Esurance vs. American Family
Trying to decide between Esurance and American Family? It’s time to compare them and find the right insurer for you.
Many consumers may not know that American Family is one of the largest auto insurers in the United States. The company has been around for 90 years, and it offers home, life and business insurance.
Esurance is a new player in the insurance market, founded in 1999. Since its inception, it’s gained a lot of traction through its accessible online insurance. Today, it’s owned by Allstate.
At this time, Esurance is testing pay-by-mile insurance in Oregon. It’s a good bet that the company will be rolling out the policy to other states soon.
- CoverageMyWay® customized coverage
- 24/7 claims service
- Convenient mobile app
Our top pick: Esurance
Esurance offers a modern online and mobile experience that helps you take your insurance on the go. Available in 42 states.
- First-rate site with quotes in minutes
- Competitive pricing
- A+ BBB rating
|About the provider||For 90 years, American Family has worked hard to give quality rates and services. In addition to auto insurance, it offers home, life, business, and farm and ranch insurance with a strong commitment to protect its customers.||Esurance, the online insurance company, is making its name known in the car insurance world, offering affordable coverage for just about any of your vehicles. It takes pride in a hassle-free experience, and customers respect its low rates and excellent customer service.|
|Price||Policy costs depend your personal situation. Visit American Family for a quote based on your specific needs.||Policy costs depend your personal situation. Visit Esurance for a quote based on your specific needs.|
|States served||19||43 states|
|J.D. Power ratings**||4/5 on overall claims satisfaction||3/5 on overall claims satisfaction|
|Driver discounts||View driver discounts||View driver discounts|
|Vehicle discounts||View vehicle discounts||View vehicle discounts|
* Based on Better Business Bureau’s company rating
** Based on the 2016 U.S Auto Claims Satisfaction Study
Auto safety equipment – 10-30%
New vehicle discount
If you’re looking for a battle-tested insurer, you can rest easy knowing that American Family qualifies. Though Esurance is a newer company, it’s backed by the insurance behemoth Allstate.
Before settling on either insurer, check to make sure it covers your state. Esurance covers 40 states, and American Family covers only 19 states.
Customer satisfaction scores show a relatively muddy picture. Esurance gets an A+ from the Better Business Bureau (BBB), but it scores only three out of five from J.D. Power in claims satisfaction. Meanwhile, American Family gets a B+ from the BBB and four out of five from J.D. Power in claims satisfaction.