com\/uk\/share-trading\/share-trading-reviews\/dodl","title":{"rendered":"Dodl review"},"content":{"rendered":"<style>\n#user-review-promo { display: none; position: fixed; height: 100vh; width: 100vw; background: rgba(255, 255, 255, 1); top: 0; left: 0; z-index: 79; }\n#user-review-promo-content { position: absolute; top: 50%; transform: translate(-50%, -50%); padding: 10px; max-width: 40em; text-align: center; left: 50%; width: 100%; }\n#user-review-promo-element { font-size: 1.2em; }\n#user-review-promo-rating-stars { display: flex; flex-direction: row-reverse; justify-content: center; font-size: 2em; color: #9e9e9e; }\n#user-review-promo-rating-stars span { font-size: 2.3rem; }\n#user-review-promo-rating-stars span:hover { cursor: pointer; 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}\nwindow.ga('send', 'event', 'ukfin email signup floater', 'signed up', null, undefined, { nonInteraction: false });\n}\n\n\n<\/script><h2 id=\"section_heading_0b58b5ebbe\" class=\"section-heading\">\n            How we rated Dodl's investment features\n    <\/h2>\n<table id=\"best\" class=\"luna-table\"><thead class=\"luna-table__header\"><tr><th scope=\"col\">Feature<\/th><th scope=\"col\">Rating<\/th><th scope=\"col\">Details<\/th><\/tr><\/thead><tbody class=\"luna-table__body\"><tr><th scope=\"row\">Fees<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--excellent\">\n<span class=\"score__value\">9.2<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--excellent\">\nExcellent\n<\/span>\n<\/span>\n\n<\/td><td>Dodl offers excellent value and is cheap across the board.<\/td><\/tr><tr><th scope=\"row\">Investment choice<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--standard\">\n<span class=\"score__value\">6.3<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--standard\">\nStandard\n<\/span>\n<\/span>\n\n<\/td><td>It offers a limited range of investments.<\/td><\/tr><tr><th scope=\"row\">Safety and security<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--excellent\">\n<span class=\"score__value\">10<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--excellent\">\nExcellent\n<\/span>\n<\/span>\n\n<\/td><td>Dodl offers a secure and safe place for people to invest.<\/td><\/tr><tr><th scope=\"row\">Account types and products<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--excellent\">\n<span class=\"score__value\">9.2<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--excellent\">\nExcellent\n<\/span>\n<\/span>\n\n<\/td><td>The platform offers a range of account types, covering every option other than a JISA.<\/td><\/tr><tr><th scope=\"row\">Ease of use<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--great\">\n<span class=\"score__value\">8.9<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--great\">\nGreat\n<\/span>\n<\/span>\n\n<\/td><td>Dodl offers a solid investing experience that most customers seem happy with.<\/td><\/tr><tr><th scope=\"row\">Tools, resources and features<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--standard\">\n<span class=\"score__value\">5<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--standard\">\nStandard\n<\/span>\n<\/span>\n\n<\/td><td>Dodl keeps things simple but is lacking in investing tools.<\/td><\/tr><\/tbody><\/table><p>Dodl is a trading app from AJ Bell that launched in April 2022 with the aim to make investing a doddle. It offers commission-free investing, plenty of tax-efficient accounts, and a well-designed app. Find out what we thought after testing the app in our Dodl review.<\/p><h2 id=\"section_heading_d695a6f699\" class=\"section-heading\">\n            What is Dodl?\n    <\/h2>\n<p>Dodl is a trading platform aimed at beginner investors \u2013 those looking to get exposure to the stock market without the jargon or baffling charts.<\/p><p>It\u2019s a sister platform of AJ Bell, a successful online investing provider that was one of the first to launch in the UK. 