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Drones let you capture property features and angles that traditional photography can’t — but they also put you at risk for liability in a way traditional photography doesn’t.
Drone photography and videography offers a number of advantages to real estate agents over traditional methods because it’s:
In order to legally fly a drone, also known as an unmanned aerial vehicle (UAV), you’ll need to get a Remote Pilot Certificate from the FAA. While recreational pilots can operate a drone unlicensed, if you intend to take any drone pictures for your real estate business you aren’t considered a recreational drone user and must become an FAA-certified drone pilot.
After getting certified, you’ll also need to register your drone with the FAA before it takes its first flight.
Drones can cost hundreds or thousands of dollars. Before making the investment, consider:
If your drone malfunctions and crashes, injuring someone or damaging property, you could be held liable. It’s also possible to get sued for invasion of privacy if you accidentally take pictures of a neighbor in their home — especially if you put the pictures up on your site not realizing there’s someone in the background.
Drone insurance can be added on to your business insurance policy to protect you against any liability if something goes wrong with your new tool.
A drone can be an excellent tool to help you capture unique photos of a house — and the attention of new buyers. But it can also be one more liability you need to protect yourself against.
From your marketing strategy to financing and insurance, we’ll walk you through how to start a career behind the lens.
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