10 sites to buy maternity dresses online in 2019

Mamas-to-be, here’s where to buy your bump-friendly fits online.

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If the time has come to #stylethebump, say no more: You’ve landed in the right place! Despite what you’ve heard (or seen), dressing your growing belly can be just as fashionable as your regular wardrobe attire. Retailers are jumping on board the baby train, making it’s easier than ever to find affordable, on-trend maternity dresses for every trimester.

Whether for fancy dress up or something stylish for anywhere, your maternity look just got a whole lot easier.

1. Isabella Oliver
This retailer focuses on expecting moms — all the time.

Women's retailer Isabella Oliver specializes in apparel for pregnant and nursing women, understanding what keeps you comfortable throughout your trimesters.

  • Free shipping on orders of $89 or more.

Go to Isabella Oliver website View coupon codes for Isabella Oliver


2. H&M
Moms-to-be will love this fast-fashion retailer's affordable Mama collection.

H&M's collection is cute and fun — just like you — offering plenty of room for your growing bump.

  • Free returns to your local H&M.

Go to H&M website View coupon codes for H&M


3. ASOS
A large selection of maternity dresses from dozens of brands on the cheap.

ASOS is one of the Internet's biggest marketplaces for apparel, giving the baby bound lots to browse.

  • Free shipping on orders of $49.99 or more.
  • Free returns.

Go to ASOS website View coupon codes for ASOS


4. Nordstrom
If you need a maternity dress for a formal occasion, we highly recommend Nordies.

Of course, Nordstrom's solid selection of classic styles extends to casual maternity dresses for everyday wear too.

  • Free shipping.
  • Free returns.

Go to Nordstrom website View coupon codes for Nordstrom


5. Old Navy
Practical and comfy maternity dresses are this retailer's specialty.

Old Navy offers a bigger size range than most other stores with extremely affordable price tags.

  • Free shipping on orders of $50 or more.
  • Free returns.

Go to Old Navy website View coupon codes for Old Navy


6. Amazon
For a large selection of sizes, styles and colors, head to this marketplace giant.

Amazon offers lots of maternity dress options for expectant moms from dozens of brands.

  • Free shipping on orders of $25 or more.
  • Free returns on select orders.

Go to Amazon website View coupon codes for Amazon


7. Gap
We love this mall mainstay for its reliable high quality and wide maternity selection.

Offering soft materials in a variety of bump-friendly styles, the Gap is a go-to for maternity dresses of all sizes.

  • Free shipping on orders of $50 or more.
  • Free returns.

Go to Gap website View coupon codes for Gap


8. Target
Hit the Bull's Eye with stylish maternity options at super affordable prices.

Target stocks some styles in store. But you'll find even more daring, designer options online for expecting mothers.

  • Free shipping on orders of $35 or more.
  • Free returns.
  • Save 5% every day with your Target REDcard.

Go to Target website View coupon codes for Target


9. Boohoo
For younger mommies-to-be, this UK fave is a top shop for maternity wear.

The popular Boohoo carries daring options for moms wanting to look trendy while accommodating the bump.

  • Free returns.

Go to Boohoo website View coupon codes for Boohoo


10. Macy's
This department store is a great destination for maternity dresses, whether you need something casual or formal.

It doesn't matter if you're after an everyday dress or one to paint the town red, Macy's carries it all in bump-approved styles.

  • Free shipping on orders of $99 or more.
  • Free returns.

Go to Macy's website View coupon codes for Macy's


Top tips for buying maternity dresses and clothing online

  • Know styles that flaunt your best assets. Buy the bodycon, if you like it — everyone loves a baby belly.
  • Put your best foot forward in flats. Comfort and practicality during your pregnancy are key. Even for an event like a wedding, you’ll need flats if you plan to dance the night away.
  • Look for breathable fabrics. Silk, cotton and linen are your best friend for comfortability. Steer clear of synthetics for all-day wear.
  • Opt for layers. Throughout your pregnancy, your body temperature is likely to change. Layering up can keep you comfortable, no matter the weather.
  • Stock up on tight tops or dresses. Clingy maternity tees and tanks look great under jackets you already own.
  • Check in with new mothers. Not only can they offer great tips, but they just might have clothes you can claim as your own.
  • Google your favorite celebrities! Copy the women who been there, done that. Blake Lively, Kim Kardashian and Princess Kate are all part of the modern mama group.
  • Keep track of your measurements. This is particularly important for shopping online, helping to cut down returns.
  • Discover styles from other departments. Babydoll dresses, A-line skirts and flowy dresses can be more economical if you can get away with it.
  • Borrow from your partner. It’s called “boyfriend fit” for a reason. Reach for your man’s roomy tees and boxers for lazy days around the house.

Which sites offer free delivery?

A truly special delivery is one that arrives at no extra charge. Top online retailers promise to get it to you for free with a minimum order:

Top deals on dresses October 2019

Ashley Stewart Ashley Stewart

35% off FPP and free shipping on orders over $125

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Frank And Oak Frank And Oak

New members $25 off + waived styling fee on your first style plan box

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Shopbop Shopbop

Newly reduced styles at up to 70% off

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Cupshe Cupshe

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Avenue Avenue

30% off new arrivals

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JustFab JustFab

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Boohoo Boohoo

Shop the Hennessey Carolina x Boohoo collection

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Get 10% off your first purchase

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Dresslily Dresslily

$36 off purchases over $200

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Don't miss the latest offers at Superdry US.

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SpoiledBrat SpoiledBrat

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Boohoo Boohoo

15% off for college students through Unidays

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RYU RYU

Free shipping on $75 (North America Only)

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Coldwater Creek Coldwater Creek

20% off plus free shipping on your next order

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Express Express

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Popular Dresses coupon codes

Last checked Code description Code
3 Oct 2019 35% off FPP and free shipping on orders over $125 OCT****
2 Oct 2019 New members $25 off + waived styling fee on your first style plan box STY****
4 May 2018 Free shipping on orders $65+ FRE****
12 Apr 2018 $25 off $100 TUL****
2 Oct 2019 Newly reduced styles at up to 70% off ********
Photo by Vitor Pinto on Unsplash

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