Fashion Nova is launching a makeup line – here’s what to know

The popular fashion brand is branching out into cosmetics with Maven Beauty.
Fashion Nova, known for its affordable clothes and accessories, has just released a makeup line. Dubbed Maven Beauty, the collection will offer everything from reusable lashes to waterproof liquid liner. The best part? Prices are wallet friendly, ranging between $6 and $19.
Here’s everything we know about the line.
When will Maven Beauty be released?
Now! The products are exclusively available for purchase on Fashion Nova’s website, and you can check out the whole selection here.
What kind of products does Maven Beauty sell?
Maven Beauty’s products are vegan and cruelty-free. The cosmetic line’s first collection is called “Basic Beat” and offers high-pigment colors in a multitude of shades. You can expect new collections dropping throughout the year (follow @MavenBeauty for the latest product news).
A few standouts you can buy right now:
- Maven Lipsticks: Choose from five soft pigments, including a velvety red and pale pink.
- Maven Waterproof Liquid Liner: Use this liquid liner as a liner or eyeshadow. You can choose between matte and glittery pearl shades.
- Basic Beat Cream Eyeshadow: Add a touch of romance to your look with this creamy eyeshadow, which comes in a number of colors from cool taupe to a subtle nude.
- Basic Beat Eyeshadow Palettes: Choose from a variety of eyeshadow palettes, from pretty pinks to bold purples.
- Maven Highlighter: Add a swipe of glow with this pearly highlighter.
Ways to save with Fashion Nova
Want to save even more on your Fashion Nova purchases? Here are a few ways to hold onto your cash.
- Take advantage of the retailer’s massive sales. Right now, for instance, there’s 50% to 80% off all sale items.
- Snag free shipping on orders over $75 in the US and Canada.
- Avoid paying the full cost upfront with Zip, which allows you to pay for your items in installments.
Photo: Supplied