Black Friday Hong Kong 2020 Deals: To be revealed

Black Friday is on 27 November 2020. See all the sales right here. Find the biggest sales running all weekend.


Black Friday is on the 27th November 2020! It’s the biggest shopping day of the entire year in America. The sales start after Thanksgiving and offer the ultimate holiday discounts for bargain hunters. Thousands of stores across the country throw their doors open early, enticing shoppers in with massive one-off deals and heavy discounts.

Black Friday deals still running

Nosh Meal Plan Nosh Meal Plan

Nosh Meal Plan

Order Chef-made recipes

FillFull FillFull


Up to 90% off popular products

EyeBuyDirect EyeBuyDirect


40% off blue light lenses


Dangerfield Dangerfield


20-60% off everything


Watch AFL Watch AFL

Watch AFL

Stream the 2020 grand final live for only AU$40

iHerb iHerb


75% off Azelique Serumdipity anti-aging pycnogenol

EyeBuyDirect EyeBuyDirect


20% off frames + 30% off lenses


iHerb iHerb


50% off CGN snack bar variety pack


Lorna Jane Lorna Jane

Lorna Jane

Up to 30% off selected tights and leggings


Coccinelle Coccinelle


35% off bags, small leather goods & accessories

iHerb iHerb


20% off immunity boosters


iHerb iHerb


Up to 44% off Laura Mercier cosmetics

Berrylook Berrylook


Up to 70% off fall & winter essentials

Sephora Sephora


15% off Dyson

Feel Unique Feel Unique

Feel Unique

25% off when you spend £150


iHerb iHerb


50% off PrescriptSkin


ColourPop ColourPop


25% off site-wide

Up to 65% off site-wide

Rachel Zoe Rachel Zoe

Rachel Zoe

25% off all footwear, handbags and ParirshLA

ColourPop ColourPop


25% off Dream Big monochromatic shadow palette

StrawberryNET StrawberryNET


Up to 70% off Christmas fragrance edit

Ztore Ztore


Up to 10-50% off deals

Watch NRL Watch NRL

Watch NRL

Stream the 2020 grand final live for only AU$40

ColourPop ColourPop


Mini makeup samples for only $6 each



22% off seasonal picks


Dangerfield Dangerfield


20% off selected styles



30% off sports bras


Jimmy Jazz Jimmy Jazz

Jimmy Jazz

Starting at 40% off kid's clearance

PatPat PatPat


Up to 80% off hot items

Dorothy Perkins Dorothy Perkins

Dorothy Perkins

Up to 50% off autumn layers

Dangerfield Dangerfield


$49 and under sale



18% off Bravo X Sling


Jimmy Jazz Jimmy Jazz

Jimmy Jazz

40-50% off selected footwear

YesStyle YesStyle


Up to 80% off Halloween Sale


BeautifiedYou BeautifiedYou


23% off site-wide


SheIn SheIn


Up to 50% off preferred styles

Namecheap Namecheap


Up to 86% off an all-in-one package deal

Watson's Wine Watson's Wine

Watson's Wine

Extra 8% off 3 bottles: Clearance Sale


YesStyle YesStyle


Up to 60% off Troiareuke


ColourPop ColourPop


Buy 1, Get 1 Pretty fresh concealer

YesStyle YesStyle


Up to 60% off MBX Memebox + FREE clutch bag from Pony Effect


Zalora Zalora


Game-changing moisturisers from HK$100

iHerb iHerb


Up to 30% off top 30 brands

EM Cosmetics EM Cosmetics

EM Cosmetics

Limited edition holiday gift sets as low as US$20 + FREE gift

Sephora Sephora


Buy 3, get 1 FREE Sephora Collection


Magee 1866 Magee 1866

Magee 1866

FREE formal shirt with any suit purchase


Gweniss Gweniss


25% off with code

Adidas Adidas
Members Exclusive


Up to extra 30% off 3 selected items


Get deal
Members Exclusive
Sephora Sephora


Buy 3, get 1 FREE


Black Friday vs Cyber Monday

Black Friday and Cyber Monday are two of the biggest sale events of the year. This year, Black Friday is on Friday 27 November and Cyber Monday will be on 30 November. So in other words, they’re right around the corner.