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transform=\"translate(3 6.3158)\"><\/rect>\n        <\/clippath>\n      <\/defs>\n    <\/svg>\n  <\/div>\n<\/div>\n                                    <\/div>\n\n        <div class=\"eeQuote__contentContainer \">\n            <div class=\"eeQuote__content\">\n                                    <div class=\"eeQuote__heading\">Hands-on test: I tried out Dodl's investing app<\/div>\n                                <div class=\"eeQuote__quote\">\n                    <p>\"Dodl really is quite basic, but that\u2019s the point. I really like that it offers a range of accounts for a flat percentage fee, which helps remove any barriers around opening something like a stocks and shares ISA (in my opinion, an essential move for most beginner investors). The app itself is nice and bold, and easy to navigate. <\/p><p>You can invest with just a few clicks into a AJ Bell blended fund (organised by risk level), a themed investment (covering major sectors and regions), or pick from a relatively small selection of individual shares. Investing as a beginner doesn\u2019t need to be overcomplex and Dodl helps accommodate those first few steps excellently. My only gripe is that the process of selling investments didn\u2019t feel completely intuitive, and was a little harder to figure out than it should be for an investing app built on an ethos of simplicity.\"<\/p>\n\n                <\/div>\n            <\/div>\n\n                                                <a class=\"eeQuote__authorName\" href=\"https:\/\/www.finder.com\/uk\/author\/georgesweeney\" itemprop=\"url\" target=\"_blank\">\n                        George Sweeney, DipFA\n                                            <\/a>\n                                                    <div class=\"eeQuote__authorTitle\">Deputy editor<\/div>\n                                    <\/div>\n    <\/div>\n<\/div>\n<div class=\"fin-video fin-video--horizontal\" data-player-type=\"youtube\" data-video-id=\"daFoP7ob0NI\" style=\"\">\n    <div class=\"fin-video__container\">\n                    <img decoding=\"async\" class=\"fin-video__thumbnail\" src=\"https:\/\/img.youtube.com\/vi\/daFoP7ob0NI\/maxresdefault.jpg\" data-fallback-sd=\"https:\/\/img.youtube.com\/vi\/daFoP7ob0NI\/sddefault.jpg\" data-fallback-hq=\"https:\/\/img.youtube.com\/vi\/daFoP7ob0NI\/hqdefault.jpg\" alt=\"\" loading=\"lazy\">\n                            <div class=\"fin-video__duration\">7:50<\/div>\n                        <div class=\"fin-video__play-btn\" role=\"button\" aria-label=\"Play video\"><\/div>\n                <iframe allow=\"autoplay\" class=\"fin-video__player\" id=\"ytPlayer-daFoP7ob0NI\" title=\"Video player\"><\/iframe>\n    <\/div>\n        <\/div>\n<h2 id=\"section_heading_e6a7b91f37\" class=\"section-heading\">\n            Dodl fees\n    <\/h2>\n<table class=\"luna-table luna-table--fixedColumns\"><tbody class=\"luna-table__body\"><tr><th scope=\"row\">Fees score<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--excellent\">\n<span class=\"score__value\">9.2<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--excellent\">\nExcellent\n<\/span>\n<\/span>\n\n<\/td><\/tr><tr><th scope=\"row\">Platform fee<\/th><td>0.15% (\u00a31\/month minimum)<\/td><\/tr><tr><th scope=\"row\">UK shares<\/th><td>\u00a30<\/td><\/tr><tr><th scope=\"row\">US stocks<\/th><td>\u00a30<\/td><\/tr><tr><th scope=\"row\">International shares<\/th><td>N\/A<\/td><\/tr><tr><th scope=\"row\">Funds\/ETFs<\/th><td>\u00a30<\/td><\/tr><tr><th scope=\"row\">Foreign exchange (FX) fee<\/th><td>0.75% \u2013 up to \u00a310,000<br>0.5% \u2013 \u00a310,000 to \u00a320,000<br>0.25% \u2013 over \u00a320,0000<\/td><\/tr><tr><th scope=\"row\">Regular investing<\/th><td>Yes (from \u00a325\/month)<\/td><\/tr><tr><th scope=\"row\">Withdrawal\/deposit fee<\/th><td>\u00a30<\/td><\/tr><tr><th scope=\"row\">Inactivity fee<\/th><td>\u00a30<\/td><\/tr><\/tbody><\/table><p>Overall, Dodl provides excellent value (even though there are limitations around investment choice). There\u2019s no commission when buying or selling investments and you don\u2019t have to pay a premium to access all the account types and tax wrappers on offer.<\/p><p>Dodl has an annual charge of 0.15% of your portfolio value for each type of account that you have. There\u2019s a minimum charge of \u00a31 per month. This means that if your portfolio is under \u00a36,600, you\u2019d technically pay more than the advertised 0.15%.