{"id":205885,"date":"2019-06-13T14:18:05","date_gmt":"2019-06-13T13:18:05","guid":{"rendered":"https:\/\/www.finder.com\/uk\/?p=205885"},"modified":"2026-10-23T09:29:39","modified_gmt":"2026-10-23T08:29:39","slug":"how-we-fund-this-site","status":"publish","type":"page","link":"https:\/\/www.finder.com\/uk\/how-we-fund-this-site","title":{"rendered":"How we fund this site"},"content":{"rendered":"<style>\n\n.luna-sectionTitle {\n    display: none;\n}\n.previous-next-post{\n     display:none;\n}\n\n.readMoreOnTopic{\n     display:none;\n}\n\n.cleanMasthead__disclaimer {\n    display: none;\n}\n\n<\/style>\n<p>We provide our comparison tools and information services for free. To cover the costs of running our site and delivering our services, we enter into commercial arrangements with providers. Importantly, while commercial relationships can affect where a product appears on the page, they never influence our objective analysis, the Finder Score itself, or our editorial views.<\/p><ul><li><strong>Commissions from partners:<\/strong> We may receive a payment if you click a link to a third-party product or service on our site and successfully complete a transaction (such as taking out an insurance policy or opening a trading account). We may be paid for clicks, registrations or new accounts depending on the commercial relationship with the provider.<\/li><li><strong>Table rankings and promoted listings:<\/strong> Our partners may feature more prominently in our comparison tables. When a specific position is specifically paid for, it is clearly labeled as &#8220;Promoted&#8221;. Additionally, the default order in which products appear in our wider comparison tables may in some cases be determined by a combination of our independent Finder Score, the product popularity and our commercial arrangements. We always provide a clear disclosure above these tables explaining how the results are sorted by default, visitors can resort and filter tables to meet their own needs.<\/li><li><strong>Best for lists:<\/strong> These are providers and products we&#8217;ve editorially evaluated to be best for a feature or category using our published methodologies. The ones we feature on the site are primarily chosen from among the brands we work with commercially, although we may also pick providers and products where we don\u2019t receive payment. The order of categories is based on a combination of popularity and commercial agreements. If we include a &#8220;Promoted for&#8221; in the list, this means it&#8217;s been chosen based on the fees we receive from the provider and is not our best pick for that category. Keep in mind that our picks may not always be the best fit for you, and it&#8217;s important to compare for yourself to find a product that works for you.<\/li><li><strong>Branded content:<\/strong> Partners sometimes commission and pay for specific articles or videos to be produced to promote their brand alongside a particular topic. We always clearly disclose this with a &#8220;Sponsored by&#8221; or \u201cPaid by\u201d label. We do not allow companies to influence our editorial views or our reviews of their products.<\/li><li><strong>Site inclusion:<\/strong> Our partners may feature more prominently across our content based on the commercial agreements we have with them. These arrangements can be commission based or fixed fee based. Although these providers will feature more often across our content and in prominent positions, we do not allow companies to influence our editorial views or our reviews of their products.<\/li><\/ul><h3>Our editorial pledge<\/h3><p>Our comparison results, Finder Awards, Finder Scores, best for, <a href=\"https:\/\/www.finder.com\/uk\/editorial-guidelines\">editorial views<\/a>, and product reviews are driven by independent research, objective analysis and published methodologies. We stand by strict editorial principles to ensure the information you receive is fair, accurate, and trustworthy, regardless of our commercial relationships.<\/p>","protected":false},"excerpt":{"rendered":"<p>This is how we fund our site, so that our information is free for all consumers to access.<\/p>\n","protected":false},"author":385,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"page-masthead-one-column.php","meta":{"_yoast_wpseo_focuskw":"How we fund this site","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"How we fund this site.","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","_yoast_wpseo_canonical":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-description":"","_yoast_wpseo_twitter-image":"","_yoast_wpseo_twitter-image-id":"","post_is_fact_checked":"false","post_co_author":"-1","post_co_author_date":null,"post_co_author_manual_date_checked":"false","post_reviewer":"-1","post_reviewer_date":"","post_reviewer_manual_date_checked":"false","post_editor":"-1","post_editor_date":null,"post_author_date":"","post_author_manual_date_checked":"false","_last_updated_date_data":"{\"is_updated_date_published\":true,\"last_updated_date\":\"2021-08-23 17:23:25\",\"timezone_offset\":\" +00:00\",\"last_update_summary\":\"\"}","_last_major_update":"","_search_priority":0,"feature_finder_bot_teaser_enabled":false,"feature_finder_bot_teaser_message":"","feature_finder_bot_teaser_placeholder":"","feature_finder_bot_teaser_suggestions":"","footnotes":""},"tags":[],"class_list":["post-205885","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.6) - 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