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How to buy Baidu stock in Canada | $184.83

Own Baidu shares in just a few minutes.

Baidu (BIDU) is a leading internet content & information business based in the US. It opened the day at $184.47 after a previous close of $186.3. During the day the price has varied from a low of $183.61 to a high of $185.34. The latest price was $184.83 (25 minute delay). Baidu is listed on the NASDAQ and employs 41,000 staff. All prices are listed in US Dollars.

How to buy Baidu stock in Canada

  1. Choose a platform. If you're a beginner, our stock trading table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: BIDU in this case.
  5. Research Baidu stocks. The platform should provide the latest information available.
  6. Buy your Baidu stocks. It's that simple.

How has Coronavirus impacted Baidu's stock price?

Since the stock market crash in March caused by coronavirus, Baidu's stock price has had significant positive movement.

Its last market close was $192.99, which is 32.74% up on its pre-crash value of $129.8 and 135.35% up on the lowest point reached during the March crash when the stocks fell as low as $82.

If you had bought $1,000 worth of Baidu stocks at the start of February 2020, those stocks would have been worth $698.75 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $1,478.30.

Baidu stock price

Use our graph to track the performance of BIDU stocks over time.

Baidu stocks at a glance

Information last updated 2021-06-16.
Open$184.47
High$185.34
Low$183.61
Close$184.83
Previous close$186.3
Change $-1.47
Change % -0.789%
Volume 2,242,452
Information last updated 2021-06-10.
52-week range$113.06 - $354.82
50-day moving average $196.9277
200-day moving average $221.8529
Wall St. target price$311.9
PE ratio 8.7465
Dividend yield N/A (0%)
Earnings per share (TTM) $21.747

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Note: The dollar amounts in the table below are in Canadian dollars.

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Is it a good time to buy Baidu stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Baidu price performance over time

Historical closes compared with the last close of $184.83

1 month (2021-05-14) -0.74%
3 months (2021-03-16) -30.72%
6 months (2020-12-16) -2.93%
1 year (2020-06-16) 50.54%
2 years (2019-06-14) 63.45%
3 years (2018-06-15) -32.29%
5 years (2016-06-16) 11.67%

Is Baidu under- or over-valued?

Valuing Baidu stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Baidu's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Baidu's P/E ratio

Baidu's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 9x. In other words, Baidu stocks trade at around 9x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the stocks or simply that they're under-valued.

Baidu's PEG ratio

Baidu's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.8376. A low ratio can be interpreted as meaning the stocks offer better value, while a higher ratio can be interpreted as meaning the stocks offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Baidu's future profitability. By accounting for growth, it could also help you if you're comparing the stock prices of multiple high-growth companies.

Baidu's EBITDA

Baidu's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$36.3 billion.

The EBITDA is a measure of a Baidu's overall financial performance and is widely used to measure a its profitability.

Baidu financials

Revenue TTM USD$112.7 billion
Operating margin TTM 16.62%
Gross profit TTM USD$53.1 billion
Return on assets TTM 3.45%
Return on equity TTM 22.31%
Profit margin 42.68%
Book value $682.955
Market capitalisation USD$66.1 billion

TTM: trailing 12 months

How to short and sell Baidu stocks

  1. Create a CFD or spread betting account.
  2. Search for the stock code. E.g. "BIDU.US"
  3. Choose your position size.
  4. Select "sell" rather than "buy".
  5. Confirm your position and keep tabs on it. You may wish to set limits on your position.

There are currently 6.0 million Baidu stocks held short by investors – that's known as Baidu's "short interest". This figure is 16.3% down from 7.2 million last month.

There are a few different ways that this level of interest in shorting Baidu stocks can be evaluated.

Baidu's "short interest ratio" (SIR)

Baidu's "short interest ratio" (SIR) is the quantity of Baidu stocks currently shorted divided by the average quantity of Baidu stocks traded daily (recently around 6.4 million). Baidu's SIR currently stands at 0.94. In other words for every 100,000 Baidu stocks traded daily on the market, roughly 940 stocks are currently held short.

However Baidu's short interest can also be evaluated against the total number of Baidu stocks, or, against the total number of tradable Baidu stocks (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Baidu's short interest could be expressed as 0.02% of the outstanding stocks (for every 100,000 Baidu stocks in existence, roughly 20 stocks are currently held short) or 0% of the tradable stocks (for every 100,000 tradable Baidu stocks, roughly 0 stocks are currently held short).

