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How to buy JD.com (JD) shares

Learn how to easily invest in JD.com shares.

JD.com Inc is an internet retail business based in the US. JD.com shares (JD) are listed on the NASDAQ and all prices are listed in US Dollars. JD.com employs 320,000 staff and has a trailing 12-month revenue of around USD$855.5 billion.

How to buy shares in JD.com

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – JD – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

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How has Coronavirus impacted JD.com's stock price?

Since the stock market crash in March caused by coronavirus, JD.com's stock price has had significant positive movement.

Its last market close was $81.42, which is 50.36% up on its pre-crash value of $40.42 and 148.99% up on the lowest point reached during the March crash when the stocks fell as low as $32.7.

If you had bought $1,000 worth of JD.com stocks at the start of February 2020, those stocks would have been worth $984.94 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $2,077.02.

Is it a good time to buy JD.com stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

JD.com shares at a glance

Information last updated 2021-10-15.
Latest market close$81.42
52-week range$61.65 - $108.29
50-day moving average $76.86
200-day moving average $74.75
Wall St. target price$97.49
PE ratio 22.9546
Dividend yield N/A (0%)
Earnings per share (TTM) $3.55

JD.com stock price (NASDAQ: JD)

Use our graph to track the performance of JD stocks over time.

JD.com price performance over time

Historical closes compared with the close of $81.42 from 2021-10-15

1 week (2021-10-11) 4.38%
1 month (2021-09-17) 4.80%
3 months (2021-07-16) 7.71%
6 months (2021-04-16) 5.69%
1 year (2020-10-16) -0.12%
2 years (2019-10-18) 172.03%
3 years (2018-10-18) 248.99%
5 years (2016-10-18) 210.05%

Is JD.com under- or over-valued?

Valuing JD.com stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of JD.com's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

JD.com's P/E ratio

JD.com's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 23x. In other words, JD.com shares trade at around 23x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

JD.com's PEG ratio

JD.com's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.2551. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into JD.com's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.


JD.com's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $11.5 billion.

The EBITDA is a measure of a JD.com's overall financial performance and is widely used to measure a its profitability.

JD.com financials

Revenue TTM $855.5 billion
Operating margin TTM 0.62%
Gross profit TTM $60.4 billion
Return on assets TTM 0.8%
Return on equity TTM 17.75%
Profit margin 4.24%
Book value $139.65
Market capitalisation $126.4 billion

TTM: trailing 12 months

Shorting JD.com shares

There are currently 25.5 million JD.com shares held short by investors – that's known as JD.com's "short interest". This figure is 7.7% down from 27.6 million last month.

There are a few different ways that this level of interest in shorting JD.com shares can be evaluated.

JD.com's "short interest ratio" (SIR)

JD.com's "short interest ratio" (SIR) is the quantity of JD.com shares currently shorted divided by the average quantity of JD.com shares traded daily (recently around 9.5 million). JD.com's SIR currently stands at 2.69. In other words for every 100,000 JD.com shares traded daily on the market, roughly 2690 shares are currently held short.

However JD.com's short interest can also be evaluated against the total number of JD.com shares, or, against the total number of tradable JD.com shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case JD.com's short interest could be expressed as 0.02% of the outstanding shares (for every 100,000 JD.com shares in existence, roughly 20 shares are currently held short) or 0.0279% of the tradable shares (for every 100,000 tradable JD.com shares, roughly 28 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against JD.com.

JD.com's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like JD.com.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

JD.com's total ESG risk score

Total ESG risk: 27.21

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and JD.com's overall score of 27.21 (as at 12/31/2018) is pretty good – landing it in it in the 37th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like JD.com is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

JD.com's environmental score

Environmental score: 7.26/100

JD.com's environmental score of 7.26 puts it squarely in the 3rd percentile of companies rated in the same sector. This could suggest that JD.com is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

JD.com's social score

Social score: 7.29/100

JD.com's social score of 7.29 puts it squarely in the 3rd percentile of companies rated in the same sector. This could suggest that JD.com is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

JD.com's governance score

Governance score: 8.17/100

JD.com's governance score puts it squarely in the 3rd percentile of companies rated in the same sector. That could suggest that JD.com is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

JD.com's controversy score

Controversy score: 2/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. JD.com scored a 2 out of 5 for controversy – the second-highest score possible, reflecting that JD.com has, for the most part, managed to keep its nose clean.

JD.com share dividends

We're not expecting JD.com to pay a dividend over the next 12 months.

JD.com share price volatility

Over the last 12 months, JD.com's shares have ranged in value from as little as $61.65 up to $108.29. A popular way to gauge a stock's volatility is its "beta".

JD.US volatility(beta: 0.8)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while JD.com's is 0.8026. This would suggest that JD.com's shares are less volatile than average (for this exchange).

JD.com overview

JD. com, Inc. operates as an e-commerce company and retail infrastructure service provider in the People's Republic of China. It operates in two segments, JD Retail and New Businesses. The company offers home appliances; mobile handsets and other digital products; desktop, laptop, and other computers, as well as printers and other office equipment; furniture and household goods; apparel; cosmetics, personal care items, and pet products; women's shoes, bags, jewelry, and luxury goods; men's shoes, sports gears, and fitness equipment; automobiles and accessories; maternal and childcare products, toys, and musical instruments; and food, beverage, and fresh produce. It also provides gifts, flowers, and plants; pharmaceutical and healthcare products, including OCT pharmaceutical products, nutritional supplements, healthcare services, and other healthcare equipment; books, e-books, music, movie, and other media products; and virtual goods, such as online travel agency, attraction tickets, and prepaid phone and game cards, as well as industrial products and installation and maintenance services. In addition, the company offers an online marketplace for third-party merchants to sell products to customers; and transaction processing and billing, and other services.

Frequently asked questions

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, CFDs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading CFDs and forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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