{"id":839257,"date":"2020-03-16T17:43:14","date_gmt":"2020-03-16T21:43:14","guid":{"rendered":"https:\/\/www.finder.com\/ca\/?p=839257"},"modified":"2026-04-14T22:29:51","modified_gmt":"2026-04-15T02:29:51","slug":"doomsday-prepper-statistics","status":"publish","type":"post","link":"https:\/\/www.finder.com\/ca\/research\/doomsday-prepper-statistics","title":{"rendered":"Doomsday Prepper Statistics"},"content":{"rendered":"<p>From survival kits to home renovations, Canadians are busy getting themselves ready for when disaster strikes and have spent over $29.8 billion in the last year to do so, according to a survey from Finder.<\/p><h3>Almost half of all Canadians are prepared for disaster<\/h3><p>Approximately 46% of Canadians are in some way prepared for a catastrophe, with an estimated 13.8 million Canadian adults prepped for events like civil unrest, failure of the government, natural disasters, a pandemic and other emergencies.<\/p><p>Women are more likely to be prepared for a natural disaster or to have a survival kit on hand, whereas men are more likely to be prepared for civil unrest, failure of the government or epidemics\/pandemics.<\/p><p>In the last 12 months, the average Canadian has spent $996 on disaster supplies. Men outspend women on average, with the average Canadian man spending $1,072 versus $923 for women.<\/p><p>Women who have made purchases in case of emergency in the last 12 months have outspent men in most categories, including insurance, home renovations, savings and means of evacuation. Men outspent women on self-defence classes, survival courses, survival kits and donations.<\/p><div class=\"infogram-placeholder\" data-id=\"infogram_0_c95f083a-843c-476f-bf12-b469b0e46f8c\" data-src=\"https:\/\/e.infogram.com\/js\/dist\/embed.js?rB2\"><\/div><h3>Generation breakdown<\/h3><p>Baby boomers are the generation most likely to be prepared for the worst, with almost half (48%) saying they have goods on hand if something goes wrong. Boomers are followed by generation Z (47%) and generation X (46%).<\/p><p>While boomers may be prepping the most for disaster, they&#8217;re spending less than their younger counterparts. The average Canadian boomer spent $475 on emergency items. The biggest spenders were generation X ($1,581) closely followed by generation Z ($1,576).<\/p><div class=\"infogram-placeholder\" data-id=\"infogram_0_39ca5faa-e0d5-4c43-9f05-00176f31a90a\" data-src=\"https:\/\/e.infogram.com\/js\/dist\/embed.js?iuO\"><\/div><h3>Where you live may impact your need to prep<\/h3><p>Which province you call home may have a direct impact on whether or not you choose to prep. The data suggest that Manitobans are the most likely to be preppers, with 60% of respondents saying that they have emergency items on hand. The least prepared region is Saskatchewan, with just over a quarter (26%) of residents saying they have emergency items.<\/p><div class=\"infogram-placeholder\" data-id=\"infogram_0_2076cfa7-d162-4400-91ce-ed99402ae2e0\" data-src=\"https:\/\/e.infogram.com\/js\/dist\/embed.js?vN6\"><\/div><p>The biggest spenders over the last 12 months are those from Newfoundland and Labrador, with a whopping average spend of $2,652. Those from Ontario and Alberta also spent over $1,300 in the last year.<\/p><div class=\"infogram-placeholder\" data-id=\"infogram_0_acfc2b71-7c92-49c2-89bb-38aac8e8eb2a\" data-src=\"https:\/\/e.infogram.com\/js\/dist\/embed.js?TfD\"><\/div><h3>Are we prepared for coronavirus?<\/h3><div class=\"infogram-placeholder\" data-id=\"infogram_0_7113309c-0fb6-4cbd-a824-adb2d1f6ecc6\" data-src=\"https:\/\/e.infogram.com\/js\/dist\/embed.js?MqS\"><\/div><p>It&#8217;s easy to label those who are prepared for an emergency as doomsday preppers, but Black Swan events like coronavirus make survivalists look less extreme \u2013 especially when it&#8217;s last-minute panickers who are clearing out the dry food and toilet paper aisles of supermarkets.<\/p><p>So how many Canadians were prepared for a potential coronavirus pandemic before the first reported case of community transmission in the country?<\/p><p>Our survey, conducted over the first two weeks of February 2020, found that 4% of Canadians had specifically bought items to prepare for a pandemic at some stage in the last 12 months.