Top sites like Victoria's Secret |
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Sites like Victoria’s Secret

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These intimates stores will leave you — and your partner — breathless.

Victoria’s Secret is synonymous with eye-catching lingerie for all sizes. But check out these alternative stores that rival Victoria’s Secret in price and selection.

Racy pieces sure to make hearts race.

With an entire section of sets under $40, your new lingerie will be as easy on your wallet as it is on the eyes.

  • Free shipping
  • 30-day returns
  • Plus-size friendly
Shop LingerieCom


American Eagle’s intimates collection will have you swooning.

It’s soft, pretty and real – just like you. We love that Aerie’s ads feature real, un-retouched women showing off these beautiful options.

  • Free shipping with orders of $50 or more
  • AEO rewards
  • Shop online or via mobile app
Shop Aerie

City Chic

Rocking the curvy intimates scene since 2006.

Shoppers who want an urban edge to their lingerie chose City Chic. Here, you’ll find bustiers, corsets, bras, underwear, bikinis, thongs, shapewear and more — all available in extended sizes.

  • Free shipping
  • Free returns
  • Plus-size friendly
Shop Citychic

Frederick’s of Hollywood

Find more risqué lingerie here.

Looking for something more provocative but don’t want to sacrifice quality? The classic Frederick’s of Hollywood is the perfect choice for some naughty undies that compare in price and quality to Victoria’s Secret.

  • Free shipping on orders of $75 or more
  • 30-day returns
  • College discount available
Shop Frederick's of Hollywood

Adore Me

This popular members-only lingerie boutique will steal your heart.

Create a free account to take a quiz that will help Adore Me select the best lingerie for you, then browse its selection of cute, affordable lingerie.

  • Free shipping for VIP members
  • 30-day returns
  • Plus-size friendly
Shop Adore Me


For a beautiful touch of Italian luxury in your lingerie drawer.

Meaning “pretty thing” in Italian, Cosabella lives up to the name. Check out a huge selection of high-quality lace lingerie reminiscent of a boutique on the streets of Milan.

  • Free shipping on orders over $50
  • Free returns
  • Plus and maternity sizes available
Shop Cosabella

Soma Intimates

Sexy and demure lingerie options.

With full-coverage options geared for older women and a selection in sizes DD and up, Soma is a great option for those who can’t quite find what they’re looking for at Victoria’s Secret.

  • Free shipping and returns on full price bras.
  • Next-day shipping available
  • Membership rewards program
Shop Soma Intimates


From shapewear to swimwear, you’ll find something for every occasion.

Leonisa offers a selection most similar to Victoria’s Secret with its large selection of everyday lingerie mixed with leggings, swim and activewear.

  • Free shipping
  • Free returns
  • Plus and maternity sizes available
Shop Leonisa


It’s hard not to recommend this do-it-all online superstore.

Amazon rules the online shopping world, lingerie included. Whether you want cheap lacy nighties for under $10 or something more comparable in quality to Victoria’s Secret, you can find it here.

  • Free and fast shipping for Prime members
  • Secure payment options
  • Customer reviews
Shop Amazon

woman laying on a bed wearing a red babydoll


Find everything from modest and athletic to flirty and sexy.

PLT is a girl’s go-to online boutique for affordable fashion — from sundresses and jeans to bras and panties.

  • $5.99 flat-rate shipping
  • Student discount
  • Plus-sizes
Shop PrettyLittleThing