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Applebee’s franchise financing options

Compare costs, fees and where to get financing for a Applebee's.

Overall costs for Applebeeu2019s run anywhere from $1,920,056 to $8,121,400. See how the costs break down and what funding options might be right for your new venture into the franchise foray.

Estimated initial costs

Our cost estimates are accurate as of 2022 from Franchise Direct and include opening fees and expenses only. The location you choose for your Applebeeu2019s franchise may result in higher or lower fees.

Franchise fees

Applebeeu2019s franchise fees total around $47,500, which is more than the $37,000 average for the 200 largest franchises.
Franchise Cost
Applicant fee $0 to $15,000
Franchise fee deposit $0 to $10,000
Initial franchise fee, depending on deposit $35,000 to $35,000
Royalty Currently, 4% of gross sales.
Estimated total $35,000 to $60,000

Equipment fees

Equipment fees total $642,500 for Applebeeu2019s. This costs more than the $180,023 average for the top 200 franchises.
Equipment Cost
Furniture, fixtures, equipment and signage $410,000 to $750,000
Point-of-sale system $20,000 to $45,000
Smallwares, including dishes, silverware and other utensils $25,000 to $35,000
Estimated total $455,000 to $830,000

Real estate fees

Real estate will set you back $3,003,000 for Applebeeu2019s, which is more expensive than the average of $788,376 for the top 200 franchises.
Real estate Cost
Purchase of land $300,000 to $2,000,000
Building costs, including purchase, construction and remodeling $556,000 to $2,600,000
Site work $50,000 to $500,000
Estimated total $906,000 to $5,100,000

Inventory costs

Initial inventory for Applebeeu2019s shakes out to $36,400. This is less than the nationwide average of $53,119.
Inventory Cost
Initial inventory $25,500 to $47,300
Estimated total $25,500 to $47,300

Marketing costs

Advertisement and marketing costs total up to $22,500 for Applebeeu2019s, which is more than the nationwide average of $9,938.
Marketing Cost
Initial advertising expense $5,000 to $40,000
Local advertising There is currently no required local advertising fee.
Estimated total $5,000 to $40,000

Licenses and permits costs

Applebeeu2019s initial licenses and permits will set you back $538,500. This comes out to more than $18,770 — the overall nationwide average.
Licenses and permits Cost
Permits and fees $1,500 to $75,000
Liquor license $500 to $1,000,000
Estimated total $2,000 to $1,075,000

Administrative fees

Applebeeu2019s administrative fees total up to $2,278 — which comes in under the overall nationwide average of $6,761.
Admin Cost
Online ordering $56 per month to
Europay, Mastercard, and Visa point-to-point encryption services $1,500 to $3,000
Estimated total $1,556 to $3,000

Other expenses

Miscellaneous expenses for Applebeeu2019s total $728,050 — more than the nationwide average of $69,970.
Other Cost
Professional services $30,000 to $211,000
Pre-opening expenses, including insurance, legal, accounting, personnel and training expenses $55,000 to $100,000
Apple supply chain co-op stock purchase $0 to $100
Three months' additional funds $405,000 to $655,000
Estimated total $490,000 to $966,100
All costs were found using the 200 largest franchises nationwide using Franchise Direct's list of more than 300 franchises, and are accurate as of 2022.

How to finance

Since the estimated total for Applebeeu2019s is on the more costly side, we recommend following these steps to get fully financed:
  1. Go to the Applebeeu2019s franchising website and review its financial requirements, including cash-on-hand requirements.
  2. Reach out to Applebeeu2019s about in-house financing for franchisees.
  3. If in-house financing isn't available, look for online loans, bank loans and SBA loans to help meet the $5,020,728 estimated opening costs.
  4. Compare lenders based on amounts, interest rates and what types of personal and business credit history they accept.
  5. Once you settle on a lender, gather all required documents, including account statements and assets.
  6. Apply for financing online or in person as required by the lender.

What types of financing is available?

You have several options when it comes to financing a Applebeeu2019s — even if the cost is on the heavier side. What assets you have available will largely determine how much you need to borrow, and which option suits you best.
  • Online loan. A number of online business lenders offer amounts up to $1 million, with some extending up to $5 million.
  • Bank loan. Your personal credit will typically need to at least be good — 670 or higher — when it comes to getting a bank loan large enough to cover a significant portion of Applebeeu2019s opening costs.
  • SBA loan. While your personal credit score doesn't need to be as good to qualify for an SBA loan, they usually cost more than standard term loans from banks or online lenders.
Also check if Applebeeu2019s franchise financing is available. You may be able to get some of the costs covered for less than you would with other traditional funding options.

Compare small business lenders

You may not need financing to cover the estimated $1,920,056. But if you need funds for other business ventures, select the loan amount, your time in business and revenue and your personal credit score to compare a selection of lenders.
Name Product Filter Values Min. Amount Max. Amount Requirements
Biz2Credit business loans
up to $6 million
up to $6 million
6+ months in business; $100,000+ monthly revenue; 500+ credit score
Get only the capital you need through secure, prescreened lenders with this highly rated company offering SBA, expansion, working capital and other loans.
OnDeck short-term loans
600+ personal credit score, 1 year in business, $100,000+ annual revenue, active business checking account
A leading online business lender offering flexible financing at competitive fixed rates.
Fora Financial business loans
6+ months in business, $12,000+ monthly revenue, no open bankruptcies
Get qualified for funding in minutes for up to $500,000 without affecting your credit score. Best for companies with at least six figures in annual revenue.
Lendio business loans
Operate business in US or Canada, have a business bank account, 560+ personal credit score
Submit one simple application to potentially get offers from a network of over 300 legit business lenders.
ROK Financial business loans
Eligibility criteria 3+ months in business, $15,000+ in monthly gross sales or $180,000+ in annual sales
A connection service for all types of businesses — even startups.

Compare up to 4 providers

How Applebeeu2019s stacks up

Compare how Applebeeu2019s holds up against two similarly sized franchises.
Stratus Building Solutions Master Applebeeu2019s Dennyu2019s
Average Franchise fees NA $47,500 $20,000
Average Equipment fees $3,175 $642,500 $485,497
Average Real estate fees $11,125 $3,003,000 $772,500
Average Training fees $4,500 NA $18,000
Average Inventory fees $750 $36,400 $22,616
Average Marketing fees NA $22,500 $4,000
Average Licenses and permits fees NA $538,500 $27,500
Average Insurance fees $2,250 NA NA
Average Admin fees NA $2,278 NA
Average Personnel fees NA NA NA
Average Other fees $62,500 $728,050 NA

Bottom line

Applebeeu2019s franchise costs run a total of $5,020,728. Before you decide to become a franchisee, compare the total costs against industry averages. And to learn more about financing read our guide to franchise financing.

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