<\/p><p>The study suggests that men are twice as likely to have prepared for a pandemic, with 6% saying they&#8217;d made a purchase in the last 12 months compared to just 3% of women.<\/p><p>The most pandemic-prepared generation? Millennials take the cake, with 7% spending their hard-earned dollars in case of an epidemic or pandemic. Generation Z is a close second, with 6% prepared, followed by 4% of generation X. Worryingly, just 2% of baby boomers \u2013 who are one of the most at-risk generations if they catch the virus \u2013 said they&#8217;d made a recent prepper purchase, and just 1% of those from the silent generation said the same.<\/p><p>Geographically, Manitobans might be the most-ready to be hit by coronavirus, with 8% of survey respondents saying they&#8217;d made a recent purchase in case of an epidemic or pandemic. Nova Scotians are the second most prepared (6%), followed by Ontarians (5%).<\/p><h4>What are pandemic preppers buying?<\/h4><p>Medical supplies tops the list, with 73% of pandemic preppers spending in this category, closely followed by insurance (69%), survival kits (60%) and savings and donations (both 56%).<\/p><p>Pandemic preppers on average put the most money towards savings ($4,816), followed by a means of evacuation ($1,485), renovations ($1,137) and insurance ($887). On average, pandemic preppers say they&#8217;ve spent $212 on medical supplies and $224 on survival kits.<\/p><div class=\"did-you-know u-bg--sky-subtle u-rounded--lg\" data-component=\"did-you-know\">\n        <div class=\"did-you-know__block\">\n        <h4 class=\"did-you-know__title\">\n            <span class=\"did-you-know__title-icon\">\n                <svg width=\"32\" height=\"32\" viewbox=\"0 0 32 32\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                    <circle cx=\"16\" cy=\"16\" r=\"12\" fill=\"#00B2FF\"\/>\n                    <path d=\"M17.5 22.5C17.5 22.7967 17.412 23.0867 17.2472 23.3334C17.0824 23.58 16.8481 23.7723 16.574 23.8858C16.2999 23.9993 15.9983 24.0291 15.7074 23.9712C15.4164 23.9133 15.1491 23.7704 14.9393 23.5607C14.7296 23.3509 14.5867 23.0836 14.5288 22.7926C14.471 22.5017 14.5007 22.2001 14.6142 21.926C14.7277 21.6519 14.92 21.4176 15.1667 21.2528C15.4133 21.088 15.7033 21 16 21C16.3978 21 16.7794 21.158 17.0607 21.4393C17.342 21.7206 17.5 22.1022 17.5 22.5ZM16 9C13.2425 9 11 11.0188 11 13.5V14C11 14.2652 11.1054 14.5196 11.2929 14.7071C11.4804 14.8946 11.7348 15 12 15C12.2652 15 12.5196 14.8946 12.7071 14.7071C12.8946 14.5196 13 14.2652 13 14V13.5C13 12.125 14.3463 11 16 11C17.6538 11 19 12.125 19 13.5C19 14.875 17.6538 16 16 16C15.7348 16 15.4804 16.1054 15.2929 16.2929C15.1054 16.4804 15 16.7348 15 17V18C15 18.2652 15.1054 18.5196 15.2929 18.7071C15.4804 18.8946 15.7348 19 16 19C16.2652 19 16.5196 18.8946 16.7071 18.7071C16.8946 18.5196 17 18.2652 17 18V17.91C19.28 17.4913 21 15.6725 21 13.5C21 11.0188 18.7575 9 16 9ZM29 16C29 18.5712 28.2376 21.0846 26.8091 23.2224C25.3807 25.3603 23.3503 27.0265 20.9749 28.0104C18.5995 28.9944 15.9856 29.2518 13.4638 28.7502C10.9421 28.2486 8.6257 27.0105 6.80762 25.1924C4.98953 23.3743 3.75141 21.0579 3.2498 18.5362C2.74819 16.0144 3.00563 13.4006 3.98957 11.0251C4.97351 8.64968 6.63975 6.61935 8.77759 5.1909C10.9154 3.76244 13.4288 3 16 3C19.4467 3.00364 22.7512 4.37445 25.1884 6.81163C27.6256 9.24882 28.9964 12.5533 29 16ZM27 16C27 13.8244 26.3549 11.6977 25.1462 9.88873C23.9375 8.07979 22.2195 6.66989 20.2095 5.83733C18.1995 5.00476 15.9878 4.78692 13.854 5.21136C11.7202 5.6358 9.76021 6.68345 8.22183 8.22183C6.68345 9.7602 5.63581 11.7202 5.21137 13.854C4.78693 15.9878 5.00477 18.1995 5.83733 20.2095C6.66989 22.2195 8.07979 23.9375 9.88873 25.1462C11.6977 26.3549 13.8244 27 16 27C18.9164 26.9967 21.7123 25.8367 23.7745 23.7745C25.8367 21.7123 26.9967 18.9164 27 16Z\" fill=\"#232320\"\/>\n                <\/svg>\n            <\/span>\n            <span class=\"did-you-know__title-text\">Methodology<\/span>\n        <\/h4>\n        <div class=\"did-you-know__content\">\n            <p>This survey data is from a survey of 1,200 Canadian adults commissioned by Finder and conducted by PureProfile in February 2020.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n<div 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