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The top 7 New Zealand beauty boxes you need to know about 2021

We've pulled together a list of our four favourite beauty subscription boxes you should try. Treat yourself!

How many times have you been bored by the same blush or mascara and just stopped using it halfway through? Yes, we have too. But with beauty subscription boxes, there are always plenty of new treats to be excited by, and they’re delivered to your door every month. Plus, sometimes products are often smaller or sample size, so you’ll use and finish them before you have a chance to get bored.

There are plenty of beautifully curated and affordable beauty box options that make great presents for yourself or gifts for friends too. Here are our eight favourite boxes in New Zealand that you need to know about.

Top 7 sites for beauty boxes

  • I Am Co.
  • Mystic Mermaid
  • Little & Luxe

1. bellabox

bellabox is a beauty box favourite because it’s one of the most affordable. Although most of the products are only sample size, the box is only $24.95 a month including shipping – which is pretty good value.

Instead of focusing on specific areas of beauty, bellabox looks for new, innovative and cult-favourite products so each box can contain hair care, makeup or skincare. This is a great way to discover new products and try out the cult picks you may not have had a chance to test. They make great gifts and you can try out one of the limited edition boxes for some extra goodies. bellabox has also recently launched a quarterly wellness subscription where you can get the best beauty and lifestyle products valued at $200 for only $59.95.

Price: $24.95 per month

Number of products: 5+

Full size: Only sample size


2. Etsy

Etsy is an online marketplace where you can find all kinds of goods from boutique stores and small companies, so it’s no surprise that there are dozens of beauty boxes on offer from different sellers. Take a browse through the selection and discover skincare, cosmetic and pampering boxes that are sure to delight.

While Etsy does deliver beauty boxes to New Zealand, many sellers are overseas and may have more expensive shipping costs. However, some do ship for free so keep this in mind when looking for your ideal beauty box. Search for local sellers if you want to keep delivery costs down and support your fellow Kiwis.

Price: From $24.35

Number of products: Varies

Full size: Yes or sample size


3. Serial Box

Well-deserved “me time” is just an order away with Serial Box. You’ll get a box of full-size wellness, skincare and beauty products every month from a range of brands, and you get a $5 discount on your first delivery.

If you really love a product that you receive in your box, you can easily order it again through the website. Every box has a value of over $70 and you can order one-off gift boxes as well.

Price: $40 + $5 delivery ($35 for first box)

Number of products: 5+

Full size: Yes


4. MyTreat

MyTreat has a subscription box dedicated solely to beauty and body products that you can pamper yourself with each month. MyTreat chooses brands that are high quality, use natural ingredients and offer sustainable packaging, so you can feel guilt-free while you treat yourself.

Flexible payment schedules, excellent customer service and fast delivery times make ordering a subscription box from MyTreat hassle-free. There’s a different theme each month and you can also order special one-off boxes for gifts or design your own box.

Price: $38.95 per month + $6 shipping

Number of products: 5+

Full size: Yes


5. I Am Co.

The Delight Box from I Am Co. is not only filled with beauty products, but also contains health foods so you can nourish your body from the inside out too. Every product you receive is carefully chosen from reputable brands, and they don’t contain any nasty chemicals or preservatives.

You can choose to pay monthly, or get a discount for paying quarterly or bi-annually. There is also a mystery box valued at over $80 that you can purchase.

Price: $35 a month (discount for quarterly and bi-annual payments) or $45 for the mystery box

Number of products: 8+

Full size: Yes


6. Mystic Mermaid

When you order a beauty subscription box from Mystic Mermaid, you’ll receive a mix of new products and limited edition items that are all cruelty-free. The Mystic Maxi Box is available for Afterpay customers.

Mystic Mermaid boxes are ideal gift ideas for your BFF, wife, niece or daughter.

Price: $59.99

Number of products: 7

Full size: Yes


7. Little & Luxe

Little & Luxe boxes are not just beauty, as they also contain practical, personal and edible goodies to brighten up your month. When you sign up, you’ll be asked to fill in a questionnaire, and these answers will help shape what kind of products you receive. This means you are actually getting things that you will use.

Little & Luxe was created by a woman who loves getting surprises and who enjoys finding locally made luxury products that will put a smile on other ladies’ faces. You can sign up for a one-off beauty box, or choose a 3-, 6-, or 12-month plan.

Price: From $62.50 a month

Number of products: 4-6

Full size: Yes


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