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How to buy Snapchat (SNAP) stocks

Learn how to easily invest in Snapchat stocks.

Snap Inc is an internet content & information business based in the US. Snapchat shares (SNAP) are listed on the NYSE and all prices are listed in US Dollars. Snapchat employs 6,446 staff and has a trailing 12-month revenue of around USD$4.5 billion.

How to buy shares in Snapchat

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – SNAP – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

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How has Coronavirus impacted Snapchat's stock price?

Since the stock market crash in March caused by coronavirus, Snapchat's stock price has had significant negative movement.

Its last market close was $10.82, which is 35.21% down on its pre-crash value of $16.7 and 37.14% up on the lowest point reached during the March crash when the stocks fell as low as $7.89.

If you had bought $1,000 worth of Snapchat stocks at the start of February 2020, those stocks would have been worth $584.15 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $593.48.

Is it a good time to buy Snapchat stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Snapchat shares at a glance

Information last updated 2022-10-02.
Latest market close$10.82
52-week range$9.34 - $79.30
50-day moving average $10.88
200-day moving average $24.81
Wall St. target price$15.65
PE ratio N/A
Dividend yield $0 (0%)
Earnings per share (TTM) $-0.35

Snapchat stock price (NYSE:SNAP)

Use our graph to track the performance of SNAP stocks over time.

Snapchat price performance over time

Historical closes compared with the close of $10.82 from 2022-10-04

1 week (2022-09-29) 6.18%
1 month (2022-09-06) 0.46%
3 months (2022-07-06) -24.23%
6 months (2022-04-02) N/A
1 year (2021-10-06) -85.20%
2 years (2020-10-06) -59.52%
3 years (2019-10-04) 14.52
5 years (2017-10-06) 14.79

Is Snapchat under- or over-valued?

Valuing Snapchat stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Snapchat's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Snapchat's PEG ratio

Snapchat's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 5.6362. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Snapchat's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Snapchat financials

Revenue TTM $4.5 billion
Gross profit TTM $2.4 billion
Return on assets TTM -7.03%
Return on equity TTM -26.17%
Profit margin -18.31%
Book value $2.09
Market capitalisation $16.2 billion

TTM: trailing 12 months

Snapchat share dividends

We're not expecting Snapchat to pay a dividend over the next 12 months.

Snapchat share price volatility

Over the last 12 months, Snapchat's shares have ranged in value from as little as $9.34 up to $79.3. A popular way to gauge a stock's volatility is its "beta".

SNAP.US volatility(beta: 0.97)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Snapchat's is 0.9684. This would suggest that Snapchat's shares are less volatile than average (for this exchange).

Snapchat overview

Snap Inc. operates as a camera company in North America, Europe, and internationally. The company offers Snapchat, a camera application with various functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight that enable people to communicate visually through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures photos and video from a human perspective; and advertising products, including AR ads and Snap ads comprises a single image or video ads, story ads, collection ads, dynamic ads, and commercials. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016.

Frequently asked questions

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, CFDs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading CFDs and forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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