<\/p><p>So, \u00a310,000 invested in a <a href=\"https:\/\/www.finder.com\/uk\/stocks-and-shares-isas\">stocks and shares ISA<\/a> (or any other account on Dodl would cost you just \u00a315 each year. Whereas, \u00a31,000 invested in an ISA would cost you \u00a312 a year.<\/p><p>If you invest in funds then you\u2019ll have to pay the annual charge of the underlying fund as normal on top of the platform fee. With all investments, there may also be taxes to pay like Stamp Duty (but that\u2019s the same everywhere).<\/p><h2 id=\"section_heading_d38ee5a6c5\" class=\"section-heading\">\n            Dodl investment choice and stocks\n    <\/h2>\n<table class=\"luna-table luna-table--fixedColumns\"><tbody class=\"luna-table__body\"><tr><th scope=\"row\">Investment choice score<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--standard\">\n<span class=\"score__value\">6.3<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--standard\">\nStandard\n<\/span>\n<\/span>\n\n<\/td><\/tr><tr><th scope=\"row\">Asset options<\/th><td>3+<\/td><\/tr><tr><th scope=\"row\">Markets<\/th><td>3+<\/td><\/tr><tr><th scope=\"row\">Number of investments<\/th><td>110+<\/td><\/tr><tr><th scope=\"row\">Number of ETFs\/funds<\/th><td>15+<\/td><\/tr><tr><th scope=\"row\">Fractional shares<\/th><td><svg class=\"luna-icon luna-icon--error\"><use xlink:href=\"#close\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Minimum deposit<\/th><td>\u00a3100 (or \u00a325\/month)<\/td><\/tr><tr><th scope=\"row\">Minimum investment<\/th><td>\u00a30 (must be one full share)<\/td><\/tr><\/tbody><\/table><p>Dodl has limitations when it comes to investment choice, but that\u2019s by design. If you want to access thousands of investment options, you should check out the full AJ Bell platform. If you wanted a limited choice that\u2019s not overwhelming, Dodl might be the platform for you.<\/p><p>There are still a few different types of investment that you can choose with Dodl to give you some flexibility around assets.<\/p><h4>Stock and shares<\/h4><p>At the moment, you can only invest in companies from the UK and the US.<\/p><p>Dodl offers a small selection of around 80 companies to invest in from the <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/invest-in-london-stock-exchange\">London Stock Exchange (LSE)<\/a>, the <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/invest-in-nyse\">New York Stock Exchange (NYSE)<\/a>, and the <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/how-to-invest-in-nasdaq\">Nasdaq<\/a>.<\/p><p>You don\u2019t get full access to each exchange, just a selection of stocks and shares. This keeps things simple, but it\u2019s definitely a drawback if you\u2019re looking for a wide range of investments.<\/p><h4>Themed investments<\/h4><p>Dodl\u2019s \u201cthemed investments\u201d include funds that focus on specific areas, such as technology, robotics, healthcare, responsible investing, and popular indices like the <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/how-to-invest-in-the-ftse-100\">FTSE 100<\/a> index.<\/p><p>Some of the themes available include:<\/p><ul><li><b>UK top 100<\/b>. Lets you invest in the FTSE 100 using the Vanguard FTSE 100 index unit trust.<\/li><li><b>The home team<\/b>. Allows you to invest in the HSBC FTSE 250 index fund.<\/li><li><b>Across the pond<\/b>. Uses the iShares US Equity index fund, which gets you access to the biggest US companies.<\/li><li><b>On the continent<\/b>. Invests in some of the biggest European companies with the Vanguard FTSE Europe index fund.<\/li><li><b>Going east<\/b>. This invests in the biggest Japanese companies with the Fidelity index Japan fund.<\/li><li><b>Be more pacific<\/b>. Invests in some of the biggest companies in the Asia-Pacific region with the Vanguard Pacific ex-Japan index fund.<\/li><li><b>The global climbers<\/b>. Concentrates on developing economies with the iShares Emerging Markets index fund.<\/li><li><b>On top of the world<\/b>. Gives you access to some of the largest companies from all over the world with the HSBC FTSE All-World index fund.