Ever wondered what happened to LoveFilm? In 2011 it was purchased by online retail giants Amazon and soon became Amazon Prime Instant. It no longer delivers DVDs to your door in those fun little envelopes; now it offers thousands of movies and TV shows streamed straight to your computer, tablet or TV. It’s a subscription service that delivers great content, including original series only available on Amazon Prime, such as its groundbreaking show Transparent, the first production from a streaming video service to win a Golden Globe Award for best series.
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Signing up to Amazon Prime Video is easy. Simply follow the instructions below.
3. At the bottom right of the page, you should see the link that invites you to ‘Start 30 day free trial now’. If you click this link you will be asked to log in to your Amazon account, or create a new account if you don’t already have one.
4. Enter your payment method and your access will begin.
Amazon Prime Instant is a strong offering from one of the world’s most recognisable media companies. It has a competitively priced service, a well-stocked library, and availability across a wide range of devices. Its original programming is strong and looks set to expand as its original content creation space Amazon Studios continues to grow, while a newly inked deal with HBO looks set to bring the best shows from the US’s best producer exclusively to Amazon. In short, it’s a very complete offering at a very competitive price.