When these two sale events started, they had a pretty big difference. Black Friday was predominantly held in-store and Cyber Monday was all about online sales. Now, Black Friday sales are now both in-store and online whereas Cyber Monday sales are just online. But which day has better discounts?

Each retailer is different with Black Friday and Cyber Monday sales. Sometimes brands will hold different sales on these days but we can sometimes see stronger deals on Cyber Monday. If you want to wait to get a better deal then this could lead to bigger savings but you also run the risk of the hot-ticket items selling out.

If you’re shopping for tech items, you’re probably better off doing most of your shopping on Black Friday. Tech is one of the most popular shopping categories during this day and products tend to sell out. Fashion and beauty sales often continue over the weekend but if there are any cult brands you’re after like Nike or Charles & Keith then buy them first.

Our suggestion? If you see a Black Friday deal that’s a good saving and has your product in stock, we’d buy it then and there. Lots and lots of people in Hong Kong are now shopping during this sale period between 27 November and 30 November so you won’t want to miss out.

What time do the Black Friday sales commence in Hong Kong?

Black Friday will officially start at 12am on 27 November.

If you’re shopping online, Black Friday will start smack bang at the stroke of midnight. This means that if you’re wanting to score the best deals online you may want to set your alarm. In the past, some stores like Amazon and eBay have kicked off Black Friday sales early so be sure to keep your eyes peeled.

For bricks-and-mortar Hong Kong stores, the sales will start at the beginning of the day on Friday. These tend to conclude at the end of the day but this sale period tends to be pretty flexible so you may see some deal extensions.

There is also Cyber Monday, which falls on 30 November. This sale event is specifically tailored towards online-only deals. This means that you will be able to find a multitude of deals online but most likely not too many in physical retail stores.

All in all this sale period is jam-packed with some pretty huge savings. You’ll want to keep an eye out between 27 November and 30 November, with the majority of sales falling on the Friday and Monday.

So why does Black Friday matter in Hong Kong?

These sale events matter for one big reason: Savings.

The sales and deals available over this weekend offer an incredible opportunity to get the jump on your Christmas shopping and purchase expensive items for ridiculously cheap prices. In 2020, this Cyber Weekend of sales will fall both in November so it’s a perfect time to check your Christmas present shopping off your to-do list.

If you’re a savvy shopper and want to see all the Black Friday 2020 deals in one place then be sure bookmark this page where we will be updating the sales from the day LIVE.

When do Black Friday sales end?

Black Friday sales will typically end when retail shopping hours end on the Friday. However, plenty of stores extend their sales across the weekend. Even more stores extend their sales online. If you’re worried you’ve missed out on something, it’s always good to double check which stores are extending their sales.

What is a doorbuster deal?

These are deals or products that are only available for very limited periods of time, such as when the doors open first thing in the morning. However, according to deals expert Mark LoCastro of DealNews, the majority of doorbuster deals will be available online at a similar (or possibly even lower!) price. So while Hong Kong won’t be able to physically walk into the US-based stores, that doesn’t necessarily mean you won’t be able to take advantage of these online.

Tips & Tricks for on Black Friday

  • Do your research. Many retailers publish their deals before Black Friday, meaning you have time to consider your options and really find the best bargain.
  • Make sure the retailer ships to Hong Kong. Always a good one to check before you get excited over a deal. That being said, you can now take advantage of Hong Kong’s MyUS postal service, which provides you with a US postal address to get items shipped to, before delivering them to Hong Kong.
  • Shop around. You might find a better deal elsewhere. Use a site like finder to see all the best Black Friday deals and sales in one place. For example, Apple is notorious for offering mediocre Black Friday deals, while other stockists selling new or refurbished Apple products might be offering a better discount.
  • Don’t forget that electronics might not work. It’s easy to get caught up in the bargains. Some of the best deals in the US revolve around new TVs, but even if you buy one at a massive discount, you’ll probably need an adapter and a transformer… as well as the higher shipping cost.

Black Friday FAQs

1. Why should people in Hong Kong shop Black Friday?

Black Friday didn’t always matter to people in Hong Kong. It started out as a US shopping event but slowly, Hong Kong retailers also started offering discounts on the day. As a result, we’ve seen this day grow bigger and bigger each year and it has become one of the largest shopping events in Hong Kong.