<\/li><\/ul><p>Dodl doesn\u2019t charge you anything to buy or sell these funds, but each of the themed investment choices will have an ongoing fee percentage that\u2019s charged on top of your 0.15% platform fee.<\/p><h4>Ready-made portfolios<\/h4><p>If you\u2019d prefer an investment that\u2019s less hands-on, you might prefer a pre-built portfolio. With Dodl, you can invest in AJ Bell\u2019s <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/ready-made-investment-portfolios\">ready-made portfolios<\/a>. There are 6 different risk levels to choose from along with AJ Bell\u2019s \u201cResponsible Growth\u201d fund.<\/p><p>The ongoing charge for these funds is 0.31%, apart from the responsible growth fund, which has an ongoing charge of 0.45%.<\/p><h2 id=\"section_heading_c12001a4b1\" class=\"section-heading\">\n            Is Dodl safe?\n    <\/h2>\n<table class=\"luna-table luna-table--fixedColumns\"><tbody class=\"luna-table__body\"><tr><th scope=\"row\">Safety and security score<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--excellent\">\n<span class=\"score__value\">10<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--excellent\">\nExcellent\n<\/span>\n<\/span>\n\n<\/td><\/tr><tr><th scope=\"row\">Biometric login\/2FA<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">FCA regulated<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">FSCS protection<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">SSL certificate<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Public company<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><\/tbody><\/table><p>Dodl is part of the AJ Bell Group, which is a company regulated by the Financial Conduct Authority (FCA). Your money is held in FCA-approved banks and is protected under the FCA rules. <\/p><p>You\u2019ll also be covered by the <a href=\"https:\/\/www.finder.com\/uk\/banking\/what-is-the-fscs\">Financial Services Compensation Scheme (FSCS)<\/a>, which means up to \u00a3120,000 of your deposits are covered if AJ Bell ever goes bust.<\/p><p>For further peace of mind, AJ Bell (AJB) is a public company listed on the London Stock Exchange, adding an extra layer of transparency around the financial health of the company.<\/p><h2 id=\"section_heading_6e134e2b6d\" class=\"section-heading\">\n            Dodl account types and products\n    <\/h2>\n<table class=\"luna-table luna-table--fixedColumns\"><tbody class=\"luna-table__body\"><tr><th scope=\"row\">Account types and products score<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--excellent\">\n<span class=\"score__value\">9.2<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--excellent\">\nExcellent\n<\/span>\n<\/span>\n\n<\/td><\/tr><tr><th scope=\"row\">General investment account (GIA)<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Stock and shares ISA<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Self-invested personal pension (SIPP)<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Lifetime ISA (LISA)<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Junior ISA (JISA)\/Junior SIPP (JSIPP)<\/th><td><svg class=\"luna-icon luna-icon--error\"><use xlink:href=\"#close\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Business Account<\/th><td><svg class=\"luna-icon luna-icon--error\"><use xlink:href=\"#close\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Interest on cash balances<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><\/tbody><\/table><p>The range of accounts Dodl offers means it can compete with all of the big players in the investing space. It allows user to invest using a variety of accounts and tax wrappers, including:<\/p><ul><li>General investment account (GIA)<\/li><li><a href=\"https:\/\/www.finder.com\/uk\/stocks-and-shares-isas\">Stocks and shares ISA<\/a><\/li><li><a href=\"https:\/\/www.finder.com\/uk\/savings-accounts\/best-lifetime-isa\">Lifetime ISA (LISA)<\/a><\/li><li><a href=\"https:\/\/www.finder.com\/uk\/pensions\/self-invested-personal-pensions\">Self-invested personal pension (SIPP)<\/a><\/li><\/ul><p>So you can invest for yourself with the GIA or investment ISA, for your first home or retirement with the LISA and also max out your pension contributions by using a SIPP.