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When is Black Friday 2021? It’s today!

Black Friday 2021 lands on Friday 27 November, with Cyber Monday following on Monday 30 November.

Georgia-Rose Johnson
Georgia-Rose Johnson

Updated . What changed?

Fact checked
Best early Black Friday deals Shop now
Black Friday 2020 guides Find out more

Black Friday has been a major event in the UK retail calendar for the last 10 years although, like many things in 2020, we’re expecting it to look a little different this year.

Black Friday always falls on the Friday after Thanksgiving in the USA, with Cyber Monday falling on the following Monday.

Black Friday 2020

Friday 27 November

Best early Black Friday deals

Very.co.ukVery.co.uk

Save up to 30% on selected Home Appliances

Ends

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PrettyLittleThingPrettyLittleThing
Extra!

Get 20% off everything at PLT!

Ends

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Extra!
Very.co.ukVery.co.uk

Up to £90 off selected Tablets & Kindles

Ends

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LovehoneyLovehoney
January sale!

Sale! Up to 60% off adult toys at Lovehoney!

Ends

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January sale!
Very.co.ukVery.co.uk
Huge

Huge £900 off selected TV's

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Huge
LOOKFANTASTICLOOKFANTASTIC
Boxing Day!

Save 20% on selected Estee Lauder + extra 10% off!

Ends

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Boxing Day!
IWOOTIWOOT

10% off best selling puzzles

Ends

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LOOKFANTASTICLOOKFANTASTIC

Save up to 20% on your first order at LOOKFANTASTIC!

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Where to shop on Black Friday

Tips and tricks for saving on Black Friday

  • Browse around: If it’s a particular item you’re after, like a specific TV model or a new games console, make sure you check out several retailers for the best deal before you click “buy”.
  • Shop early to avoid items going out of stock: If the item you’re shopping for is popular, it may well go out of stock before the end of Black Friday. So we recommend shopping first thing in the morning.
  • Check the returns policy: Lots of retailers don’t accept returns of heavily discounted items so you’ll want to make sure you really want what you’re buying.
  • Start shopping right now: Due to the impact of COVID-19 many retailers are starting their Black Friday deals early this year.
  • Look out for good deals on tech: Black Friday is a popular time for discounts on tech, so keep an eye out for good TV, laptop and camera deals.
  • Purchase big-ticket items: Whether it’s a new fridge/freezer or mattress, Black Friday is a great time to get savings on expensive items.

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