It offers plenty of features and 24/7 support, but integrations are limited.
Volusion’s hosted shopping cart software comes with plenty of the standard features you’d expect of an e-commerce provider: an online store builder, order management features and a handful of practical performance analytics. But it only integrates with three third-party payment processors and customers complain of a clunky user interface.
Choose this provider if you’re an online merchant looking for integrated payment processing with your shopping cart software.
Consider something else if you process in-person payments or use a processor that doesn’t integrate with Volusion’s software.
Volusion offers two versions of its software: V1 and V2. This article reviews Volusion V2, but new customers may be offered the V1 version of Volusion’s software. It all depends on what your business needs.
Volusion V1 is the more complex of the two platforms, with greater functionality but potentially could take longer to set up. It offers customizable themes, integrates with Doba and is hosted by Google Cloud. It’s best for larger businesses with more complex business models.
Volusion V2 is easier to learn and has quick setup in minutes. But unlike V1, its customization options are limited, it integrates with Inventory Source and is hosted with Amazon Cloud. V2 is better suited to smaller businesses.
Volusion’s hosted shopping cart software comes equipped with a number of practical e-commerce solutions:
Payment processing. Connect to Volusion Payments, Volusion’s in-house processor, or select from one of its third-party partners: Stripe, PayPal and ApplePay.
Online store builder. Construct your online store with professionally designed themes, customizable page layouts and in-page editing features.
Shopping cart software. Build and manage an online store, process payments and connect with a variety of third-party apps.
Marketing and design consulting. Sign up for Volusion Studio, Volusion’s in-house marketing and design agency, for custom marketing plans and website design support. Or, pick one of Volusion’s Quick Win one-time jobs that include Google Analytics training, SEO site audits, ad copywriting and more.
App integrations. Connect with shipping software providers, social media platforms, accounting apps and more through Volusion’s app marketplace.
Order management. Create orders manually or process in bulk while you take advantage of label printing and USPS rate discounts.
Built-in marketing tools. Create coupon discount campaigns and tap into a variety of SEO tools that include customizable metadata, custom URLs and sitemap indexing.
Customer management. Add customers to review individual purchase histories and shopping habits.
Performance tracking. Take a closer look at your website’s cart abandonment rates, sales data, site visits and top-performing products.
Volusion pricing and fees
Best for annual sales
Up to $50,000
24/7 email and live chat support
Online store builder
Unlimited products, storage and bandwidth
Coupons and discounts
Automatic tax calculator
Up to $100,000
24/7 email, live chat and phone support
Bulk order processing
Fulfillment center integrations
Advanced coupons and discounts
Competitive shipping rates
Up to $250,000
$50 monthly Quick Wins credits
Up to $500,000
Dedicated Volusion support
1-hour call with Volusion Studio marketing team
$150 monthly Quick Wins credits
Premium shipping rates
Varies by business
Executive Volusion Slack support
Multiple admin users
Volusion’s in-house payment processing allows you to accept credit and debit card payments with rates that start at 2.15% + $0.30 per transaction, alongside a $5.66 monthly service fee.
For a monthly fee, access Volusion’s in-house marketing agency for professional support in website design, development, digital advertising, search engine optimization and social media strategy. Fees vary by business and service.
Volusion Quick Wins
Looking for a quick fix? Volusion offers a variety of one-time services it calls Quick Wins. Unlike Volusion Studio, these services aren’t ongoing and are subject to a single flat-rate:
Image ad asset creation: $100
PPC ad copywriting: $100
Facebook Pixel: $400
Google Ads conversion tracking: $50
Google Ads optimization: $200
Google Analytics setup: $25
Google Analytics training: $200
Design audit: $150
Hero graphic: $200
Basic SEO audit: $450
Homepage optimization: $250
Meta tag optimization: $150
SEO-friendly URLs: $150
YouTube video optimization: $150
Marketing consultation: $200
Shopping feed error diagnostic: $200
Social media audit: $100
How much technical experience do I need?
