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How to buy Snapchat (SNAP) shares

Learn how to easily invest in Snapchat shares.

Snap Inc is an internet content & information business based in the US. Snapchat shares (SNAP) are listed on the NYSE and all prices are listed in US Dollars. Snapchat employs 4,667 staff and has a trailing 12-month revenue of around USD$3.3 billion.

How to buy shares in Snapchat

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – SNAP – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

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eToro
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How has Coronavirus impacted Snapchat's stock price?

Since the stock market crash in March caused by coronavirus, Snapchat's stock price has had significant positive movement.

Its last market close was $83.11, which is 79.91% up on its pre-crash value of $16.7 and 953.36% up on the lowest point reached during the March crash when the stocks fell as low as $7.89.

If you had bought $1,000 worth of Snapchat stocks at the start of February 2020, those stocks would have been worth $584.15 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $4,558.58.

Is it a good time to buy Snapchat stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Snapchat shares at a glance

Information last updated 2021-09-24.
Latest market close$83.11
52-week range$25.21 - $83.34
50-day moving average $74.37
200-day moving average $64.61
Wall St. target price$86.05
PE ratio N/A
Dividend yield N/A (0%)
Earnings per share (TTM) $-0.50

Snapchat stock price (NYSE: SNAP)

Use our graph to track the performance of SNAP stocks over time.

Snapchat price performance over time

Historical closes compared with the close of $83.11 from 2021-09-24

1 week (2021-09-14) N/A
1 month (2021-08-25) 11.27%
3 months (2021-06-25) 22.82%
6 months (2021-03-25) 61.66%
1 year (2020-09-25) 236.61%
2 years (2019-09-25) 385.74%
3 years (2018-09-25) 818.34%
5 years (2016-09-21) N/A

Snapchat financials

Revenue TTM $3.3 billion
Gross profit TTM $1.3 billion
Return on assets TTM -8.15%
Return on equity TTM -29.46%
Profit margin -22.49%
Book value $1.84
Market capitalisation $131.4 billion

TTM: trailing 12 months

Shorting Snapchat shares

There are currently 44.2 million Snapchat shares held short by investors – that's known as Snapchat's "short interest". This figure is 6.8% down from 47.5 million last month.

There are a few different ways that this level of interest in shorting Snapchat shares can be evaluated.

Snapchat's "short interest ratio" (SIR)

Snapchat's "short interest ratio" (SIR) is the quantity of Snapchat shares currently shorted divided by the average quantity of Snapchat shares traded daily (recently around 12.5 million). Snapchat's SIR currently stands at 3.53. In other words for every 100,000 Snapchat shares traded daily on the market, roughly 3530 shares are currently held short.

However Snapchat's short interest can also be evaluated against the total number of Snapchat shares, or, against the total number of tradable Snapchat shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Snapchat's short interest could be expressed as 0.03% of the outstanding shares (for every 100,000 Snapchat shares in existence, roughly 30 shares are currently held short) or 0.0372% of the tradable shares (for every 100,000 tradable Snapchat shares, roughly 37 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Snapchat.

Snapchat share dividends

We're not expecting Snapchat to pay a dividend over the next 12 months.

Snapchat share price volatility

Over the last 12 months, Snapchat's shares have ranged in value from as little as $25.21 up to $83.338. A popular way to gauge a stock's volatility is its "beta".

SNAP.US volatility(beta: 1.27)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Snapchat's is 1.2684. This would suggest that Snapchat's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Snapchat overview

Snap Inc. operates as a camera company in the United States and internationally. The company offers Snapchat, a camera application with functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight that enable people to communicate through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures video from a human perspective; and advertising products, including AR and Snap ads. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016.

Frequently asked questions

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, CFDs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading CFDs and forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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