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How to buy MediaAlpha stock in Canada | $19.32

Own MediaAlpha shares in just a few minutes.

MediaAlpha Inc
NYSE: MAX - USD
INTERNET CONTENT & INFORMATION
$19.32
+ $0.12 ( + 0.63%)

MediaAlpha Inc is an internet content & information business based in the US. MediaAlpha shares (MAX) are listed on the NYSE and all prices are listed in US Dollars. MediaAlpha employs 117 staff and has a trailing 12-month revenue of around USD$672.7 million.

How to buy shares in MediaAlpha

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – MAX – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

Is it a good time to buy MediaAlpha stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

MediaAlpha stock price

Use our graph to track the performance of MAX stocks over time.

MediaAlpha shares at a glance

Information last updated 2021-10-16.
Latest market close$19.32
52-week range$16.39 - $70.33
50-day moving average $20.04
200-day moving average $32.31
Wall St. target price$43.14
PE ratio N/A
Dividend yield N/A (0%)
Earnings per share (TTM) $-0.60

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MediaAlpha price performance over time

Historical closes compared with the close of $19.32 from 2021-10-15

1 week (2021-10-08) 5.57%
1 month (2021-09-17) -7.87%
3 months (2021-07-16) -40.44%
6 months (2021-04-16) -47.98%
1 year (2020-10-13) N/A
2 years (2019-10-13) N/A
3 years (2018-10-13) N/A
5 years (2016-10-13) N/A

Is MediaAlpha under- or over-valued?

Valuing MediaAlpha stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of MediaAlpha's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

MediaAlpha's EBITDA

MediaAlpha's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $4.6 million.

The EBITDA is a measure of a MediaAlpha's overall financial performance and is widely used to measure a its profitability.

MediaAlpha financials

Revenue TTM $672.7 million
Operating margin TTM 0.18%
Gross profit TTM $85.4 million
Return on assets TTM 0.4%
Return on equity TTM -9999999%
Profit margin -0.61%
Book value N/A
Market capitalisation $757.2 million

TTM: trailing 12 months

Shorting MediaAlpha shares

There are currently 859,969 MediaAlpha shares held short by investors – that's known as MediaAlpha's "short interest". This figure is 8% down from 935,028 last month.

There are a few different ways that this level of interest in shorting MediaAlpha shares can be evaluated.

MediaAlpha's "short interest ratio" (SIR)

MediaAlpha's "short interest ratio" (SIR) is the quantity of MediaAlpha shares currently shorted divided by the average quantity of MediaAlpha shares traded daily (recently around 240214.80446927). MediaAlpha's SIR currently stands at 3.58. In other words for every 100,000 MediaAlpha shares traded daily on the market, roughly 3580 shares are currently held short.

However MediaAlpha's short interest can also be evaluated against the total number of MediaAlpha shares, or, against the total number of tradable MediaAlpha shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case MediaAlpha's short interest could be expressed as 0.02% of the outstanding shares (for every 100,000 MediaAlpha shares in existence, roughly 20 shares are currently held short) or 0.0399% of the tradable shares (for every 100,000 tradable MediaAlpha shares, roughly 40 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against MediaAlpha.

MediaAlpha share dividends

We're not expecting MediaAlpha to pay a dividend over the next 12 months.

MediaAlpha overview

MediaAlpha, Inc. , through its subsidiaries, operates insurance customer acquisition platform in the United States. Its real-time customer acquisition and predictive analytics platform allows insurance carriers, distributors, and other clients to acquire customers and optimize customer acquisition in various verticals of property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California. MediaAlpha, Inc. operates as a subsidiary of White Mountains Insurance Group, Ltd. .

Frequently asked questions

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, CFDs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading CFDs and forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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