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How to buy Diageo (DGE) stocks

Learn how to easily invest in Diageo stocks.

Diageo PLC
LSE: DGE - GBX
3,372.50
+ 28.00 ( + 0.84%)
BEVERAGES-WINERIES & DISTILLERIES

Diageo is a beverages-wineries & distilleries business based in the UK. Diageo stocks (DGE.LSE) are listed on the London Stock Exchange (LSE) and all prices are listed in pence sterling. Its last market close was 3344.5p – a decrease of 3.59% over the previous week. Diageo employs 28,000 staff and has a trailing 12-month revenue of around £16.9 billion.

How to buy Diageo stock

  1. Choose a stock trading platform. Use our comparison table or choose from our Top Picks below.
  2. Open an account. Provide your personal information and sign up.
  3. Fund your account. Deposit funds unto your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – DGE. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

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Diageo stock price (London Stock Exchange (LSE):DGE)

Use our graph to track the performance of DGE stocks over time.

Diageo shares at a glance

Information last updated 2023-06-02.
Latest market close3,372.50p
52-week range3,326.50p - 3,902.52p
50-day moving average 3,604.01p
200-day moving average 3,653.85p
Wall St. target price3,942.73p
PE ratio 21.4391
Dividend yield 0.776p (2.32%)
Earnings per share (TTM) 1.56p

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Is it a good time to buy Diageo stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Diageo price performance over time

Historical closes compared with the close of 3372.5p from 2023-06-02

1 week (2023-05-26) -3.59%
1 month (2023-05-04) -8.47%
3 months (2023-03-03) -5.70%
6 months (2022-11-30) N/A
1 year (2022-05-31) N/A
2 years (2021-06-04) -0.69%
3 years (2020-06-04) 17.02%
5 years (2018-06-04) 21.75%

Is Diageo stock undervalued or overvalued?

Valuing Diageo stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Diageo's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Diageo financials

Revenue TTM £16.9 billion
Operating margin TTM 31.35%
Gross profit TTM £9.5 billion
Return on assets TTM 9.22%
Return on equity TTM 38.1%
Profit margin 21.16%
Book value 3.58p
Market capitalisation £75.4 billion

TTM: trailing 12 months

Diageo's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Diageo.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Diageo's total ESG risk score

Total ESG risk: 14.15

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Diageo's overall score of 14.15 (as at 01/01/2019) is excellent – landing it in it in the 8th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Diageo is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Diageo's environmental score

Environmental score: 0.95/100

Diageo's social score

Social score: 2.78/100

Diageo's governance score

Governance score: 5.42/100

Diageo's controversy score

Controversy score: 3/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. Diageo scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that Diageo hasn't always managed to keep its nose clean.

Diageo share dividends

49%

Dividend payout ratio: 48.84% of net profits

Recently Diageo has paid out, on average, around 48.84% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 2.32% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Diageo shareholders could enjoy a 2.32% return on their shares, in the form of dividend payments. In Diageo's case, that would currently equate to about 0.776p per share.

While Diageo's payout ratio might seem fairly standard, it's worth remembering that Diageo may be investing much of the rest of its net profits in future growth.

The latest dividend was paid out to all shareholders who bought their shares by 2 March 2023 (the "ex-dividend date").

Have Diageo's shares ever split?

Diageo's shares were split on a 864:1000 basis on 2 February 1998. So if you had owned 1000 shares the day before before the split, the next day you'd have owned 864 shares. This wouldn't directly have changed the overall worth of your Diageo shares – just the quantity. However, indirectly, the new 15.7% higher share price could have impacted the market appetite for Diageo shares which in turn could have impacted Diageo's share price.

Diageo share price volatility

Over the last 12 months, Diageo's shares have ranged in value from as little as 3326.5p up to 3902.5226p. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (LSE average) beta is 1, while Diageo's is 0.3551. This would suggest that Diageo's shares are less volatile than average (for this exchange).

Diageo overview

Diageo plc, together with its subsidiaries, produces, markets, and sells alcoholic beverages. The company offers scotch, whisky, gin, vodka, rum, ready to drink products, raki, liqueur, wine, tequila, Canadian whisky, American whiskey, cachaca, and brandy, as well as beer, including cider and non-alcoholic products. It provides its products primarily under the Johnnie Walker, Guinness, Tanqueray, Baileys, Smirnoff, Captain Morgan, Crown Royal, Don Julio, Ciroc, Buchanan's, Casamigos, J&B, and Ketel One brands. The company operates in North America, Europe, Turkey, Africa, Latin America, the Caribbean, the Asia Pacific, and internationally. The company was incorporated in 1886 and is headquartered in London, the United Kingdom. .

Frequently asked questions


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