<\/p><p>What\u2019s great about Dodl\u2019s accounts is that all of them come with the same investment choice and 0.15% annual fee structure, which really keeps things simple and manageable.<\/p><p>You\u2019re also able to combine and transfer your existing ISAs or pensions over to your new Dodl account.<\/p><p>With the Dodl ISA, you\u2019ll be able to save up to \u00a320,000 in each tax year without having to pay any tax on your profits.<\/p><p>With the Dodl pension, you\u2019ll be able to save up to \u00a360,000 in each tax year to receive an additional 25% from the government. You won\u2019t be able to cash out the money until you turn 55 (rising to 57 in 2028).<\/p><p>With the LISA, you can save up to \u00a34,000 each tax year (which counts towards your yearly \u00a320,000 allowance) and you\u2019ll get a 25% top up from the government. So if you do save the full \u00a34,000, you can get an automatic boost of \u00a31,000. But there is a penalty if you withdraw for anything other than your first home or retirement.<\/p><p>A GIA will be suitable for those that have made use of their annual ISA allowances already. You might be subject to capital gains tax on any profits over \u00a36,000 in each tax year. Or for any dividends over \u00a31,000.<\/p><p>Recently, Dodl also added the ability to earn a high rate of interest on any cash held in your stocks and shares ISA or LISA accounts. The current figure is 5% (5.09% AER variable), which makes it one of the highest-paying providers across investment platforms and traditional savings accounts. <\/p><h2 id=\"section_heading_3db5081ea7\" class=\"section-heading\">\n            Dodl ease of use\n    <\/h2>\n<table class=\"luna-table luna-table--fixedColumns\"><tbody class=\"luna-table__body\"><tr><th scope=\"row\">Ease of use score<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--great\">\n<span class=\"score__value\">8.9<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--great\">\nGreat\n<\/span>\n<\/span>\n\n<\/td><\/tr><tr><th scope=\"row\">Apple iOS rating<\/th><td>4.6\/5<\/td><\/tr><tr><th scope=\"row\">Google Play rating<\/th><td>4.6\/5<\/td><\/tr><tr><th scope=\"row\">Ways to contact customer service<\/th><td>Email and in-app chat<\/td><\/tr><tr><th scope=\"row\">UI\/UX<\/th><td>Good<\/td><\/tr><tr><th scope=\"row\">Desktop or mobile app<\/th><td>Mobile app<\/td><\/tr><\/tbody><\/table><p>Dodl scored well in our ease of use assessment. However, there are limited ways to contact the support team, but this is probably part of the reason why the fees are so low. Sometimes, you get what you pay for and the providers offering top-notch customer service usually cost a bit more. <\/p><p>One downside is that there\u2019s only a mobile app available, you can\u2019t invest on the desktop. But again, this helps keep things simple.<\/p><p>On the App Store, Dodl scores 4.6 out of 5, and on Google Play it has a matching 4.6 out of 5 (as of November 2023). Keep in mind that there\u2019s not many reviews compared to some other platforms.<\/p><h2 id=\"section_heading_72e8f08bdf\" class=\"section-heading\">\n            Dodl tools, resources and features\n    <\/h2>\n<table class=\"luna-table luna-table--fixedColumns\"><tbody class=\"luna-table__body\"><tr><th scope=\"row\">Tools, resources and features<\/th><td>\n\n\n\n<span class=\"scoreCombined score__container finder-score\" style=\"justify-content: flex-start;\">\n<span class=\"score__badge score__badge--standard\">\n<span class=\"score__value\">5<\/span>\n<\/span>\n<span class=\"score__text-wrapper score__text score__text--standard\">\nStandard\n<\/span>\n<\/span>\n\n<\/td><\/tr><tr><th scope=\"row\">Analysis features<\/th><td><svg class=\"luna-icon luna-icon--error\"><use xlink:href=\"#close\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Tools for investing\/trading<\/th><td><svg class=\"luna-icon luna-icon--error\"><use xlink:href=\"#close\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Social features<\/th><td><svg class=\"luna-icon luna-icon--error\"><use xlink:href=\"#close\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Learning resources<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><tr><th scope=\"row\">Additional Features<\/th><td><svg class=\"luna-icon luna-icon--success\"><use xlink:href=\"#check\"><\/use><\/svg><\/td><\/tr><\/tbody><\/table><p>With the goal of keeping things simple, Dodl has a limited range of tools and resources apart from its learning materials.  <\/p><p>More may be added in future but probably not. The whole point of Dodl is to keep things straightforward, but if you want an investment account with plenty of bells and whistles, you may want to avoid the Dodl monsters and look elsewhere. <\/p><h4>Dodl referral offer<\/h4><p>Dodl has a referral promotion that lets you claim a free \u00a330 voucher for Blackhawk if you refer a friend or are referred by a friend.<\/p><p>The referred friend has to open a general investment account, ISA, LISA or pension and add at least \u00a3500 to the account within 120 days \u2013 this can either be with an account top-up or by transferring an account, but it can\u2019t be transferred from AJ Bell.<\/p><p>How to get your gift voucher:<\/p><ol><li><b>Open an account with Dodl<\/b>. You can choose any of the accounts that Dodl has on offer.<\/li><li><b>Fill out the referral form on Dodl\u2019s website<\/b>. It asks for the details of the person who referred you and the details you signed up with.<\/li><li><b>Deposit at least \u00a3500<\/b>. This can be either with a brand transfer or by transferring your account from another provider.<\/li><li><b>Get your voucher<\/b>. You and your friend will receive an email with a voucher code in the calendar month after your deposit.<\/li><\/ol><p>You\u2019ll need to be a Dodl customer with at least \u00a3500 in your account when the voucher arrives and your voucher may be reclaimed if you close your account or transfer out within 12 months.<\/p>\n        \n            <h3>What do customers say about Dodl?<\/h3>\n        <p>80% of customers we <a href=\"https:\/\/www.finder.com\/uk\/share-trading\/best-trading-apps#customer-satisfaction\">surveyed<\/a> in 2026 would recommend Dodl to a friend.<\/p>\n        <p>It's celebrated for its low costs, simplified investment options, and an app that successfully demystifies investing for beginners. Users appreciate the straightforward approach and the money management tools provided.<\/p>\n<p>However, some users have migrated to the main AJ Bell platform seeking a wider array of services under one roof. Additionally, while customer service is generally helpful, a few users reported experiencing poor communication and less-than-ideal customer treatment.<\/p>\n        <p><svg width=\"18\" height=\"18\" viewbox=\"0 0 14 14\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"fill-rule:evenodd;clip-rule:evenodd;stroke-linejoin:round;stroke-miterlimit:2;\">\n<path d=\"M1.635,4.234L3.868,3.151C3.955,3.109 4.025,3.037 4.065,2.948L5.203,0.444C5.35,0.121 5.807,0.117 5.96,0.437L7.119,2.86C7.159,2.946 7.229,3.015 7.314,3.056L9.743,4.224C10.065,4.379 10.056,4.84 9.729,4.983L7.399,5.998C7.307,6.038 7.232,6.111 7.189,6.202L6.066,8.582C5.918,8.895 5.474,8.903 5.317,8.594L4.106,6.226C4.063,6.142 3.994,6.076 3.909,6.037L1.642,4.988C1.323,4.841 1.318,4.388 1.635,4.234Z\" style=\"fill:rgb(29,83,255);fill-rule:nonzero;\"><\/path><path d=\"M8.386,11.548L9.502,11.006C9.546,10.984 9.581,10.949 9.601,10.904L10.17,9.652C10.243,9.491 10.472,9.489 10.548,9.649L11.128,10.86C11.148,10.903 11.183,10.938 11.225,10.959L12.44,11.543C12.601,11.62 12.597,11.851 12.433,11.922L11.268,12.43C11.222,12.45 11.185,12.486 11.163,12.532L10.601,13.722C10.527,13.879 10.306,13.882 10.227,13.728L9.622,12.544C9.6,12.502 9.566,12.469 9.523,12.449L8.39,11.925C8.23,11.851 8.228,11.625 8.386,11.548Z\" style=\"fill:rgb(29,83,255);fill-rule:nonzero;\"><\/path>\n<\/svg><small><em> AI-generated summary from the text of customer reviews on Finder.