Finder is committed to editorial independence. While we receive compensation when you click links to partners, they do not influence our content.

How to buy Discover Financial Services (DFS) stocks in Canada

Learn how to easily invest in Discover Financial Services stocks.

Discover Financial Services is a credit services business based in the US. Discover Financial Services stocks (DFS.US) are listed on the NYSE and all prices are listed in US Dollars. Its last market close was $103.32 – an increase of 2.86% over the previous week. Discover Financial Services employs 20,200 staff and has a trailing 12-month revenue of around $10.9 billion.

How to buy Discover Financial Services stock

  1. Choose a stock trading platform. Use our comparison table or choose from our Top Picks below.
  2. Open an account. Provide your personal information and sign up.
  3. Fund your account. Deposit funds unto your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – DFS. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

Promoted for Beginners

Promoted

National Bank Direct Brokerage


  • Commission-free trading
  • Several account types available
  • Access to array of research tools

Promoted for Low Fees

CIBC Investor's Edge


  • Easy to use platform
  • Low fees
  • Student and young investor discounts

Best for Lowest Commissions

Finder Award

Interactive Brokers


  • Access to international stock exchanges
  • Low margin rates
  • Powerful research tools

Discover Financial Services stock price (NYSE:DFS)

Use our graph to track the performance of DFS stocks over time.

Discover Financial Services shares at a glance

Information last updated 2023-05-27.
Latest market close$102.74
52-week range$85.96 - $118.43
50-day moving average $98.65
200-day moving average $102.48
Wall St. target price$116.44
PE ratio 6.7209
Dividend yield $2.4 (2.8%)
Earnings per share (TTM) $15.23

Buy Discover Financial Services stocks from these online trading platforms

Compare special offers, low fees and a wide range of investment options among top trading platforms.

Note: The dollar amounts in the table below are in Canadian dollars.

1 - 5 of 5
Name Product Finder Rating Available Asset Types Stock Trading Fee Account Fee Signup Offer Table description
National Bank Direct Brokerage
Finder Rating:
★★★★★
4.2 / 5
Stocks, Bonds, Options, Mutual Funds, GICs
$0
$0 if conditions met, or $100
Get $0 commission on all transactions with promo code: finder
CIBC Investor's Edge
Finder Rating:
★★★★★
3.8 / 5
Stocks, Bonds, Options, Mutual Funds, ETFs
$4.95–$6.95
$0 if conditions met, or $100
N/A
An easy-to-use platform with access to a variety of tools to help you trade with confidence.
Interactive Brokers
Finder Rating:
★★★★★
4.3 / 5
Stocks, Bonds, Options, ETFs, Currencies, Futures
min $1.00, max 0.5%
$0
N/A
Winner for Best Overall Broker in the Finder Stock Trading Platform Awards.
Questrade
Finder Rating:
★★★★★
4.3 / 5
Stocks, Bonds, Options, Mutual Funds, ETFs, GICs, International Equities, Precious Metals
$4.95 - $9.95
$0
Get $50 in free trades when you fund your account with a minimum of $1,000.
Opt for self-directed investing and save on fees or get a pre-built portfolio to take out some of the guesswork.
Qtrade Direct Investing
Finder Rating:
★★★★★
3.7 / 5
Stocks, Bonds, Options, Mutual Funds, ETFs, GICs
$6.95 - $8.75
$0 if conditions met, otherwise $25/quarter
Get up to $150 sign-up bonus. Use promo code BONUS150. Conditions apply. Ends June 30, 2023.
Low trading commissions and an easy-to-use platform with access to powerful tools and a wide selection of investment options.
loading

Is it a good time to buy Discover Financial Services stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Discover Financial Services price performance over time

Historical closes compared with the close of $102.74 from 2023-05-31

1 week (2023-05-25) 2.86%
1 month (2023-05-01) 3.14%
3 months (2023-02-27) -7.82%
6 months (2022-11-27) N/A
1 year (2022-06-01) -7.61%
2 years (2021-05-28) -12.38%
3 years (2020-06-01) 106.14%
5 years (2018-06-01) 38.82%

Is Discover Financial Services stock undervalued or overvalued?

Valuing Discover Financial Services stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Discover Financial Services's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Discover Financial Services financials

Revenue TTM $10.9 billion
Operating margin TTM 50.92%
Gross profit TTM $10.5 billion
Return on assets TTM 3.43%
Return on equity TTM 29.74%
Profit margin 37.92%
Book value $51.67
Market capitalisation $26 billion

TTM: trailing 12 months

Discover Financial Services's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Discover Financial Services.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Discover Financial Services's total ESG risk score

Total ESG risk: 28.56

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Discover Financial Services's overall score of 28.56 (as at 01/01/2019) is pretty good – landing it in it in the 39th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Discover Financial Services is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Discover Financial Services's environmental score

Environmental score: 7.61/100

Discover Financial Services's environmental score of 7.61 puts it squarely in the 8th percentile of companies rated in the same sector. This could suggest that Discover Financial Services is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Discover Financial Services's social score

Social score: 19.64/100

Discover Financial Services's social score of 19.64 puts it squarely in the 8th percentile of companies rated in the same sector. This could suggest that Discover Financial Services is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Discover Financial Services's governance score

Governance score: 16.82/100

Discover Financial Services's governance score puts it squarely in the 8th percentile of companies rated in the same sector. That could suggest that Discover Financial Services is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Discover Financial Services's controversy score

Controversy score: 1/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. Discover Financial Services scored a 1 out of 5 for controversy – the highest score possible, reflecting that Discover Financial Services has managed to keep its nose clean.

Discover Financial Services share dividends

17%

Dividend payout ratio: 16.84% of net profits

Recently Discover Financial Services has paid out, on average, around 16.84% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 2.8% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Discover Financial Services shareholders could enjoy a 2.8% return on their shares, in the form of dividend payments. In Discover Financial Services's case, that would currently equate to about $2.4 per share.

While Discover Financial Services's payout ratio might seem low, this can signify that Discover Financial Services is investing more in its future growth.

Discover Financial Services's most recent dividend payout was on 8 June 2023. The latest dividend was paid out to all shareholders who bought their shares by 24 May 2023 (the "ex-dividend date").

Discover Financial Services share price volatility

Over the last 12 months, Discover Financial Services's shares have ranged in value from as little as $85.9567 up to $118.4316. A popular way to gauge a stock's volatility is its "beta".

DFS.US volatility(beta: 1.43)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Discover Financial Services's is 1.4261. This would suggest that Discover Financial Services's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Discover Financial Services overview

Discover Financial Services, through its subsidiaries, provides digital banking products and services, and payment services in the United States. It operates in two segments, Digital Banking and Payment Services. The Digital Banking segment offers Discover-branded credit cards to individuals; private student loans, personal loans, home loans, and other consumer lending; and direct-to-consumer deposit products comprising savings accounts, certificates of deposit, money market accounts, IRA certificates of deposit, IRA savings accounts and checking accounts, and sweep accounts. The Payment Services segment operates the PULSE, an automated teller machine, debit, and electronic funds transfer network; and Diners Club International, a payments network that issues Diners Club branded charge cards and/or provides card acceptance services, as well as offers payment transaction processing and settlement services. The company was incorporated in 1960 and is based in Riverwoods, Illinois. .

Frequently asked questions


Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

More on investing

More guides on Finder

Go to site