Novus describes itself as “the next-generation digital banking and lifestyle app for a sustainable future”. The app is not live yet, but you can join the waitlist via the company’s website. And for everyone who does, Novus says it will plant a tree.
Novus says it will offer an account that combines traditional digital banking features with an ethical outlook. So you can set up savings goals, manage your monthly budget, and buy things using your Novus card, at the same time as making a “positive impact” on causes you care about.
There’s no word yet on what fees may be involved with Novus, but it has revealed that its account will come with the following features:
The app will also let users tap into an “ethically and sustainability inspired marketplace”. This will be a network of brand partners, across sectors such as food, fashion, beauty, fitness, homewares and travel.
Novus also says that you’ll be able to generate a “positive impact” for charities and other social or environmental causes simply by using your card, but at no extra cost to you (details on how that works are still to come).
Novus isn’t live yet and it hasn’t confirmed a launch date.
However, the brand says that by subscribing to its waitlist now, you’ll be given the opportunity to become an early user of the app when it enters beta testing.
Currently over a quarter of Brits (27%) say they have at least one bank account with a digital-only bank. This is a percentage increase of 16% from last year when 23% of Brits said they had an account with a digital bank. It is also over 3 times the amount of Brits who had one in January 2019 (9%).
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