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16 online stores like H&M to shop 2021

Love H&M? You'll love these 16 stores just as much.

H&M is one of the biggest fashion retailers in the world and is best known for its affordable, high-quality, fashion-forward styles. The only problem for us New Zealanders is that H&M doesn’t provide us with the option to shop online. And if you don’t live near a store, taking advantage of this awesome retailer becomes a little tricky.

So, if you are looking for affordable clothing that nails all the latest trends, check out these online shopping destinations instead. You might see some of your favourites, but you may also discover a new store that you end up falling in love with.

PrettyLittleThing green midi dress

PrettyLittleThing

PrettyLittleThing offers popular and affordable women’s fashion and accessories. With new styles added daily to the online store, you can keep your wardrobe looking stylish and chic all year round.

  • Laybuy and Afterpay available
  • 28-day return policy
  • Check out the sale section
Go to PrettyLittleThing

View coupon codes for PrettyLittleThing


h&m shop online

Showpo

Showpo offers popular clothing and accessories through its website. This store like H&M strives to provide women with the latest fashion and hot styles for a reasonable price.

  • Free express shipping on orders $125 or more
  • 10% student discount
  • 30-day return policy
Go to Showpo

View coupon codes for Showpo


Girl in blue dress

ASOS

ASOS offers fashion, footwear and accessories similar to H&M. The fashion retailer sells over 850 brands, making it the ultimate one-stop-shop for the fashion-conscious.

  • Buy now, pay later with Afterpay
  • Free standard delivery for orders over $63
  • Return for free through NZ Post outlets
Go to ASOS

View coupon codes for ASOS


clothes like H&M

THE ICONIC

THE ICONIC is a shopaholic’s haven with hundreds of international brands including Nike, Camilla and Marc, sass & bide, adidas, G-Star RAW, Ben Sherman, C/MEO COLLECTIVE and J Brand.

  • Free delivery for orders over $50
  • Helpful customer service available via live chat
  • Free returns for 30 days
Go to THE ICONIC

View coupon codes for THE ICONIC

sites like H&M

Zaful

If you’re looking for somewhere that caters to all your wardrobe wants, including in-season trends and year-round basics, you won’t want to miss out on the style catalogue at Zaful.

  • Free delivery on orders over AU$53
  • 30-day returns
  • Sign up to the newsletter and get 15% off
Go to Zaful

View coupon codes for Zaful


store like H&M

Milanoo

Milanoo sells affordable women’s and men’s fashion, lingerie, activewear and shoes. You can also find wedding dresses, costumes and cosplay outfits.

  • 14-day return policy
  • Secure online payments
  • Sign up to get $10 off your first order
Go to Milanoo

sites like H&M

Beginning Boutique

When you’re after apparel that will set you apart from the crowd, head to Beginning Boutique for edgy yet feminine styles for festivals, parties and hot dates.

  • Free standard shipping on orders over $75
  • Free express shipping on orders over $120
  • Afterpay or Laybuy available

Go to Beginning Boutique

View coupon codes for Beginning Boutique


similar shop H&M

Forever New

From gorgeous dresses to comfy puffer jackets, Forever New is a site like H&M you should visit when you need to top up your wardrobe.

  • Free delivery for orders over $75
  • Pay with Laybuy
  • 14-day return policy

Go to Forever New

View coupon codes for Forever New


site like H&M

boohoo

boohoo brings you the latest in both mens and womens fashion at an affordable price. With up to 100 new styles dropped daily, its an excellent alternative to H&M.

  • Afterpay and Laybuy available
  • 28-day returns policy
  • Student discount
Go to boohoo

View coupon codes for boohoo


H&M similar shop

Hello Molly

Shop at Hello Molly and find styles for all kinds of occasions just like you would at H&M. There’s on-trend dresses, flirty playsuits, cute skirts and tops, plus much more.

  • Wear now, pay later with Afterpay
  • 10% discount for students
  • Free standard shipping on orders over AU$100
Go to Hello Molly

View coupon codes for Hello Molly


sites like H&M

Meshki

With just about everything you need to swim, workout, sleep, work, go out and chill, Meshki is an site like H&M worth checking out.

  • Free shipping on orders over AUD$150
  • 60-day returns policy
  • Sale and Outlet pages
Go to Meshki

View coupon codes for Meshki


online stores like H&M

Princess Polly

Find unique Australian-designed fashion alongside some of the hottest international brands at Princess Polly’s online boutique. If you fell in love with H&M, this retailer will be a dream come true.

  • 20% student discount
  • Free express shipping when you spend over $80
  • 30-day returns policy
Go to Princess Polly

View coupon codes for Princess Polly


shops like H&M

General Pants

For streetwear and statement-making clothes that you might see at H&M, turn to General Pants. This is the place to go for denim and street fashion.

  • Free delivery on orders over $99
  • Returns possible within 30 days
  • Sale page with year-round discounts
Go to General Pants

View coupon codes for General Pants


H&M alternatives

Glassons

Glassons has been a Kiwi favourite for ages. With a mix of fast-fashion items as well as wardrobe staples, you can find quality items to top up your clothing collection.

  • Laybuy and Afterpay available
  • 30-day returns
  • Free delivery on orders over $50
Go to Glassons

View coupon codes for Glassons


sites like H&M

Cotton On

For trendy basics and comfortable styles, try Cotton On. Similar to H&M, this retailer has a focus on fashion and affordability – meaning you can nail that perfect look without breaking the bank.

  • Buy now pay later with Afterpay
  • Standard delivery free on orders over $60
  • 30-day returns
Go to Cotton On

View coupon codes for Cotton On


H&M alternatives nz

ChicMe

Last on our list of stores like H&M, Chic Me brings you affordable women’s clothing including dresses, tops, lingerie, shoes and more.

  • Frequent sales
  • 30-day returns
  • Free shipping on orders over $89
Go to ChicMe

View coupon codes for ChicMe


Which of these stores like H&M offer free shipping?

  • Cotton On: Free delivery on orders over $60
  • Glassons: Free delivery on orders $50 or more
  • THE ICONIC: Free delivery on orders $50 or more
  • ASOS: Free delivery on orders $63 or more
  • Forever New: Free shipping on orders over $75
  • Showpo: Free express shipping on orders $125 or more
  • Hello Molly: Free standard shipping on orders over AU$100
  • Princess Polly: Express shipping is free for all orders over $80
  • General Pants: Free delivery on orders over $99
  • Zaful: Free delivery on orders over AU$53
  • Meshki: Free shipping on orders over AUD$150
  • Beginning Boutique: Free standard shipping on orders over $75
  • ChicMe: Free shipping on orders over $89

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