<\/em><\/small><\/p>\n                                        \n<style>\n.tablefade { height: 850px; width: 100%; overflow-x: auto; overflow-y: scroll; }\n.tablefade .luna-table { position: relative; border-left: none !important; }\n.tablefade th:first-child, .tablefade td:first-child { position: sticky; left: 0; background: #ffffff; border-left: 1px solid #d4d3ce; z-index: 2; }\n.tablefade .luna-table td { vertical-align: middle; }\n.tablefade tbody tr:hover td { background-color: #f5f4ef !important; }\n.tablefadeafter { background: linear-gradient(to bottom, rgba(255, 255, 255, 0) 0%, rgba(255, 255, 255, 1) 100%); width: 100%; height: 10rem; margin-top: -10rem; margin-bottom: 4rem; position: relative; pointer-events: none; }\n.tablefade img { min-width: 96px; min-height: 53px; }\n\n.tablefade-filtered { max-height: 500px; width: 100%; overflow-x: auto; overflow-y: auto; }\n.tablefade-filtered .luna-table { position: relative; border-left: none !important; }\n.tablefade-filtered th:first-child, .tablefade-filtered td:first-child { position: sticky; left: 0; background: #ffffff; border-left: 1px solid #d4d3ce; z-index: 2; }\n.tablefade-filtered .luna-table td { vertical-align: middle; }\n.tablefade-filtered tbody tr:hover td { background-color: #f5f4ef !important; }\n.tablefadeafter-filtered { background: linear-gradient(to bottom, rgba(255, 255, 255, 0) 0%, rgba(255, 255, 255, 1) 100%); width: 100%; height: 3rem; margin-top: -3rem; margin-bottom: 4rem; position: relative; pointer-events: none; z-index: 5; }\n\n.lightbox { display: none; position: fixed; z-index: 9999; left: 0; top: 0; width: 100%; height: 100%; background-color: rgba(0, 0, 0, 0.8); }\n.lightbox img { display: block; max-width: 90%; max-height: 90%; margin: auto; position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); }\n<\/style>\n\n                    \n    \n\n<div id=\"lightbox\" class=\"lightbox\" onclick=\"closeLightbox()\">\n  <img decoding=\"async\" id=\"lightbox-img\" src=\"\" alt=\"Expanded Finder Badge\" loading=\"lazy\">\n<\/div>\n\n<script>\n  function openLightbox(event, imageUrl) {\n    event.preventDefault();\n    const lb = document.getElementById('lightbox');\n    const lbImg = document.getElementById('lightbox-img');\n    if(lb && lbImg) {\n        lbImg.src = imageUrl;\n        lb.style.display = \"block\";\n    }\n  }\n  function closeLightbox() {\n    const lb = document.getElementById('lightbox');\n    if(lb) lb.style.display = \"none\";\n  }\n<\/script><h3>Who might Dodl suit?<\/h3><p>This platform is going to be best-suited for those who are complete beginners or near the start of their investing journey. <\/p><p>Dodl has some excellent account types to choose from, the fees are low and easy to understand, and it has a few investment types to choose from to give you some flexibility with its limited options. <\/p><p>If that\u2019s not something that sounds like it would suit you, why not <a href=\"https:\/\/www.finder.com\/uk\/share-trading\">compare share trading platforms<\/a> to find the right fit to match your style.<\/p><h3>Frequently asked questions<\/h3><ul class=\"luna-accordionGroup accordionGroup\">\n\t<li class=\"luna-accordion\" data-accordion=\"accordion\">\n    <div class=\"luna-accordion__summary\">\n        <h4 class=\"luna-accordion__heading\">\n            <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"faq-builder-0000000000\" data-toggle=\"collapse\" data-target=\"#faq-builder-0000000000\">\n                <span class=\"luna-accordion__title\">How is Dodl different from AJ Bell?<\/span>\n                <svg class=\"luna-icon\" aria-hidden=\"true\">\n                    <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n                    <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n                <\/svg>\n            <\/button>\n        <\/h4>\n    <\/div>\n    <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"faq-builder-0000000000\" data-accordion=\"details\">\n        <div class=\"accordionContent\">\n            <div>\n                <p>It may seem like AJ Bell is throwing the baby out with the bathwater by launching a new mobile app, but it won't be losing AJ Bell in the process. The main difference will be that this new app will be easier for beginners to use and understand.<\/p><p>AJ Bell has seen the success of other mobile trading apps and decided to compete with something new and exciting. Creating a platform that better suits the modern retail investor. This ensures that existing AJ Bell customers aren't put off with a sudden onset of monsters in their trading app, and gives AJ Bell the freedom to make this app completely different.