Volusion websites are hosted, so all you need is an Internet connection — no need to download or install anything. And you don’t need coding or technical experience to set up your site because Volusion’s online site builder offers access to a variety of prebuilt store themes.
For those just starting out and seeking professional support, design agents are available for hire through Volusion’s Studio agency.
How do I contact Volusion support?
There’s a phone number advertised on Volusion’s website, but when we called for more information, we discovered its phone support is intended for current Volusion clients only. New merchants can touch base with support with its 24-hour live chat on its website.
What design options does it have?
Volusion’s site builder offers access to 14 free site designs and two paid designs: Balance and Glass, for $180 each. Each theme comes with an interactive demo you can use to explore its design and functionality first hand.
What app integrations does Volusion offer?
Volusion advertises a total of 26 integrations in its app marketplace, including:
PayPal Express Checkout
Pros and cons
24/7 support. Even Volusion’s lowest service tiers have access to 24-hour online tech support.
Free trial. Explore what Volusion has to offer during a free 14-day trial.
Monthly billing. No need to sign a contract to access Volusion’s software — billing is available monthly.
Limited processing options. Volusion’s third-party processing options are limited to PayPal, Stripe and Apple Pay.
Limited website themes. Volusion’s meager collection of 16 themes doesn’t measure up to competitors 3dcart and BigCommerce that offer more than 100 website themes apiece.
Only for online merchants. Volusion’s software options are only intended to be used by e-commerce merchants, as it doesn’t provide any point-of-sale systems for in-person processing.
Customer reviews and complaints
Volusion reviews are mixed. It is an accredited business with the Better Business Bureau (BBB), and gets an A+ rating, but has a lukewarm TrustScore of 3.3 out of 5 based on 367 reviews.
Customers speak highly of their experiences with knowledgeable and courteous tech support agents, but complain of SSL-certificate fees and a clunky, outdated user interface.
How do I sign up with Volusion?
Start your 14-day Volusion trial on its website:
Click Start For Free
Enter your full name, phone number and email address
Create an account password
Enter your number of employees
Click Start Your Trial
What other products will I need?
Volusion provides most of what you need to process online payments, with the exception of a business checking account:
Checking account. The payment processor you select will need the routing and bank account number of a business checking account to deposit transaction funds.
What is Volusion?
Volusion is an online shopping cart software and payment processing provider that was founded in 1999 by Kevin Sproles in Simi Valley, California. Today, its team has grown to over 200 employees and supports over 30,000 online merchants.
Volusion offers a solid lineup of e-commerce features for online merchants, including an online store builder, marketing and design consulting and a variety of performance tracking tools. But it only integrates with three third-party processors and its website themes are limited.
Shannon Terrell is a writer for Finder who studied communications and English literature at the University of Toronto. On any given day, you can find her researching everything from equine financing and business loans to student debt refinancing and how to start a trust. She loves hot coffee, the smell of fresh books and discovering new ways to save her pennies.
How likely would you be to recommend finder to a friend or colleague?
Very UnlikelyExtremely Likely
Thank you for your feedback.
Our goal is to create the best possible product, and your thoughts, ideas and suggestions play a major role in helping us identify opportunities to improve.
finder.com is an independent comparison platform and information service that aims to provide you with the tools you need to make better decisions. While we are independent, the offers that appear on this site are from companies from which finder.com receives compensation. We may receive compensation from our partners for placement of their products or services. We may also receive compensation if you click on certain links posted on our site. While compensation arrangements may affect the order, position or placement of product information, it doesn't influence our assessment of those products. Please don't interpret the order in which products appear on our Site as any endorsement or recommendation from us. finder.com compares a wide range of products, providers and services but we don't provide information on all available products, providers or services. Please appreciate that there may be other options available to you than the products, providers or services covered by our service.