Even though Black Friday originated in the US, the amazing deals are available here too. Each year more retailers are joining in on the Black Friday fun and launching huge sales. It’s also a great opportunity to do your Christmas shopping as it’s the last sale event before Boxing Day.

2. When do Black Friday sales end?

As mentioned above, Black Friday sales can be a little flexible. Some online sales will end after 24 hours at midnight on 27 November. Others may end when the stock sells out. Some retailers even extend their sales for the entire weekend. It can be a bit of a lucky dip.

For physical stores, Black Friday sales will typically end when retail shopping hours end on the Friday. However, similar to online sales, a selection of stores extend their deals across the weekend or will continue to run them until stock runs out.

We keep this page updated with all the running sales from Black Friday so if you’re unsure whether any sales are still on, feel free to come back and check which brands are still celebrating Black Friday.

3. What is Cyber Monday?

Cyber Monday originated as the online version of Black Friday. This year, Cyber Monday falls on 30 November.

Black Friday started out as a sale event that was only in stores so Cyber Monday became the online counterpart. It was created to encourage people to shop online before the Christmas season. It started out as a way for smaller retailers to compete with the big-name brands on Black Friday but pretty soon every retailer was taking part in the sale event.

Much like Black Friday, it originated as more of a US sale event but has quickly become a shopping tradition for many people in Hong Kong.

The retailers who take part in Cyber Monday are usually the same ones that offer Black Friday bargains. Sometimes retailers just continue their Black Friday sales through to the Monday but often we actually see brands strengthen the deals. This can give shoppers an incentive to wait until Monday to take advantage of stronger sales but you do run the risk of the more popular items being sold out.

4. What’s the origin of Black Friday?

Black Friday takes place the day after Thanksgiving. The term “Black Friday” comes from the horrendous traffic accidents and sometimes violence that would result from the chaos of “savvy shoppers”. Philadelphia police actually created the phrase to address the absolute mayhem of bargain hunters and all the crazy things that would happen on Black Friday.

While many explanations link the name to the fact that retailers operate at a loss or “in the red” from January to November, this is the day their profits turn around (“in the black”), the name actually dates further back than that.

5. Where can I find the best Black Friday sales?

Opening up a number of tabs to see multiple brands’ deals on Black Friday is a huge waste of time and you risk missing out on your items. To find the best deals from Black Friday all in one place then head back here to Finder on the day.

We will be updating this page live throughout the day with all the hottest sales that you definitely won’t want to miss out on. We cover fashion, beauty, tech, home, wellness and much much more, so there is something for everyone to shop.

6. How do I find the best Black Friday 2020 deals?

Doing your research can really help during sale events. Sometimes you can see some brands being a bit sneaky and bumping up prices in October so that the discounts on Black Friday will look like a better deal. Also being aware of the real price and not the RRP (recommended retail price) is good knowledge to have to make sure your savings are as big as they’re made out to be.

7. Can I return items I bought on Black Friday?

For some retailers, yes. For some retailers, no.

It’s super important not to get too excited and buy up a storm before checking the returns policy. Some online stores allow you to return items for a refund or store credit, whereas others will only allow you a store credit. There are even some that don’t allow returns at all and so you definitely want to make sure you’re checking the retailer’s returns policy.

8. How does Black Friday work?

This sale event kicks off both in-store and online. Over the last couple of years, we’ve really seen an extension to how long these sales run for too. So if you’re the type of savvy shopper that enjoys to bargain hunt in their pyjamas then this day is for you.

That’s because a lot of Black Friday deals are available from the comfort of your own web browser.

Even though these sales have started to run over a few days, we still suggest getting in early. This way you can really nab the pieces you’re after because highly coveted items will sell out faster than you can remember your credit card details. No one needs that heartbreak.

The best thing to do is to make sure you’re organised. Write a list and know what you’re after so all you have to do is click that beautiful “checkout” button.

9. Are Black Friday deals real?

You can bet your bottom dollar they are.

Every Black Friday tends to have two types of sales. A pre-set sale is determined by the brand or stockist and is normally set weeks in advance.

The second (and most exciting in our opinion) is the price drops or matches throughout the day. Retailers are all battling it out to get you to shop through them, so they need to have the best prices. This is one of the main reasons we see such big bargains throughout Black Friday.

More guides on Finder

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