Such a low SIR usually points to an optimistic outlook for the stock price, with fewer people currently willing to bet against Baidu.

Find out more about how you can short Baidu stock.

Baidu's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Baidu.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Baidu's total ESG risk score

Total ESG risk: 25.52

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Baidu's overall score of 25.52 (as at 12/31/2018) is pretty good – landing it in it in the 30th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Baidu is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Baidu's environmental score

Environmental score: 5.04/100

Baidu's environmental score of 5.04 puts it squarely in the 5th percentile of companies rated in the same sector. This could suggest that Baidu is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Baidu's social score

Social score: 13.93/100

Baidu's social score of 13.93 puts it squarely in the 5th percentile of companies rated in the same sector. This could suggest that Baidu is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Baidu's governance score

Governance score: 11.06/100

Baidu's governance score puts it squarely in the 5th percentile of companies rated in the same sector. That could suggest that Baidu is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Baidu's controversy score

Controversy score: 3/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. Baidu scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that Baidu hasn't always managed to keep its nose clean.

Environmental, social, and governance (ESG) summary

Baidu, Inc was last rated for ESG on: 2019-01-01.

Total ESG score 25.52
Total ESG percentile 29.78
Environmental score 5.04
Environmental score percentile 5
Social score 13.93
Social score percentile 5
Governance score 11.06
Governance score percentile 5
Level of controversy 3

Baidu stock dividends

We're not expecting Baidu to pay a dividend over the next 12 months. However, you can browse other dividend-paying stocks in our guide.

Have Baidu stocks ever split?

Baidu stocks were split on a 10:1 basis on 11 May 2010. So if you had owned 1 share the day before before the split, the next day you'd have owned 10 shares. This wouldn't directly have changed the overall worth of your Baidu stocks – just the quantity. However, indirectly, the new 90% lower stock price could have impacted the market appetite for Baidu stocks which in turn could have impacted Baidu's stock price.

Baidu stock price volatility

Over the last 12 months, Baidu's stocks have ranged in value from as little as $113.06 up to $354.82. A popular way to gauge a stock's volatility is its "beta".

BIDU.US volatility(beta: 1.03)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a stocks volatility in relation to the market. The market (NASDAQ average) beta is 1, while Baidu's is 1.0266. This would suggest that Baidu's stocks are a little bit more volatile than the average for this exchange and represent, relatively-speaking, a slightly higher risk (but potentially also market-beating returns).

Baidu overview

Baidu, Inc. provides internet search services primarily in China. Its Baidu Core segment offers products for users, including Baidu App to access search, feed, and other services using mobile devices; Baidu Search to access its search and other services; Baidu Feed that provides users with personalized timeline based on their demographics and interests; Haokan short video app; and Quanmin flash video app for users to create and share short videos. It also offers Baidu Knows, an online community where users can ask questions to other users; Baidu Wiki; Baidu Healthcare Wiki; Baidu Wenku; Baidu Scholar; Baidu Experience; Baidu Post, a social media platform; Baidu Maps, a voice-enabled mobile app that provides travel-related services; Baidu Drive; Baijiahao; and DuerOS, a smart assistant platform. In addition, this segment offers online marketing services, which include pay for performance, an auction-based services that allow customers to bid for priority placement of paid sponsored links and reach users who search for information related to their products or services; other marketing services that include display-based marketing services and other online marketing services based on performance criteria other than cost per click; mobile ecosystem, a portfolio of apps, including Baidu App, Haokan, and Baidu Post; various cloud services and solutions, such as platform as a service, software as a service, and infrastructure as a service; self-driving services, including maps, automated valet parking, autonomous navigation pilot, electric vehicles, and robotaxi fleets, as well as Xiaodu smart devices. Its iQIYI segment provides online entertainment service, including original and licensed content; and other video content, membership; and online advertising services. Baidu, Inc. has a strategic partnership with Zhejiang Geely Holding Group. The company was formerly known as Baidu.com, Inc. Baidu, Inc. was incorporated in 2000 and is headquartered in Beijing, China.

Frequently asked questions

Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, CFDs, options or any specific provider, service or offering. It should not be relied upon as investment advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Trading CFDs and forex on leverage comes with a higher risk of losing money rapidly. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.

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