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Top 10+ made-in-USA toy brands
Get whimsical playthings for the kiddos — produced on American soil.
Gear up for imaginative play with toys made right here in the USA. You might be surprised that many of these toys don’t cost much more than ones shipped from overseas.
Not every product available on these websites is necessarily made in the USA. Some brands may only offer a small selection of American-made products. Check the product description before buying to be sure.
The brands on this list offer toys made in the US, though some offer a larger selection than others. Check the product page of the item you’re considering to be sure it’s made in the US.
Brand
Made in
Products available
What to know
Where to buy?
American Plastic Toys
Michigan and Mississippi
Playsets, dolls, cars, wagons, sand toys
All toys made in the USA, primarily with domestic materials
We update this page regularly. If you know of a brand that is made in the USA and belongs on this page, don’t hesitate to reach out.
Top 6 toy brands made in the USA
Green Toys
This California-based company uses 100% recycled materials to make uber-safe toys.
Green Toys sources recycled milk jugs, prints its packaging with biodegradable soy ink and manufactures its goods right here in the USA. Plus, its toys are budget-friendly.
Selling toys made in Minnesota since 1973, crafted in a family-owned workshop.
Beka’s hard-maple and cherry-wood products are infused with a sense of whimsy. You’ll find easels, play structures, art tables, block sets and more to spark the imaginations of kiddos and adults alike.
It’s got four manufacturing plants in Ohio, and employs over 800 toy-makers right here on American soil.
Step2’s toys are totally delightful, with playhouses, wagons, swing sets, tunnel towers, water play tables and more. You can even apply to be a “toy tester” for a first look at its newest products.
Wooden block toys made from eco-friendly, sustainably-harvested wood.
Founded by a family that wanted toys for tots without the toxins, Our Green House sources its materials locally to produce heirloom toys that are meant to last for generations.
You can find American-made toys at local and large-scale retailers alike, including:
Amazon: Find Beka, Green Toys, American Plastic Toys and more.
While Amazon sells a plethora of made-in-the-USA toys, check the brand name to confirm before purchasing.
With the Amazon Fire TV, you can stream over 250,000 TV episodes and movies on HBO now, Amazon video, Netflix plus play games and listen to music and much more.
On Amazon.com you can either rent textbooks for college or buy cheap new and used textbooks. You can also trade your old textbooks for an Amazon gift card.
Amazon prime student helps you with some college shopping by finding deals through hundreds of vendors, from laptops to study snacks or office supplies.
Target: The red bullseye-retailer sells Step2 toys with two-day shipping.
You can also find Little Tikes products at Target, and many — like the American classic Cozy Coupe — were made in the USA.
Check the product description to see where a toy was made.
Keep in mind that some toys may only have some components that were made in the USA. For example, the wood in a Lincoln Logs is sourced and manufactured in the US, but most of the plastic parts are imported.
If you can’t find this information on the brand’s website, contact the company directly to inquire about a specific item.
Popular brands that are NOT made in the USA
You may be surprised to learn that toys from these brands are actually produced overseas.
Lego. No doubt an American favorite, Lego bricks are actually manufactured in Denmark, Hungary, Mexico, China and the Czech Republic.
Build-A-Bear. Its stores are a mainstay in many suburban malls, but Build-A-Bear’s products are mostly produced in Asia.
Fisher-Price. It’s a brand name recognized in most kid-friendly households, though Fisher-Price imports most of its products.
Barbie. Mattel’s dolls are made in China, Indonesia and Malaysia.
Amy Stoltenberg writes about lifestyle and money for Finder, researching the best options for shopping, banking, insurance and authentic travel experiences. After studying writing and fashion at Savannah College of Art and Design, she worked designing apparel at a corporate behemoth before opting for a career with unlimited travel time. When her laptop’s closed, she can be found wandering the streets looking for happy hour and hole-in-the-wall eateries.
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