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/li>\n<li class=\"luna-accordion\" data-accordion=\"accordion\">\n    <div class=\"luna-accordion__summary\">\n        <h4 class=\"luna-accordion__heading\">\n            <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"faq-builder-0000000001\" data-toggle=\"collapse\" data-target=\"#faq-builder-0000000001\">\n                <span class=\"luna-accordion__title\">What other features does Dodl have?<\/span>\n                <svg class=\"luna-icon\" aria-hidden=\"true\">\n                    <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n                    <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n                <\/svg>\n            <\/button>\n        <\/h4>\n    <\/div>\n    <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"faq-builder-0000000001\" data-accordion=\"details\">\n        <div class=\"accordionContent\">\n            <div>\n                <p>You can use Apple and Google Pay to add money to your account, as well as debit card payments and direct debits.<\/p><p>Dodl has individual monster characters to help you through the application process and to guide you through the process of changing investments.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/li>\n<li class=\"luna-accordion\" data-accordion=\"accordion\">\n    <div class=\"luna-accordion__summary\">\n        <h4 class=\"luna-accordion__heading\">\n            <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"faq-builder-0000000002\" data-toggle=\"collapse\" data-target=\"#faq-builder-0000000002\">\n                <span class=\"luna-accordion__title\">Does Dodl offer investment advice?<\/span>\n                <svg class=\"luna-icon\" aria-hidden=\"true\">\n                    <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n                    <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n                <\/svg>\n            <\/button>\n        <\/h4>\n    <\/div>\n    <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"faq-builder-0000000002\" data-accordion=\"details\">\n        <div class=\"accordionContent\">\n            <div>\n                <p>No, Dodl doesn't offer a financial advice service. Investors are responsible for their own purchasing and trading decisions.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/li>\n<li class=\"luna-accordion\" data-accordion=\"accordion\">\n    <div class=\"luna-accordion__summary\">\n        <h4 class=\"luna-accordion__heading\">\n            <button class=\"luna-accordion__action collapsed\" aria-expanded=\"false\" aria-controls=\"faq-builder-0000000003\" data-toggle=\"collapse\" data-target=\"#faq-builder-0000000003\">\n                <span class=\"luna-accordion__title\">Can you invest ethically with Dodl?<\/span>\n                <svg class=\"luna-icon\" aria-hidden=\"true\">\n                    <use xlink:href=\"#chevron-down\" data-accordion-icon=\"show\"><\/use>\n                    <use xlink:href=\"#chevron-up\" data-accordion-icon=\"hide\" class=\"is-hidden\"><\/use>\n                <\/svg>\n            <\/button>\n        <\/h4>\n    <\/div>\n    <div class=\"luna-accordion__details collapse\" aria-hidden=\"true\" id=\"faq-builder-0000000003\" data-accordion=\"details\">\n        <div class=\"accordionContent\">\n            <div>\n                <p>Yes, there are socially responsible options along with tools like ESG screeners.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/li>\n\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>We&#8217;ve reviewed AJ Bell&#8217;s new trading platform, Dodl to take a look at the fees, features and what you can trade with this upcoming app.<\/p>\n","protected":false},"author":1273,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[130087],"tags":[2565],"asset_tag":[],"class_list":["post-428260","post","type-post","status-publish","format-standard","hentry","category-share-trading-reviews","tag-latest-3"],"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v24.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dodl review | What does AJ Bell&#039;s new trading platform offer? 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